Business Finance
"Strong Brands" longevity, business & finance homework help

Question Description

Week 3 Discussion 1

"Strong Brands" Please respond to the following:

  • Several companies use their brand as a competitive advantage. Given your knowledge about the global economy, identify three brands you believe have the strongest likelihood of remaining a source of advantage in the 21st Century and explain why.
  • Explain the effects you believe the Internet’s capabilities will have on the brands you identified in the previous discussion and what the owner of the brand should do in light of them.

Final Answer

Complete. Kindly confirm this one as well. Cheers

Running head: STRONG BRANDS

1

Strong Brands" Longevity

Name

Instructor

Course

Date

STRONG BRANDS

2

LG brand provides innovation and invention, brand strength, management of the chain of
supply, and strategies of premium that are all the aspects that offer the company a competitive
advantage over the rival companies in the competitive and dynamic world market (Hajli, 2015).
LG brand understands the needs and demands of their customers and therefore offers quality
electronic products and a large assortment of the computers that can meet the needs and demands
of their customers. LG brand offers wide varieties products of high quality to create the good
reputation that encourages customer loyalty.
McDonald brand which is Golden Arches allows McDonald restaurants to provide a
menu full of nice and delicious meals, food and dr...

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