ADDICTIONS NURSING NETWORKNOLUME 5, NUMBER 1,1993
2
Perspectives
In Search of How People Change:
Applications to Addictive Behaviors
By James 0. Prochaska, Ph.D., Carlo C. DiClemente, Ph.D., and John C. Norcross, Ph.0.
Abstract
How people intentionally change addictive behaviors with and without treatment is not well understood by behavioral scientists. This article summarizes research on self-initiated and professionally
facilitated change of addictive behaviors using the
key transtheoretical constructs of stages and processes of change. Modification of addictive behaviors involves progression through five stages-precontemplation, contemplation, preparation, action,
and maintenance-and individuals typically recycle
through these stages several times before termination
of the addiction. Multiple studies provide strong
support for these stages as well as for a finite and
common set of change processes used to progress
through the stages. Research to date supports a transtheoretical model of change that systematically integrates the stages with processes of change from diverse theories of psychotherapy.
Introduction
Hundreds of psychotherapy outcome studies have
demonstrated that people successfully change with
the help of professional treatment (Lambert, Shapiro, & Bergin, 1986; Smith, Glass, & Miller,
1980). These outcome studies have taught us relatively little, however, about how people change with
psychotherapy (Rice & Greenberg, 1984). Numerous studies also have demonstrated that many people
can modify problem behaviors without the benefit of
formal psychotherapy (Marlatt, Baer, Donovan, &
Divlahan, 1988; Schachter, 1982; Shapiro et al.,
Reprinted from American Psychologist, September 1992, Vol. 47,
No. 9.
Bernadette Gray-Little served as action editor for this article.
This research was supported in part by Grants CA27821 and
CA50087 from the National Cancer Institute.
1984; Veroff, Douvan, & Kulka, 1981a, 1981b).
These studies have taught us relatively little, however, about how people change on their own.
Similar results are found in the literature on addictive behaviors. Certain treatment methods consistently demonstrate successful outcomes for alcoholism and other addictive behaviors (Miller & Hester,
1980, 1986). Self-change has been documented to
occur with alcohol abuse, smoking, obesity, and
opiate use (Cohen et al., 1989; Oxford, 1985; RoiZen, Cahaland, & Shanks, 1978; Schachter, 1982;
Tuchfeld, 1981). Self-change of addictive behaviors
is often misnamed “spontaneous remission,” but
such change involves external influence and individual commitment (Orford, 1985; Tuchfeld, 1981).
These studies demonstrate that intentional modification of addictive behaviors occurs both with and
without expert assistance. Moreover, these changes
involve a process that is not well understood.
Over the past 12 years, our research program has
been dedicated to solving the puzzle of how people
intentionally change their behavior with and without
psychotherapy. We have been searching for the
structure of change that underlies both self-mediated
and treatment-facilitated modification of addictive
and other problem behaviors. We have concentrated
on the phenomenon of intentional change as opposed
to societal, developmental, or imposed change. Our
basic question can be framed as follows: Because
successful change of complex addictions can be
demonstrated in both psychotherapy and selfchange, are there basic, common principles that can
reveal the structure of change occurring with and
without psychotherapy?
This article provides a comprehensive summary of
the research on the basic constructs of a model that
helps us understand self-initiated and professionally
assisted changes of addictive behaviors. The key
transtheoretical concepts of the stages and processes
ADDICTIONS NURSING NETWORKNOLUME 5, NUMBER 1,1993
of change are examined, and their applications to a
variety of addictive behaviors and populations are
reviewed. This transtheoretical model offers an integrative perspective on the structure of intentional
change.
Stages of Change
One objective of treatment outcome research in
the addictions is to establish the efficacy of interventions. However, study after study demonstrates that
not all clients suffering from an addictive disorder
improve: Some drop out of treatment, and others
relapse following brief improvement (Kanfer, 1986;
Marlatt & Gordon, 1985). Inadequate motivation,
resistance to therapy, defensiveness, and inability to
relate are client variables frequently invoked to account for the imperfect outcomes of the change enterprise. Inadequate techniques, theory, and relationship skills on the part of the therapist are
intervention variables frequently blamed for lack of
therapeutic success.
