Innovation and Competitive Advantage: Changing Environments, business and finance assignment help

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Competitive advantage according to Hisrich and Kearney (2014) requires organizations to engage in six processes to maintain innovation. Organizations like Google™, Amazon, Apple®, Android, Facebook®, Siri®, Virgin Group®, Microsoft®, and eBay® have done this successfully.

Select an organization other than those listed above (Google™, Amazon, Apple®, Android, Facebook®, Siri®, Virgin Group®, Microsoft®, and eBay®) to explore competitive advantage and the six processes to maintain innovation discussed in Hisrich and Kearney (2014).

Write a 700- to 1,050-word paper in which you analyze how the selected organization is meeting the concepts of Competitive Advantages as outlined in Hisrich and Kearney (2014), on page 69. Be sure to include information about the following:

  • The organizational leadership philosophy on innovation.
  • Activities the organization is actively engaged in to sustain competitive advantage within its industry.
  • R&D initiatives the organization is involved in for long-term competitive advantage.

Format your paper consistent with APA guidelines.


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Running Head: INNOVATION AND COMPETITIVE ADVANTAGE

Innovation And Competitive Advantage
Institution Affiliation
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INNOVATION AND COMPETITIVE ADVANTAGE

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Innovation is construed to mean that the business management is able to change the
normal way of doing things. Organizations that are innovative are more malleable to change.
Innovation enables companies to withstand competition. A company that is innovative is able to
create products that are superior compared to those of the competitors. A company accomplishes
a competitive advantage when it is able to supply products that are unique to those in the market
(Farinha, 2015). The company is also able to overcome its competitors when it provides quality
products. A successful company should involve its employees in the innovation program.
The Huawei Technologies company is one of the companies that have grown because of
innovation. The company is headed by leaders who are driven by the innovation. The company
deals with technology so it has to continuously adapt to the change. The company philosophy is
guided by the consumer needs. The company continuously utilizes innovation in order to fully
satisfy the needs of the clients the company serves. The company also ensures that its leadership
is guided by technological advan...


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