Saudi Electronic University Marketing Plan for Coffee Franchise Case Study

User Generated

azfs92

Business Finance

Saudi electronic university

Description

My insturctor told me to make this: I will offer a coffee company my interest to be a franchisor and open a branch in my hometown. I want your support to write a business plan for five years.

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Explanation & Answer

View attached explanation and answer. Let me know if you have any questions.

1
Marketing Plan for Coffee Franchise
Details
Name
Institutional Affiliation
Date

2
Contents
Franchise Overview ........................................................................................................................ 3
Executive Summary ........................................................................................................................ 3
General Description of the Franchise ............................................................................................. 3
The opportunity ............................................................................................................................... 4
Industry and Market ........................................................................................................................ 4
Business Strategy ............................................................................................................................ 5
Organizational team ........................................................................................................................ 5
Marketing Plan ................................................................................................................................ 5
Operational Plan.............................................................................................................................. 6
Financial Plan.................................................................................................................................. 6
References ....................................................................................................................................... 8
Appendix ......................................................................................................................................... 9
Appendix I: Market analysis for coffee Franchise ...................................................................... 9

3
Franchise Overview
Franchising a business involves trading on behalf of another company to help in
accomplishing the required profits. The franchise that is to be opened in my hometown is a
coffee franchise whereby all the operational processes are implemented to make things work in
the right manner. The focus and success fact...


Anonymous
Really helpful material, saved me a great deal of time.

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