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Strategy for Implementation of the Ecommerce system
An in ecommerce system is a system that allows the selling and buying of products and
services, or the transmission of data and funds by the use of an electronic network, usually the
internet. This type of business can take the form of a business to business, business to consumer,
consumer to consumer or consumer to business type of transaction.
In this article I will explain the best strategy to implement an ecommerce. For an
ecommerce system to be successful implemented, the following key steps should be adhered to;
Step 1: Strategic business planning
This step involve the making of a sound decision that will enable attain the objective of
The business should clearly state its mission and vision and the objective which should
enable to know what should achieved, in what time frame , what resources to use and what will
be the expected budget for the project. Also the constraints that might be involved in the
execution of this project should be mentioned so as to come up with effective ways to prevent
them from happening, ( Chowdhury, Emon & Rupam , 2017).
Step 2: Selection of the right Technology
The business should ensure that it has chosen the best technology of ecommerce to be
used. The technology should be the one that provides customer satisfaction at all times and also
should be the technology that is easy to use. If the business makes a mistake of choosing a
complex technology which the users will find it difficult to use then, that means that the users
will most likely ignore that business. Simplicity is always the best alternative to anything
Step 3: Customer Acquisition
The business should ensure that it uses the best methods to reach out to the customers.
Nowadays, there are many ways to reach out to customers. Thanks to the social media platform
which has been an advantage to many businesses. The business can use social media platform
such as Facebook to advertise and brand itself. Other methods such as search engine
optimization and search engine marketing can also be used, (Sisodia, Shivani, 2016).
Step 4: Customer Engagement
The business should always ensure that it engages all its customers to the various
activities that it conducts, so that the customer can relatively know what the business is selling
and also know...