InstructionsCookie Creations (Chapter 18)This assignment is a continuation of the Cookie Creations case study.For this assignment, you will apply what you have learned from Chapter 18 as an introduction to the financial analysis. This assignment will allow you to practice what you have learned so far.Natalie and Curtis have comparative balance sheets and income statements for Cookie & Coffee Creations, Inc. They have been told that they can use these financial statements to prepare horizontal and vertical analyses, to calculate financial ratios, to analyze how their business is doing, and to make some decisions they have been considering. Below, you are provided with the balance sheet and income statement of Cookie & Coffee Creations Inc. for its first year of operations; the year ended October 31, 2021. Review the calculations below, and then review the additional case information to calculate the ratios.Review the additional case information below.Natalie and Curtis are thinking about borrowing an additional $20,000 to buy more equipment. The loan would be repaid over a 4-year period. The terms of the loan provide for equal semi-annual installment payments of $2,500 on May 1 and November 1 of each year, plus interest of 5% on the outstanding balance. Dividends on preferred stock were $1,400. Since this is the first year of operations and the beginning balances are zero, use the ending balance as the average balance where appropriate.Complete the tasks listed below.

Discussion: Free Offers and PricingPlease note that this class discussion has three discussions - for week one (1), week two (2) and Reflection.....Trident Symposium International's (TSI) focus for this week is pricing strategy: a component of the marketing mix. Consider the Target Market, Competition, Core Strategy, and Communications & Promotions when making a decision on how pricing will be determined.WEEK 1 DISCUSSION POSTProvide a brief introduction of the company with which you are working.Discuss what pricing objectives you would consider for your product/service. Identify the pricing objective and strategy you will ultimately choose and explain why.This post should be 3 paragraphs in length (300 words). Since you are engaging in research, be sure to cite and reference the source(s) in APA format.Perceived ValueNot all benefits or costs can be quantified in dollars. A product’s aesthetic appeal, extra technical support, and reputation are harder to quantify in economic terms, yet they can have a profound impact on customer perceptions of value.WEEK 2 DISCUSSION POSTProvide a brief introduction of the company with which you are working.Discuss ways you can improve perceived customer value.Analyze how psychological motives help shape emotional benefits and customer perceptions of value.Analyze how the personality of an endorser shapes the emotional benefits of the product.This post should be 200-300 words in length. Since you are engaging in research, be sure to cite in the body of the post and add a reference list in APA format.In your own words, respond to the discussion and comments of classmates. Grades will be based on effectual, concise, and interactive feedback. The excessive use of quotes will directly impact performance since this indicates a lack of comprehension and shows that you may not have mastered the concepts.Discussion: End of Session Self-ReflectionClass is rapidly coming to an end. Reflect on what you are taking away from the class and what improvements you’ll make to the way you think about marketing management personally and as a professional.This post should be 2 paragraphs in length (at least 100 words). No research is required; this is a reflection assignment.===================================================BACKGROUND DiscussionDiscussionCore Concepts of Marketing- Chapter 9 Pricing the Product (PDF)“5 Marketing KPIs You Cannot Measure but Should Care About” – Nicole Rodrigueshttp://www.marketingjournal.org/5-marketing-kpis-y...

InstructionsAs discussed in the unit lesson, resolving conflict in the workplace requires using interpersonal skills, management skills, and techniques. Interpersonal skills can consist of understanding individual differences, self-esteem, self-confidence, communication, teamwork skills, problem-solving skills, cultural relations skills, motivation skills, customer service skills, ethical behavior skills, and stress management skills. Management skills focus on the type of management skill applied such as collaborating, accommodating, forcing, avoiding, and compromising. As a member of the workforce, you must be able to effectively resolve conflict, either with the use of interpersonal skills, management skills, or by applying the recommended ways of responding to tension in the workplace (e.g., overcoming defensiveness, accepting of the tension, and resolving the tension).For your Unit VI Assignment, please reflect on your knowledge of resolving conflict that you have experienced or observed in the workplace. Please analyze what you have learned. Describe how your learned knowledge can be used. Also, identify how this information can be used to resolve conflict in the workplace in your current job or from a past incident you have experienced. What steps/methods were used in resolving the conflict?Your reflection paper should be at least three pages in length, including an introduction, a body that supports your reflection, and a conclusion. Be sure to include a title page. The title page does not count toward the total page requirement.