The CMU Electronics (CMUE) Company is a successful consumer electronics manufacturing
company with operations for the past 25 years in the US, Europe and in the 21st Century in
the East. Approximately 90% of the parts are sourced from China for the products produced
in Europe and the Far East, whereas 60% of the parts for the US manufacturing operations
are outsourced to China. CMUE sells through major retail operations with repair performed
by the service groups within the major retailers. The order fulfillment cycles for the parts
sourced in the Far East seems to be becoming more expensive and less dependable with
longer average times. Annual Sales level of CMUE is in the range of $500 million
US. CMUE is in the middle of the competitors in terms of profits and sales growth. The
CMUE Board and Executive Group would like to expand the electronics product line, growth
the sales level and also improve profit margins especially in the emerging markets e.g. China,
Japan, S. Korea, etc. The Marketing and Sales VPs also are lobbying hard to increase the
warranty programs for services covered, return programs and years covered.
In the past few years CMUE has seen major downturn during the recent and continuing
recession, and the recent disaster events in Japan. The company was caught for both
situations with low parts inventory with weeks to months of required reduction in
production. This resulted in failure to meet current orders and loss or postponement of
shipments to the major retailers. The quality manager and VP of manufacturing have also
identified an increase of counterfeit electronic parts especially from 4th tier suppliers in
China. Although the percentage of counterfeit parts varies by product line the company
estimates that the range is from 5% to 20% with some involving key components that are
critical for the warranty programs. It is believed that the counterfeit parts have contributed
to product failures, returns and higher costs in customer services. CMUE does not define
requirements for their suppliers other than basic costs and customer service metrics.
The CMUE Executive Group and Board is concerned about the current performance of the
company and is suggesting that the solution is to hold greater inventory in all parts for all
products. The CEO, however, with input from the financial team has suggested that the
company should also take a look at the need for a formal risk management program. At this
point the company does not have a formal program or a team with responsibility for
continuity planning.
The CEO has requested that you lead a team and develop a proposal to achieve the desired
goals stated above. The CEO/Board of Directors has specifically requested that you lead a
team to accomplish the following:
1.
2.
Outline a program to achieve a Supply Chain Risk Management SCRM program for CMUE
Evaluate the use of a software system such as that with the features of Common View offered to facilitate the SCRM
program.
The BOD has provided access to a PowerPoint on CommonView as well as a document that covers
research on security/risk that also references the potential use of a system with the features
of a CommonView. You are requested to provide the tradeoffs of the potential use of such
software for the CMUE Supply Chain Risk Management program. Develop the outputs for
the assignment based on the rubric provided for this Global CMUE case study
Note: The Jadian organization and the CommonView software are no longer available, but
software with similar and improved features does exist.
Enhancing Supply Chain Risk and Performance
Through Expertise and Proven Web Solutions
Supply Chain Sustainability LLC
& jadian enterprises, inc.
SUPPLY CHAIN RISK AND A
RESPONSIVE BUSINESS
A Responsive Supply Chain Framework
Relationship Management
Information, Product, Service, Financial, and Knowledge Flows
SUPPLY
NETWORK
M
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I
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S
INTEGRATED
ENTERPRISE
Procurement
Supply Chain
Management
Manufacturing
Customer
Accommodation
MARKET
DISTRIBUTION
NETWORK
C
U
S
T
O
M
E
R
S
Capacity, Information, Core Competencies, Capital and Human Resource Constraints
© Donald J Bowersox, Ph.D.
Risk and Responsive Supply Chain Framework
Response-based Business Model
Supply Base
Rationalization
Lean Inventory
Management
Globalization
Risk and Responsive Supply Chain Framework
Response-based Business Model
Disruption Risks
Supply Base
Rationalization
Supplier Failure
Quality Failure
Globalization
Lean Inventory
Management
Responsiveness ~ Risk ~ Volatility ~ Sustainability
Disruption Risks
Supply Base
Rationalization
Supplier Failure
Quality Failure
Globalization
Back
Lean Inventory
Management
Environmental – Social - Economic
Environmental – Social - Economic
Response-based Business Model
DEFINING “SECURITY”
Supply Chain Security
“The application of policies, procedures, and technology to protect
supply chain assets (product, facilities, equipment, information,
and personnel) from theft, damage, or terrorism, and to
prevent the introduction of unauthorized contraband, people,
or weapons of mass destruction into the supply chain.”
