Description
- Overview: Using the topic and research question you developed last week, you will design a qualitative instrument that could potentially answer your topic/research question if it were to be applied to a qualitative study. Keep in mind, this may take some stretching if you wrote your question leaning quantitatively. The purpose here is not to box you in but to ensure that you have a solid understanding of both methodologies.
- Directions: You will develop a word document to include:
1. Your research question in the form of a qualitative question (if it was not already). An instrument or protocol (interview, ethnography, focus group protocol, etc) that could be used to answer the qualitative version of your research question. - A one-paragraph description/justification of how your chosen instrument/protocol is the best choice for answering the qualitative version of your research question.
Unformatted Attachment Preview
Purchase answer to see full attachment
Explanation & Answer
View attached explanation and answer. Let me know if you have any questions.
1
Qualitative Research Instrument
Student Name
Institution Affiliation
Course Name and Number
Due Date
2
Research Questions
The research question submitted last week primarily addressed the impact of corporate
social responsibility on consumer loyalty. Qualitative data describes features and should be
open-ended, giving the responder an open field to p...