The Greater Global Good

timer Asked: Sep 5th, 2017
account_balance_wallet $10

Question description

Why Buy Green?

Sometimes, advertising appeals are designed to make you either feel guilty for buying products that might “hurt” the planet or appeal to your senses of helping another person. Have you ever been motivated to buy a product to “save the planet?”

In your discussion, examine the influences of the following on consumers:

  • Sustainability
  • Social justice
  • Globalization
  • Consumer politics
  • Legislation issues

Answer the following questions in your discussion response:

  • What was 1 product or service that you bought to help the environment or another person or society?
  • What was the “turning point” for you in the decision to buy the product or service?
  • Did the marketer make you feel guilty or sorry for something? Did you buy the product because of social justice, global sustainability, or another reason? What was your reason?
  • Does your decision match your psychographic profile? Why or why not?

Tutor Answer

Dr val
School: UC Berkeley

Attached is the assignment, have a look and let me know if it is okay

Going Green

Running head: GOING GREEN


Going Green
Institutional Affiliation

Going Green
The use of reusable shopping bags instead of plastic bags is a trend that in catching on in
many parts of the world. The use of plastic has great catastrophic effects on the environment
polluting, both land and water bodies. Plastic bags do not decompose and end up littered
In an effort to discourage the use and purchase of plastic bags, environmental authorities
have d...

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Wow this is really good.... didn't expect it. Sweet!!!!

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