conducting qualitative primary research, writing homework help

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Description

Interview a person who currently holds a job that you would be interested in holding within five years after graduation. (I wish you the best of luck if you would like to be the CEO of Apple, but I’m talking about a job you could reasonably expect to obtain within the designated timeframe.) Your interview should last about 30-45 minutes. There are multiple objectives of this assignment: (1) gives you insight into the position; (2) to develop your research, interviewing, and self-presentation skills; (3) creates a networking opportunity; and (4) most importantly you gain experience writing an executive summary memorandum. WARNING: This is not an employment interview; so do not ask for a job. Present yourself as a student conducting research regarding future career possibilities.

Please follow these steps for this assignment:

  • Read the chapter on researching and writing reports (Chapter 8 – specifically the topic of conducting qualitative primary research) regards to interviewing. Then conduct your own research regarding a job and potential companies that interest you. You will need at least three separate sources (from the library, the career services office [Eldridge Hall], the company). Library research may include general research on an entire field, as well as your specific company/person. You should gather basic information such as a job description, starting salary, level and type of education required for the position, and specific information regarding the company of interest (this is a great source of information to formulate interview questions). Write up the information you’ve gathered in an annotated bibliography.
  • Contact an individual in the entry-level position of your choice. Do not interview someone in a top managerial position (e.g., a CEO) or someone you know (relatives, friends and their companies are not acceptable for this assignment). Arrange an interview with the appropriate person for approximately 30-45 minutes.
  • For the interview, behave professionally. If the interview is in person, dress appropriately, in business attire. Introduce yourself, your purpose and your goals for the interview (“My goal for this interview is to learn about this job so that I understand what it’s like to work in such a position and what the requirements are to be hired in a job like yours”). Explain that you have a number of questions to ask and that you would like to take notes, if the interviewee does not object. Listen carefully, paraphrase responses, and ask for clarification when you do not understand. After finishing your questions, ask your interviewee if there is anything else they would like to tell you. Be conscious of the time you’ve used and do not go over, unless they indicate they wish to continue. Thank them for their time.
  • As soon after the interview as possible, write a thank-you note
  • Write a three-page executive summary memorandum about your interview. This report is a professional document in style and content which includes summaries on the following topics: • description of the industry/product/service • description of the position • requirements for the position (education, experience, skills) • general summary of what you learned overall from the interview process, including your own thoughts and reactions

Your total Interview Package will consist of: • Executive Summary (in memo format, addressed to me) that will also include a reference page from your pre-interview research in proper work cited format • Photocopy of your thank-you note (participation grade).

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Explanation & Answer

Attached.

1
Executive Summary Memorandum
Thesis statement: This memorandum is the summary of the interview conducted with Mr.
Santiago Xavier, a 25years old Sales Associate at See’s Candies, a sweet and confectionary
company without shops and sales outlet across the country. The lessons learned from this
interview about the methods for success in marketing and sales would remain part of my growth
and development.
I.
II.

Introduction
Description of See’s Candies’ Products and Services

III.

Description of Sales Associate Position at See’s Candies

IV.

Specific Job Requirements

V.

Summary of Lessons Learned During Interview


Running head: EXECUTIVE SUMMARY MEMORANDUM

Executive Summary Memorandum
Name
Institution

1

EXECUTIVE SUMMARY MEMORANDUM

2

Executive Summary Memorandum
From: Mr. ABC DEF
To: Professor XYZ
Dear Sir,
Subject: Report of Interview with a Sales Associate at See’s Candies
Introduction
Marketing and sales jobs in certain industries are appropriate platforms for new graduates
to acquire soft skills such interpersonal communications, time management, customer
relationship management and negotiation skills. According to empirical studies in human
resource management on the type of competencies aspiring managers and leaders require to
succeed in different industries and professions, these soft skills are listed as important as
technical skills for specific job responsibilities. Therefore, the conduct of this assignment is the
right avenue for an aspiring manager such as me to acquire information from sales professional
on the kind attitude, competencies, and skills required to attain the highest level of my career.
The insights about the experiences, challenges, and strategies used to meet performance targets
and earn compensation and bonuses would serve as valuable inputs to the process of personal
development to harness the opportunities in the profession and industries (Williams & Connell,
2010). This memorandum is the summary of the interview conducted with Mr. Santiago Xavier,
a 25years old Sales Associate at See’s Candies, a sweet and confectionary company without
shops and sales outlet across the country. The lessons learned from this interview about the
methods for success in marketing and sales would remain part of my growth and development.

EXECUTIVE SUMMARY MEMORANDUM

2

Description of See’s Candies’ Products and Services
See’s Candies is a chocolate and candy company that was established over decades ago
by Mary See. The company has maintained the traditional taste of its wide range of products by
sticking to its recipes that were made from the finest and freshest ingredients (See’s, 2016). The
company’s motto of “quality without c...


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