In our earliest research we found it necessary to
ask when changes occur, in order to explain the
relative contributions of client and intervention variables and to understand the underlying structure of
behavior change (DiClemente & Prochaska, 1982;
Prochaska & DiClemente, 1983). Individuals modifying addictive behaviors move through a series of
stages from precontemplation to maintenance. A linear schema of the stages was discovered in research
with smokers attempting to quit on their own and
with smokers in professional treatment programs
(DiClemente & Prochaska, 1982). People were perceived as progressing linearly from precontemplation to contemplation, then from preparation to action, and finally into maintenance. Precursors of this
stage model can be found in the writings of Horn and
Waingrow ( 1966), Cashdan ( 1973), and Egan
(1975). Variations of and alternatives to our stage
model can be found in more recent writings of Beitman (1986); Brownell, Marlatt, Lichtenstein, and
Wilson (1986); Dryden (1986); and Marlatt and Gordon (1985).
Several lines of research support the stages of
change construct (Prochaska & DiClemente, 1992).
Stages of change have been assessed in outpatient
therapy clients as well as self-changers (DiClemente
& Hughes, 1990; DiClemente & Prochaska, 1985;
DiClemente, Prochaska, & Gilbertini, 1985; Lam,
McMahon, Priddy, & Gehred-Schultz, 1988; McConnaughy, DiClemente, Prochaska, & Velicer,
3
1989). Clusters of individuals have been found in
each of the stages of change, whether the individuals
were presenting for psychotherapy or attempting to
change on their own. Stages of change have been
ascertained by two different self-report methods: a
discrete categorical measure, which assesses the
stage from a series of mutually exclusive questions
(DiClemente et al., 1991), and a continuous measure, which yields separate scales for precontemplation, contemplation, action, and maintenance (McConnaughy et al., 1989; McConnaughy, Prochaska,
& Velicer, 1983).
In our original research we had identified five
stages (Prochaska & DiClemente, 1982). But in
principal component analyses of the continuous
measure of stages, we consistently found only four
scales (McConnaughy et al., 1983, 1989). We misinterpreted these data to mean that there were only
four stages. For seven years we worked with a fourstage model, omitting the stage between contemplation and action (Prochaska & DiClemente, 1983,
1985, 1986). We now realize that in the same studies
on the continuous measures, cluster analyses had
identified groups of individuals who were in the
preparation stage (McConnaughy et al., 1983,
1989). They scored high on both the contemplation
and action scales. Unfortunately we paid more attention to principal component analyses rather than the
cluster analyses and ignored the preparation stage.
Recent research has supported the importance of assessing preparations as a fifth stage of change (DiClemente et al., 1991; Prochaska & DiClemente,
1992). Following are brief descriptions of each of
the five stages.
Precontemplation is the stage at which there is no
intention to change behavior in the foreseeable future. Many individuals in this stage are unaware or
underaware of their problems. As G. K. Chesterton
once said, “It isn’t that they can’t see the solution. It
is that they can’t see the problem.” Families, friends,
neighbors, or employees, however, are often well
aware that the precontemplators have problems.
When precontemplators present for psychotherapy,
they often do so because of pressure from others.
Usually they feel coerced into changing the addictive
behavior by a spouse who threatens to leave, an
employer who threatens to dismiss them, parents
who threaten to disown them, or courts who threaten
to punish them. They may even demonstrate change
as long as the pressure is on. Once the pressure is
off, however, they often quickly return to their old
ways.
4
In our studies using the discrete categorization
measurement of stages of change, we ask whether
the individual is seriously intending to change the
problem behavior in the near future, typically within
the next six months. If not, he or she is classified as a
precontemplator. Even precontemplators can wish to
change, but this seems to be quite different from
intending or seriously considering change in the next
six months. Items that are used to identify precontemplation on the continuous stage of change measure include “As far as I’m concerned, I don’t have
any problems that need changing” and “I guess I
have faults, but there’s nothing that I really need to
change.” Resistance to recognizing or modifying a
problem is the hallmark of precontemplation.
Contemplation is the stage in which people are
aware that a problem exists and are seriously thinking about overcoming it but have not yet made a
commitment to take action. People can remain stuck
in the contemplation stage for long periods. In one
study of self-changers, we followed a group of 200
smokers in the contemplation stage for two years.
The modal response of this group was to remain in
the contemplation stage for the entire two years of
the project without ever moving to significant action
(DiClemente & Prochaska, 1985; Prochaska & DiClemente, 1984).
The essence of the contemplation stage is communicated in an incident related by Benjamin (1987).