Supply Chain Security Framework
Service
Provider
Offender
Service
Provider
Target
Asset
Location
Brewery
Location
Farm
Back
Location
Distributor
RISK AND THE SUPPLY CHAIN
To Manage the Supply Chain, We Must…
Utilize unique and actionable measures of risk
Efficiently allocate limited resources
Facilitate communication within and between all
nodes of a network
Transform complex data into actionable information
Mitigate overall supply network risk
Define Risk Measures
Severity
Capacity to Cause
Problems
Negligible
Catastrophic
Rare
Frequent
Configurable Algorithm
Probability
Ability to Prevent
Problems
Collapses any number of inputs
down to a single, actionable
dimension
Track Risk Across Suppliers
Severity of Problem
Negligible
Frequent
Extremely
High Risk
High Risk
Medium Risk
Rare
Probability of Occurrence
Catastrophic
Low Risk
Take Action Based Upon Risk
• Risk Factors Drive Action
• Higher risk … more audits, more sampling and
testing procedures, more training
Probability of Occurrence
S
e
v
e
r
i
t
y
Frequent
Occasional
Unlikely
Catastrophic
Very High Risk
30 day audits
Pull 25 samples
High Risk
60 day audits
Pull 20 samples
Medium Risk
90 day audits
Pull 10 samples
Moderate
High Risk
60 day audits
Pull 20 samples
Medium Risk
90 day audits
Pull 10 samples
Low Risk
120 day audits
Pull 5 samples
Negligible
Medium Risk
90 day audits
Pull 10 samples
Low Risk
120 day audits
Pull 5 samples
Very Low Risk
150 day audits
Back
MANAGING CERTIFICATION AND
NONCOMPLIANCES
Define The Process
Defined Certification & Audit Cycle
Define Risk-based Supply
Chain Standards
Risk-based
Assessment
Schedule
Identify and Select
Participating Suppliers
Modify Supplier
Risk Profile
Manage
Assessment
Resources
Supplier Assessment Tools
Issue Supplier
Evaluations
Conduct Supplier
Assessments
Assessment
Review and
Approval
Monitor & Verify
Corrective
Actions
Issue Nonconformances
Back
Support Systems
Notification
Management
Document
Management
Integrations
Internal Compliance
Portals
Configuration
Documentation
Training
Internal
Audits
CARs and
Complaints
KPIs
COMMONVIEW
About jadian enterprises, inc
jadian’s risk-based compliance and audit
management solution has been implemented widely
in the Accreditation and Certification market
24 hours a day, 7 days a week, someone is
using jadian-developed solutions to manage
compliance and risk… over a million audits
processed each year, with certifications issued
in 49+ countries, in multiple languages and
currencies.
jadian enterprises, inc
Jerry D. Norris, President / Founder, jadian enterprises, inc..
He is an accomplished software engineer, statistician and
business process improvement expert. Jerry is
internationally recognized as a trainer and consultant for
ISO9000 quality systems and its many derivatives (e.g.,
QS9000) BS in Statistics and Mathematics from the
University of Michigan.
Karen L. Griggs, VP Marketing & Sales / Founder, jadian
enterprises inc.. Karen has extensive consulting and practical
marketing experience. BS in Biology from Northwestern
University; MBA in Marketing from Michigan State
University.
Back
A Fully-featured, Risk-Based Compliance Tracking
Solution for Supply Chain Management
Operational
-Supplier Management
-Compliance Programs
-Audit Scheduling and
Assignments
-Certificates
-Complaints
Field Audits
-Downloadable
assignments,
checklists, addendums
-Supports multiple
types of handhelds
-Any type of scheme or
checklist
-Data synchronization
Supply Chain and
Multi-Site Mgt
-Risk Assessments
- Audit Results
- Noncompliances
-Corrective Actions
Communication
-Web Portal
-Automated Alerts
-Online Dashboards
-Integrations with
External Systems
-Approved Supplier
Lists
-Supplier Surveys
Audit Reviews, Internal Audits and Quality Assurance
CommonView is a product of jadian enterprises, inc.
Knowledge
Management
-Reporting / KPIs
-Benchmarking
-Training
-Consulting
CommonView is Globally Deployed
24 hours a day, 7 days a week, someone is using jadian-developed solutions to manage
compliance and risk.
Deployed globally with certifications issued in 49-plus countries, in multiple languages
and currencies, tracking millions of audit records each year.
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CommonView is a product of jadian enterprises, inc.
Antigua & Barbuda
Argentina
Austria
Bahrain
Belgium
Brazil
Bulgaria
Canada
Chile
China
Costa Rica
Czech Republic
Denmark
Egypt
France
Germany
Greece
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Honduras
Hungary
India
Indonesia
Ireland
Japan
Korea
Kuwait
Luxembourg
Malaysia
Mali
Mexico
Morocco
Netherlands
Peru
Philippines
Poland
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Puerto Rico
Romania
Singapore
Slovakia
South Africa
Spain
Sri Lanka
Sweden
Switzerland
Thailand
Turkey
United Arab Emirates
United Kingdom
United States
Venezuela
Vietnam
CommonView Users Set the Standards
A strong presence in the certification and accreditation market,
with flexibility making it applicable across many industries
CommonView is a product of jadian enterprises, inc.
The COMMONVIEW® Solution
A web-based business enhancement solution, focused on
quality, safety, security, environment
Helps organizations improve compliance & manage risk
within their plants and across the worldwide supply chain
Facilitates the roll-up and summary of information such as audit results, noncompliances, corrective actions, survey results, complaints, lab tests
Synthesizes quality, safety, security, and environmental data from a variety of
sources to help identify trends and areas for improvement
Presents the information via easy-to-use dashboards and reports
Creates online dashboards to assess performance across many variables
Enables organizations to improve quality and performance…
and ultimately protect its brand and its image
CommonView is a product of jadian enterprises, inc.
CommonView – Key Characteristics
Web-based Supply Network Risk Assessment
On-line, any time Performance Metrics
Consolidates performance data; Calculates risk by category (e.g.
quality, environmental, financial) and overall; Uses risk to drive risk
mitigation and focus resources; Provides summary data in a scorecard
format, with drill down capability for more detail
For example…Best and worst performing suppliers and sites; Most
common non-conformances and lab test failures
Risk Mitigation made Transparent
What actions being taken to improve supplier and site performance?;
How are suppliers/sites are moving toward full conformance?; Which
suppliers are being put on probation or about to be disqualified?
How quickly are vulnerabilities being discovered and mitigated?
www.supplychainsustainability.com Back
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