Description
Obtain the most current SEC Form 10-K (annual financial report) for Harley Davidson Corporation from the company's web site (Do not use the Annual Report that is sent to shareholders):
- Calculate and analyze the following ratios for your selected company for the last two years from the SEC Form 10-K:
- Current Ratio
- Inventory Turnover
- Debt Ratio
- Time Interest Earned
- Gross Profit Margin
- Equity Multiplier
- Return on Assets
- Net Profit Margin
- Return on Equity (Use three ratio DuPont method)
- Compare and contrast your company's ratios to industry and competitor standard ratios obtained from Yahoo Finance, Morningstar, MotleyFool, Macroaxis or other Internet sources, and provide a detailed answer and analysis as to why your company's ratios are different than the industry/competitor standard.
- Prepare your analysis in a minimum of 875 words in Microsoft® Word. The use of Microsoft® Word tables is encouraged. Excel can be used in addition to Word if preferred.
- Cite the source of the industry/competitor ratio information.
- Format your assignment consistent with APA guidelines.

Explanation & Answer

All set. Thank you
Harley Davidson, Inc
Statement of Income
Years ended December 31, 2016 and 2015
(In Millions)
2016
Revenue:
Motorcycles and Related Products
Financial Services
Total Revenue
Costs and Expenses:
Motocycles and Related COGS
Financial Services interest expense
Financial Services provision for credit losses
SGA Expense
Total Costs and Expenses
Operating Income
Investment Income
Interest Expense
Income before for Taxes
Provision for income taxes
Net Income
EPS:
Basic
Diluted
Cash Dividends per common share
$
$
$
2015
5,271
725
5,996
5,308
687
5,995
3,420
174
137
1,217
4,948
1,048
5
30
1,023
332
691
3,356
162
101
1,220
4,839
1,156
7
12
1,151
398
753
3.85 $
3.83 $
1.40 $
3.71
3.69
1.24
Harley Davidson, Inc
Balance Sheet
December 31, 2016 and 2015
(In Millions)
2016
Assets
Current Assets:
Cash
Marketable Securities
AR, net
Finance Receivables, net
Inventory
Restricted Cashed
Deferred income taxes
other current assets
total current assets
Finance Receivables, net
Property, Plant and Equipment, net
Goodwill
Deferred income taxes
other long-term assets
total long-term assets
total assets
Liabilities & Shareholders Equity
Current Liabilities:
AP
Accrued liabilities
Short-term debt
Current portion of LT debt, net
Total current liabilites
Long-term debt, net
Pension liability
Postretiremement healthcare liab.
Commitments and Contingencies
Total long-term liabilities
Total Liabilities
Shareholders Equity:
Preferred Stock
Commmon stock
APIC
RE
Accumulated other comprehensive loss
Tresury stock
2015
760
6
285
2,076
500
53
174
3,854
4,759
982
53
168
74
6,036
9,890
722
45
247
2,054
586
88
103
133
3,978
4,815
942
54
100
84
5,995
9,973
235
487
1,056
1,085
2,863
4,667
85
173
183
5,108
7,971
236
472
1,201
838
2,747
4,832
165
194
195
5,386
8,133
2
1,382
1,338
(565)
(236)
3
1,329
8,962
(615)
(7,839)
Total shareholders equity
Total Liabilities & Shareholders' Equity
1,921
9,892
1,840
9,973
Ratios
Current Ratio
Inventory Turnover
Debt Ratio
Time Interest Earned
Gross Profit Ma...

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