BYD Corporate Brief, business and finance homework help

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Business Finance

Description

For BYD copmany, write a corporate brief on the company. This brief should be less than 6 pages of text. Evaluate the strategy of the corporation to succeed in China and woldwild markets.

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Explanation & Answer

Attached.

Running head: CORPORATE BRIEF

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BYD Corporate Brief

Name

Instructor

Course

Date

CORPORATE BRIEF

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Introduction

A business brief refers to the document that management of a company uses to promote
services and goods to clients and customers, increase the returns, and offer the solution to the
problems of the industry or increase the awareness of the consumer of the activities of the
business. BYD was formed in1995, and it is a listed company on the Stock Exchange of
Shenzhen as well as Stock Exchange of Hong Kong. As a company, BYD is fundamentally
involved in Information Technology industry that majorly relates to batteries that are reachable,
computer and handset components as well as the assembly services (Wang & Kimble, 2010).
Furthermore, BYD principally engage in automobile business that is inclusive of the motor
vehicles that are traditionally fuel-powered as well as new energy motor vehicles in the process
of taking advantage the technical and technological superiority to be able to develop other active
new energy goods and products for example electric trains, electric motor vehicles, electric
forklift, station for energy storage, solar farm among many others. BYD has been able to hire
nearly 180,000 workers and twenty-two industrial parks with premises that cover an area of
17,000,000 square meters. BYD Company usually cares for the social responsibility of the
community as well as the social progress and it usually participates in charitable activities within
the community as it dedicates to the construction of international competitiveness enterprise.
BYD Company strives to create a green environment through innovation of the technology as
well the establishment of the BYD Charity Foundation in the year 2010 that it has used as a
platform for building a better society. BYD Company Limited is a Chinese Company of batteries
that are rechargeable as well as automobiles and headquarter of the BYD Company being in the
Shenzhen. BYD Company has two main subsidiaries namely BYD Electronic and BYD
Automobile. Because of its outstanding innovation, BYD has expanded to develop to a major

CORPORATE BRIEF

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manufacturer of batteries that are rechargeable especially the cell phone batteries. In the year
2010, BYD Company become...


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