Description
Write a 525- to 700-word paper in which your team identifies 2-3 organizations that have missed opportunities for innovation and/ are on the verge of closing down because a more innovative competitor has overtaken the market.
Analyze innovative strategies that were missed by the organization, and explain how the organization either ignored or missed opportunities for innovation.
List and discuss 2-3 innovative strategies that the organization could use today to potentially rebuild its entrepreneurial culture.
Format your paper consistent with APA guidelines.Unformatted Attachment Preview
Purchase answer to see full attachment
Explanation & Answer
Attached.
Running head: INNOVATION/ENTREPRENEURIAL MISHAPS
Innovation/Entrepreneurial Mishaps
Institution Affiliation
Date
1
INNOVATION/ENTREPRENEURIAL MISHAPS
2
Introduction
The two organizations that I identified for this discussion are AOL and Sears. AOL is a
company based in New York, a mass media multinational corporation. The company normally
operates other websites, such as The Huffington Post, and TechCrunch. In the mid-1990s, it was
one of the pioneers of the internet. On the other hand, Sears is a chain of department stores
which deals mostly with retail. The two companies need innovation strategies for them to be able
to deal with the problems that they are facing and to be able to have a competitive edge in the
market.
Missed innovation strategies
Every company needs an innovation strategy for them to be able to fit well in the market,
they need to be able to compete well and have a good market share. An innovation strategy is
plan that organizations have to enable them to increase their market share as well as their profits
through the innovation done to products and the services. Both these companies have missed
crucial innovation strategies that wou...