“Mark Private Question and Answer” –Strategic Plan, Part 1: Environmental Scan Paper

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Question Description

“Mark Private Question and Answer”

Strategic Plan, Part 1: Environmental Scan Paper:(Use AARP as the company)

Purpose of Assignment

The final strategic plan is due in Week 6, but it begins with Part 1 in Week 2.Students begin by working on an environmental scan which allows students to dig into the environments of the company selected.

Follow the instructions based on decision to complete the Strategic Plan Paper:

Strategic Plan, Part 1: Environmental Scan

You will perform an environmental scan for your target company.

Choose an organization according to the following:

  • Current employer
  • Most recent or former employer
  • Place of business that you have patronized or have been familiar with over a long period of time.
    • Avoid choosing an organization that is so large that historical data would be difficult to apply. Firms in the Russell 2000® index may fit well, whereas firms in the Dow 30 Industrial index probably do not.
  • The organization can be a start-up that you or a significant other may create in the future. For a start-up, focus on an entrepreneurial idea that is of substantive interest, so this project leaves you with a product you may leverage in the future.

Write a 1,050-word minimum environmental analysis in which you include the following:

  • Determine how to create value and sustain competitive advantage using the environmental scanning strategy.
  • Evaluate the company's external environment.
  • Assess the company's general environment.
  • Evaluate the organization's industry operating environment.

Format your paper according to APA guidelines.

Unformatted Attachment Preview

Strategic Plan, Part 1: External Environmental Scan Grading Guide STR/581 Version 10 Strategic Planning and Implementation Copyright Copyright © 2017 by University of Phoenix. All rights reserved. University of Phoenix® is a registered trademark of Apollo Group, Inc. in the United States and/or other countries. Microsoft®, Windows®, and Windows NT® are registered trademarks of Microsoft Corporation in the United States and/or other countries. All other company and product names are trademarks or registered trademarks of their respective companies. Use of these marks is not intended to imply endorsement, sponsorship, or affiliation. Strategic Plan, Part 1: External Environmental Scan Grading Guide STR/581 Version 10 Edited in accordance with University of Phoenix® editorial standards and practices. Copyright © 2017 by University of Phoenix. All rights reserved. 2 Strategic Plan, Part 1: External Environmental Scan Grading Guide STR/581 Version 10 Individual Assignment: Strategic Plan, Part 1: External Environmental Scan Purpose of Assignment The final strategic plan is due in Week 6, but it begins with Part 1 in Week 2. Students begin by working on an environmental scan which allows students to dig into the environments of the company selected. Resources Required Selected Company Grading Guide Met Content Partially Met Not Met Total Available Total Earned The paper uses an organization according to the following: • Current employer • Most recent or former employer • Place of business that you have patronized or have been familiar with over a long period of time. • The organization can be a start-up that you or a significant other may create in the future. For a start-up, focus on an entrepreneurial idea that is of substantive interest, so this project leaves you with a product you may leverage in the future. . The paper includes a determination of how to create value and sustain competitive advantage through environmental scanning strategy. The paper includes an evaluation of the company’s external environment. The paper includes an assessment of the company’s general environment. The paper includes an evaluation of the organization’s industry operating environment. The paper is 1,050- to 1,400 words in length. Copyright © 2017 by University of Phoenix. All rights reserved. Comments: 3 Strategic Plan, Part 1: External Environmental Scan Grading Guide STR/581 Version 10 Met Content Writing Guidelines Met Partially Met Not Met 3.5 #/3.5 Partially Met Not Met Total Available Total Earned 1.5 #/1.5 5 #/5 The paper and presentation—including tables and graphs, headings, title page, citations, and reference page—are consistent with APA formatting guidelines and meets course-level requirements. The paper and presentation include properly cited intellectual property using APA style intext citations and a reference slide or page. The paper and presentation include major points that are stated clearly, organized logically, and supported by specific details, examples, or analysis. The paper and presentation include sentences that are complete, clear, and concise. The paper and presentation follow proper rules of grammar and usage including spelling and punctuation. Assignment Total # Additional comments: Copyright © 2017 by University of Phoenix. All rights reserved. Comments: Comments: 4 SWOT Analysis Worksheet • For instructions on using SWOT Analysis, visit www.mindtools.com/rs/SWOT. Strengths Weaknesses What do you do well? What unique resources can you draw on? What do others see as your strengths? What could you improve? Where do you have fewer resources than others? What are others likely to see as weaknesses? Opportunities Threats What opportunities are open to you? What trends could you take advantage of? How can you turn your strengths into opportunities? What threats could harm you? What is your competition doing? What threats do your weaknesses expose you to? © Copyright Mind Tools Ltd, 2006-2015. Please feel free to copy this sheet for your own use and to share with friends, co-workers or team members, just as long as you do not change it in any way. ...

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