The article analyzes the problems as well as advantages of complexity in big companies and suggests several types of methods of handling the complexity and turning it into an advantage to the contrary of being an obstacle to company's growth.
First, the possible threat of complexity to big companies is pictured and the ways it can posses threats and dangers to the big companies. Though not always complexity should posses threats, some companies like Dell, effectively use complexity as part of their business to deliver complex and personalized products to their customers. Also ways of detecting dysfunctional kinds of complexity in such companies are described as well as ways to detect dysfunctional complexity and figure out ways of dealing with it.
Several approaches for dealing with dysfunctional complexity are introduced and analyzed, i.e. ways for decreasing dysfunctional complexity as well as developing and managing complexity in a targeted and efficient way are proposed. Complexity, if managed in an effective way can be a key to the company development and success.