Accounting and Finance

Anonymous

Question Description

Using your previous MBA coursework, create an audiovisual presentation (such as a webcam presentation or PowerPoint with audio) designed to pitch your concept to potential financial backers or senior executives. Your presentation should highlight the key elements of your business concept and implementation plan that are most likely to convince your audience to support the idea moving forward. Remember that while your audience wants to know you have thoroughly researched and planned out your idea, including implementation, they do not want a verbatim or lengthy repetition of the information in the business implementation plan when you pitch the idea. Instead, you should strategically select the information you will present and in how much detail based on your intended audience. Bear in mind the key information they will want to know and the types of concerns they are likely to have, and anticipate the types of questions they are likely to ask.

Also bear in mind that financial or managerial support for a project often has as much to do with the individuals leading the project as with the concept. Backers need to be convinced of project leaders’ and key staff’s ability to be the face and drivers of the idea, as well as of their honesty and integrity. Since you are presumably one of those faces and drivers, how you present is just as important as what you present in building audience trust. Be sure to communicate clearly and professionally throughout.

Note: If you plan to use a presentation software other than PowerPoint, please check in with your instructor to make sure your instructor can access the software you plan to use.

For additional details, please refer to the Milestone Six Guidelines and Rubric document and the Final Project Guidelines and Rubric document in the Assignment Guidelines and Rubrics section of the course.

NB: Still the same company Keurig

Unformatted Attachment Preview

MBA 705 Milestone Six Guidelines and Rubric Overview: For the capstone assessment, you will create a business implementation plan and audiovisual presentation for the product, service, or idea you have been developing throughout your MBA coursework. In Milestone Six, you will submit an audiovisual presentation (such as a webcam presentation or PowerPoint with audio) designed to pitch your concept to potential financial backers or senior executives. Your presentation should highlight the key elements of your business concept and implementation plan that are most likely to convince your audience to support the idea moving forward. Remember that while your audience wants to know you have thoroughly researched and planned out your idea, including implementation, they do not want a verbatim or lengthy repetition of the information in the business implementation plan when you pitch the idea. Instead, you should strategically select the information you will present and in how much detail based on your intended audience. You should bear in mind the key information they will want to know and the types of concerns they are likely to have, and anticipate the types of questions they are likely to ask. Also bear in mind that financial or managerial support for a project often has as much to do with the individuals leading the project as with the concept. Backers need to be convinced of project leaders’ and key staff’s ability to be the face and drivers of the idea, as well as of their honesty and integrity. Since you are presumably one of the key team members, how you present is just as important as what you present in building audience trust. Be sure to communicate clearly and professionally throughout. Note: If you plan to use a presentation software other than PowerPoint, please check in with your instructor to make sure your instructor can access the software you plan to use. Critical Elements:  Highlight the key elements of your business concept and implementation plan that are most likely to convince your audience to support the idea.  Strategically select the information you will present and the level of detail based on your intended audience.  Anticipate the key information the audience will want to know, the types of concerns they are likely to have, and the types of questions they are likely to ask.  Highlight the project leaders’ and key staff’s ability to be the face and drivers of the idea.  Your presentation should be clear, professional, and engaging to a diverse business audience. Rubric Guidelines for Submission: Your audiovisual presentation should be approximately 30 minutes (or roughly the equivalent of 25 slides) with sufficient audio to give the audience a clear, but concise, understanding of the concept and its eventual implementation. Cite your sources within the text of your slides and on a reference slide. Instructor Feedback: This activity uses an integrated rubric in Blackboard. Students can view instructor feedback in the Grade Center. For more information, review these instructions. Critical Elements Key Elements Strategic Selection of Information and Level of Detail Audience Project Leaders and Key Staff Presentation Articulation of Response Proficient (100%) Includes the key elements of your business concept and implementation plan that are most likely to convince your audience to support the idea Strategically selects the information and level of detail based on the intended audience Presentation anticipates key information the audience will want to know, the types of concerns they are likely to have, and the types of questions they are likely to ask Highlights the project leaders’ and key staff’s ability to be the face and drivers of the idea Presentation communicates in a clear, professional, and engaging manner Submission does not have critical errors related to citations, grammar, spelling, syntax, or organization that prevent understanding of ideas Not Proficient (0%) Does not include the key elements of your business concept and implementation plan that are most likely to convince the audience to support the idea Does not strategically select the information and level of detail based on the intended audience Presentation does not anticipate key information the audience will want to know, the types of concerns they are likely to have, and the types of questions they are likely to ask Does not highlight the project leaders’ and key staff’s ability to be the face and drivers of the idea Presentation does not communicate in a clear, professional, and engaging manner Submission has critical errors related to citations, grammar, spelling, syntax, or organization that prevent understanding of ideas Total Value 20 20 15 15 15 15 100% ...
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Tutor Answer

Dr_Schrodinger
School: UT Austin

Here you go buddy,please do check

Business implementation plan and audiovisual presentation outline
I.
II.

Key elements
Select the information

III.

Audience

IV.

Project leaders’ and key staff’s


Business implementation plan and audiovisual presentation

Student’s name
Course name

Course code
Professor’s name
University affiliation
Date

Company Profile
 Name: Keurig Green Mountain Company
 Type: Privately held
 Industry: Food and beverage, Appliance





manufacturing
Founded: Waitsfield, Vermont, U.S.
Founder: Bob Stiller
Headquarters: Waterbury, Vermont, U.S.
Products: Coffee makers and pods
Beverages (coffee, tea, cocoa)

Beverage Market Reflect
 Highly competitive
 New and growing openings
 Need for healthier products
 Numerous product lines

 Highly dynamic

Keurig Business Concept
 Go global
 Introduce nutritional brand
 Involve direct exporting
 Explore Asian and untapped European markets
 Modernize systems and incorporate technology

Areas of Business Practice
 Supply chain
 Sustainable products
 Thriving individuals and communities
 Differentiated products
 Value addit...

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