DCCCD Game Plan Essay

User Generated

frxerq

Business Finance

DCCCD

Description

Your job is to research this team's current use of social media content, brand voice, and engagement across its social media platforms. Make sure to include the following in your analysis:

Explanation & Answer:
2 pages
User generated content is uploaded by users for the purposes of learning and should be used following Studypool's honor code & terms of service.

Explanation & Answer

View attached explanation and answer. Let me know if you have any questions.

Running head: GAME PLAN

Game Plan
Name
Course
Tutor
Date

GAME PLAN

2
Game Plan

The Milwaukee Bucks are an American basketball team who play professional level basketball from
Milwaukee. The team has grown both local and national popularity over the years, with significant titles
to their name. In this case, they are members of the Eastern Conference Central Division and they
specifically compete in the National Basketball Association. In terms of the titles they have, the team has
2 league championships, 3 conference titles, and 17 division titles. With such success, the team has also
been instrumental in terms of giving back to the community and encouraging growth. The most intimate
association of the team with society portrays itself in terms of the foundation which was developed to
improve the lives of underserved communities in Wisconsin. Here, the foundation is built on five pillers;
civic engagement, education, criminal justice and police reform, health and wellness as well as
empowerment. This foundation has been successful in the region with programs and campaigns being
directed at different needs of the community.
Social media
When it comes to social media engagement, it is important for sports team to show their presence in
the community. With regards to this, there is always a positive aspect of publicity. Teams use social
media platforms for various reasons such as sales and marketing, pushing the teams brand, and showing
relevance in the market- just to mention but a few. For the Milwaukee Bucks, social media is a very
crucial tool that enables them to connect and communicate with fans, shareholders, investors, and the
community at large. The team has gone to the extent of hiring a qualified social media manager who
runs different platforms for the team. Twitter and Instagram are the most highlighted platforms when it
comes to social media presence of the team. The manager posts fixtures, highlights, new signings, as
well as other relevant information related to the team. The team also has a youtube account that is well
updated with clips, interviews and other videos of the team.
With this much engagement, it is important to maintain consistency...

Related Tags