Disney Brand co brand with Apple, marketing homework help

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Business Finance

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1.Disney Brand co brand with Apple

Consider the brand you have been working with. Identify a product you would choose to co-brand with. Explain why this co-branding works.
Add this to the presentation you started in Module Five. Submit the presentation here. The whole presentation should be 4 to 6 slides in length APA Style .
For additional details, please refer to the Presentation Rubric document in the Assignment Guidelines and Rubrics section of the course.

2.How do decisions made by buying teams and organizations differ from decisions made by a single, individual consumer? How are they comparable? In responding to your peers, examine the many factors that differentiate individual consumer decisions from organizational and industrial purchase decisions. 1 pg APA

3.For several years, Apple has been locked into an exclusive contract with AT&T for its iPhone distribution. Now that the iPhone is available from Verizon as well, would one expect its sales to increase significantly? Will it be enough to slow Google’s Android growth?


Select one of the following products/brands:

  • AT&T

Devise a short questionnaire (five or fewer questions) to collect information about consumer perceptions. Post your questionnaire in the appropriate thread in the discussion board. Comment on at least 2 other questionnaires. 1 pg APA

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Explanation & Answer

Attached.

Running head: IPHONE SALES GROWTH

IPhone Sales Growth
Name
Institution

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IPHONE SALES GROWTH

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Apple as the company has significantly been engaged in the market and thus its products
have been significantly embraced due to its innovative and creative aspect, which has attracted
many consumers. The Apple Company especially with its key product, which is the iPhone
products, has been significantly engaged and thus its inclusion in Verizon is likely to expand the
market, which has been significantly considered by the Apple Company. Therefore even though
there is the likelihood that there will be significant changes to the products sales, the new market
that will be developed as a result of the inclusion of the iPhone products on Verizon will not upset
the existing market environment. Although it is important to understand that, there is significant
likelihood that the sales will increase (Chen & Ann, 2016).
Google’s Android growth has been significantly increasing over the years, and the fact that
it is the most preferred software in phone system has made it significantly reach unsalable heights
especially considering the position of the company itself. Therefore, the growth of Android would
not be significantly influenced by the new developments within the technology industry ...


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