CCT 110: Rhetoric and Media
Prof. Rhonda McEwen
Due: April 6, 11:59 p.m., uploaded to turnitin.com. Late assignments will not be accepted.
Submission instructions: Upload to your tutorial section’s turnitin.com account. No hard copy
necessary. The login and password for your tutorial section’s turnitin.com account will be posted
Assignment details: Following our lecture and discussion in class, write an op-ed on any issue
that you care about, aimed at being published in a newspaper (or on a newspaper’s website). The
op-ed should follow the format and rhetorical approach we discussed in class.
The aim of this assignment is to develop skills in writing for the public, and to hone your
ability to develop a clear argument and convey that argument effectively.
The topic is open. You are encouraged to write about an issue you care about, or something you
have expertise in (for example: issues related to being a student, or being a student at UTM;
issues related to your work or job; issues related to the media/communication
information/technology industries; issues related to your community, your neighbourhood, your
city, etc.). You can also read the news for inspiration and write about something currently being
discussed in the media.
Sample op-eds will be discussed in class.
• Between 400 and 500 words max
• Double-spaced, 12-point font
• Include a headline (newspaper terminology for a title)
• Must be written in the tone and style of an op-ed
• Must make a clear and concise argument
• Must make a recommendation or suggestion of how to address the issue you’re writing
• Must be on a topic you are interested in that the public will care about and therefore
would be likely to be published in a newspaper (can be anything you are interested
in/care about/have expertise in/want to learn more about, related to topics in ICCIT
• CITATIONS: Following the style of an op-ed, you are not required to cite research within
the text of your op-ed. This means, however, that you must write the op-ed entirely in your
own words, with no quotations or citations. If you are drawing on research, reports, events,
etc., you must explain that research, report, event, etc. in your own words and write the
reference into the main text (rather than citing it in brackets in typical APA style). Please,
however, include a list of any and all works consulted in your research and writing process.
You can call this list Works Consulted. All assignments will be checked by turnitin.com for
plagiarism, so please approach this very carefully.
Even when not writing in the academic form, we must respect academic integrity.
Writing things in your own words will no doubt involve effective summarizing and
paraphrasing – simply changing a couple of words from material that would
otherwise be quoted is unacceptable. Remember that, even when summarizing or
paraphrasing material, attribution must still be provided in the form described
above (i.e. in the main text and not in parentheses). Ensure you review the relevant
academic integrity materials and policies and ask the teaching team for help if you
don’t understand how to appropriately quote, paraphrase, summarize, or cite your
Must contain a brief “Works Consulted” list of sources consulted for the piece (at least
two sources must be consulted) in APA style. These can be academic or non-academic
texts, such as media articles or reports, but all sources must be both verifiable and
reliable. Again, consult us for help if any of this remains unclear.
- A clear argument
- Deep understanding of the issue
- Acknowledgement of other perspectives in the debate
- Evidence that the topic is well researched
- Presents and advocates for a clear solution to the issue
- All writing is in students’ own words and attribution is provided in an appropriate form
- All material consulted listed in a Works Consulted list in APA style
- Is 400-500 words max
- Is well-written, free from errors, spell-checked and proofread
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