it strategic and policy, computer science homework help

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Question Description

  • Please choose one of these ten business case studies:

A Sweet Breakfast Memory That Connects With the Wrong Market

Seeking Even Faster Growth, an E-Commerce Company Stumbles

A Business Owner Seeks an Alternative to Seven-Day Workweeks

A Business Owner Who Backed Off Tries to Step Back In

A Wholesaler Finds Himself in Competition With Retail Clients

Meeting the Demand for Quirky Objects

Helping One Big Client, but Wanting to Spread Out

Can Chasing Small Customers Lead to Larger Profits

Irrational Design, a San Francisco Start-Up, Tries to Fly Solo

Looking to Expand, but Fearing It, Too

  • Write a summary of the case study that is about one page. Research and describe at least 3 technologies that could be used to support or enhance the business in the case study. Your paper should include at least 3 references from peer-reviewed journals associated with how other companies are using the 3 technologies you are recommending. Your paper should be in APA format and at least 4 pages, not counting the title page and reference pages. Make sure you have in-text citations and a reference page.
  • Make sure on your references page you include a reference with the URL (weblink) to the case study you chose, in addition to at least 3 references from peer-reviewed journals.

Please watch Creating Winning IT Strategies video, which describes how to create an IT strategy. Because the PowerPoint slides in the video are a little hard to read, a copy of the slides is attached here: Gartner-IT Strategy.pptx

In developing your recommendations for the case study this week, please refer to the resources from previous weeks. A list of all the videos and other resources can be found under the Strategy Resources link on the main menu in this Blackboard course. You can reference these resources in your paper, but you must also reference at least 3 peer-reviewed articles.

Tutor Answer

toto
School: Cornell University

Attached.

Running Head: LOOKING TO EXPAND BUT FEARING IT TOO

Looking To Expand but Fearing It Too
Name
Institution of Affiliation

1

LOOKING TO EXPAND BUT FEARING IT TOO

2

Introduction
In the article Looking to Expand, but Fearing It Too, by Adriana Gardella, Entrepreneurs
are usually characterized by constant challenge seeking. These are people who are always
picking up business opportunities and maximizing them to bring in profits. Challenges. When
their business picks up, they often see growth as their next challenge. The challenge is exciting
since it makes good business feel even better, have more value to employees, customers, and the
owner, improve brand popularity, create economies of scale and offer widened the range of
products to a wider geographical area (Gardella, 2010).
Despite the benefits promised by expansion, business people usually have hesitations in
taking up the expansion. Due to various reasons associated with expansion, they find it scary.
They feel that the business might fail. During start-up, this is a major risk taken because of they
are unsure of success in the business. Taking this challenge for the second time becomes tricky.
Many entrepreneurs have tried but failed. This makes the other entrepreneurs afraid of taking this
step. The majority end up having a small business and making small profits and employing few
people because they are afraid that during expansion or once the business has expanded it will
fa8il. For those who take the risks, some make it through, while others fail. Taking risks is part
of business and entrepreneurs should not be afraid of doing so.
Why do Businesses look To Expand?
Several reasons have been given for expansion. The motives behind expansion held by
many business people include the following. The first is the profit motive. Each and every
business owner wishes to make more and more profits. This means that the business sis doing
well. This also gives room for expansion because the owner anticipates more profits. There is no

LOOKING TO EXPAND BUT...

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