Collaboration is a working model that applies to all levels of everyday life. Collaborative communities are becoming obvious in the business world due to the introduction of service-oriented architectures. The architectures enable companies to leave behind tightly coupled systems and accept loosely coupled systems with components furnished by partners. Do you believe collaborative communities are advantageous to a company’s business model? Why? Reinforce your answer by providing examples.SUBMISSION DETAILS:Use Microsoft Word to write a 700- to 750-word position paper that describes your findings and recommendations.Follow APA guidelines to write the report and cite your sources as appropriate.Plagiarism is not acceptable.

At its core, marketing is meant to facilitate exchanges. As marketing managers, the most prevalent view we may take of exchange is that of our product for our customers’ money. What other exchanges may occur between marketers and customers? Marketing isn’t limited to goods. Anything can be marketed – ideas, people, places and so on. Are some easier to market than others? Why or why not? Prospective buyers seek out exchanges that meet their needs in one or more types of utility. Choose two direct competitors and evaluate their respective offers in terms of the five types of utility. Imagine you have been hired as a consultant for one of the companies. How should the company improve the utilities provided by its offer to better meet prospective customer needs? Companies are encouraged to establish a competitive advantage. But Peter Senge (2006), author of The Fifth Discipline, advised, “The only sustainable competitive advantage is an organization's ability to learn faster than the competition.” Do you agree? Debate Senge’s position versus other established sources of competitive advantage. Exhibit 1.4 summarizes the differences between firms that embrace transactional marketing and those that choose relationship marketing. Distinguish the situations in which transactional marketing would be recommended from those that would favor relationship marketing. Construct a set of contingencies for marketing managers to use in deciding whether transactional marketing or relationship marketing will be more effective in different situations.  Give an example of a company that uses transactional marketing and an example of a company that uses relationship marketing mapping each company’s situational characteristics to the contingency recommendations you identified.

Instructions Instructions Students are to utilize the same local or state government from short papers #1 and #2( attached below ) to research a public finance dilemma in their chosen local or state government. Students should prepare an 8-10 page public finance recommendation addressed to the head of that government (i.e., mayor, commission chair, or governor) with the following components: Executive Summary Background: Organizational Structure, Economic Conditions/Outlook, and Fiscal Policies, major revenue sources and major expenditures. Problem Statement: Identification of high cost/major expenditure Analysis of Expenditure: What are expenditures? What programs are covered under this expenditure? What is public good and choice? How does this expenditure reflect both? How does political equilibrium affect public finance? What is the political equilibrium of your chosen expenditure? What is cost-benefit analysis? What are the findings of a cost-benefit of your expenditure’s programs? What are different revenue strategies? What taxation strategies are used to fund your expenditure’s programs? Recommendations: Is the current funding level appropriate for this public good? What changes should be made to the revenue streams and expenditure level? How will these changes impact the local or state government’s service to constituents? See Executive Summary Guidelines for expectations. When you are discussing the above areas, you must provide context for each category to ensure understanding about the issue (using historical information, data, current status, options for moving forward and explaining the challenges and opportunities/benefits for each option). Just because you are writing the summary to an executive, it does not mean the executive is fully aware of all the details as you are. So … fully explain. When you choose your level of government, you can go to that government's website and seek information regarding the structure, budget, goals, strategic plan, and other information that will benefit this assignment. For example, if a student chooses Lee County, GA. You can go to Lee County's government website and see some of this information. The information may not be on one or two webpages, so you should be diligent and seek this information out. Ensure to use in-text citations and have a reference page. There is no need for a title page or abstract. See the APA Style Guide if necessary.