Business Venture, management assignment help

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Description

In this assignment, students will learn the concepts surrounding innovation, sustainability, cultural diversity, and elements of conducting business in the global marketplace. Students will analyze and design a new business division based on the Fortune 100 or 500 organization chosen. The new business division is part of the student's past or current position held within the organization.

Assignment Steps

Resources: Exploring Management: Ch. 15, Ch. 16, Ch. 17; University Library; Week 2 videos Navigating Our Global Future, The Era of Open Innovation

Consider your position as a manager. As a manager, you are researching a Fortune 100 or 500 organization's profile that your current organization is going to collaborate with and create a new division.

Conduct a minimum 875-word analysis in which you explain the importance of innovation, sustainability, cultural diversity, and global management and how these factors are essential to the new division.

Include the following:

  • Describe how innovation, sustainability, cultural diversity, and global management affect organizational performance and achieve competitive advantage.
  • Explain how innovation, sustainability, cultural diversity, and global management align and guide the strategic direction of the organization.

Cite at least two peer reviewed references, one may be your textbook and at least one must come from the University of Phoenix

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Explanation & Answer

Attached.

Running head: UNDERSTANDING CROSS-CULTURAL MANAGEMENT

Understanding Cross-cultural Management
Student’s Name
Course
Institution
Date

1

UNDERSTANDING CROSS-CULTURAL MANAGEMENT

2

Understanding Cross-cultural Management
Introduction
The Fortune 100 is usually a yearly list of the top 100 largest public and privately owned
firms in the US that is compiled based on the company's gross revenue figures and published
by Fortune Magazine (Investopedia, 2017). Companies on the list are often affected by
factors such as innovation, cultural diversity, sustainability and global management.
Innovation refers to the process of implementing new ideas to establish a value for both the
customer and the organization. Cultural diversity, on the other hand, refers to the form of
acknowledging the differences in individuals at the workplace. These factors together with
sustainability and global management affect the organizational performance and competitive
advantage; as well as the organization's strategic direction (Schermerhorn, 2009). This paper
explores the importance of innovation, sustainability, a global management and cultural
diversity on fortune 100 companies and how these factors specifically affect the strategic
direction, performance and competitive advantage of the company.
Effect on Organizational Performance and Competitive Advantage
Product and process innovation have an impact on the organizational performance as well as
its competitive advantage. According to Zainurossalamia and colleagues (2016), innovation
has a significant p...


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