toyota case study recommendations, marketing homework help

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nlfo87

Business Finance

Description

Hi, please use the following textbook for the paper. APA style and references. Min 2 pages + references

Title: Marketing

Authors: Roger A. Kerin; Steven W. Hartley

Publisher: Mcgraw-Hill

Edition: 13

ISBN-13: 9781259573545


Students are to review the following information about the Toyota’s environmental commitment.

Background on Toyota

Toyota’s Environmental Plan

Instructions for paper:

Based on the information provided above as well as internet research, put yourself in the position of a marketing consultant brought in to Toyota to formulate a set of well-developed and supported recommendations for moving Toyota’s environmental plan forward. You will be presenting your recommendations to the company’s senior leadership team. Your recommendations should be based on a critical evaluation of the effectiveness of the Global Vision, Principles, and Earth Charter (Links to an external site.)Links to an external site. on its prior marketing strategies. The recommendations should be logically presented, well-supported, and thoroughly vetted.

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Explanation & Answer

Attached.

Recommendations for Toyota's Environmental Plan - Outline

Thesis statement: Based on the analysis of the background and the review of environmental
plan for Toyota Company the following recommendations have been made.
I.

Recommendations
A. Formulation of policies
B. Developing cars that will produce zero carbon (IV) oxide
C. Create environmental awareness
D. Staff development
E. Corporate social responsibility
F. Emphasizing on becoming more admirable and respected


Running head: RECOMMENDATIONS FOR TOYOTA`S ENVIROMENTAL PLAN

Recommendations for Toyota's Environmental Plan

Name
Institution

1

RECOMMENDATIONS FOR TOYOTA`S ENVIROMENTAL PLAN

2

Recommendations for Toyota's environmental plan

In the current world of globalization, it is necessary for any business to analyze the
environment in which it operates from as it keeps on changing due to various factors. Various
techniques and models can be used to analyze the environment such as PESTEL, SWOT analysis
(Srdjevic, Bajcetic, & Srdjevic, 2012) among others. Based on the review of the Toyota`s
background and the environmental plan the paper seek to provide recommendations on how to
move forward...


Anonymous
Really helpful material, saved me a great deal of time.

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