He was walking home one evening when a stranger
approached him and inquired about the whereabouts
of a certain street. Benjamin pointed it out to the
stranger and provided specific instructions. After
readily understanding and accepting the instructions,
the stranger began to walk in the opposite direction.
Benjamin said, “Youare headed in the wrong direction.” The stranger replied, “Yes, I know. I am not
quite ready yet.” This is contemplation: knowing
where you want to go but not quite being ready yet.
Another important aspect of the contemplation
stage is the weighing of the pros and cons of the
problem and the solution to the problem. Contemplators appear to struggle with their positive evaluations of the addictive behavior and the amount of
effort, energy, and loss it will cost to overcome the
problem (DiClemente, 1991; Prochaska & DiClemente, 1992; Velicer, DiClemente, Prochaska,
& Brandenburg, 1985). On discrete measures, individuals who state that they are seriously considering
changing the addictive behavior in the next six
months are classified as contemplators. On the continuous measure these individuals would be endors-
ADDICTIONS NURSING NETWORKNOLUME 5, NUMBER 1,1993
ing such items as “I have a problem and I really think
I should work on it” and “I’ve been thinking that I
might want to change something about myself.” Serious consideration of problem resolution is the central element of contemplation.
Preparation is a stage that combines intention and
behavioral criteria. Individuals in this stage are intending to take action in the next month and have
unsuccessfully taken action in the past year. As a
group, individuals who are prepared for action report
some small behavioral changes, such as smoking
five cigarettes less or delaying their first cigarette of
the day for 30 minutes longer than precontemplators
or contemplators (DiClemente et al., 1991). Although they have made some reductions in their
problem behaviors, individuals in the preparation
stage have not yet reached a criterion for effective
action, such as abstinence from smoking, alcohol
abuse, or heroin use. They are intending, however,
to take such action in the very near future. On the
continuous measure they score high on both the contemplation and action scales. Some investigators
prefer to conceptualize the preparation stage as the
early stimngs of the action stage. We originally
called it decision-making.
Action is the stage in which individuals modify
their behavior, experiences, or environment in order
to overcome their problems. Action involves the
most overt behavioral changes and requires considerable commitment of time and energy. Modifications of the addictive behavior made in the action
stage tend to be most visible and receive the greatest
external recognition. People, including professionals, often erroneously equate action with change. As
a consequence, they overlook the requisite work that
prepares changers for action and the important efforts necessary to maintain the changes following
action.
Individuals are classified in the action stage if they
have successfully altered the addictive behavior for a
period of from one day to six months. Successfully
altering the addictive behavior means reaching a particular criterion, such as abstinence. With smoking,
for example, cutting down by 50% and changing to
lower tar and nicotine cigarettes are behavior
changes that can better prepare people for action but
do not satisfy the field’s criteria for successful action. On the continuous measure, individuals in the
action stage endorse statements such as “I am really
working hard to change” and “Anyone can talk about
changing; I am actually doing something about it.”
They score high on the action scale and lower on the
ADDICTIONS NURSING NETWORWVOLUME 5, NUMBER 1,1993
other scales. Modification of the target behavior to
an acceptable criterion and significant overt efforts
to change are the hallmarks of action.
Maintenance is the stage in which people work to
prevent relapse and consolidate the gains attained
during action. Traditionally, maintenance was
viewed as a static stage. However, maintenance is a
continuation, not an absence, of change. For addictive behaviors this stage extends from six months to
an indeterminate period past the initial action. For
some behaviors maintenance can be considered to
last a lifetime. Being able to remain free of the addictive behavior and being able to consistently engage
in a new incompatible behavior for more than six
months are the criteria for considering someone to be
in the maintenance stage. On the continuous measure, representative maintenance items are “I may,
need a boost right now to help me maintain the
changes I’ve already made” and “I’m here to prevent.
myself from having a relapse of my problem.” Stabilizing behavior change and avoiding relapse are the
hallmarks of maintenance.
Splral Pattern of Change. As is now wellknown, most people taking action to modify addictions do not successfully maintain their gains on their
first attempt. With smoking, for example, successful
self-changers make an average of from three to four
action attempts before they become long-term maintainers (Schachter, 1982). Many New Year’s resolvers report five or more years of consecutive pledges
before maintaining the behavioral goal for at least six
months (Norcross & Vangarelli, 1989). Relapse and
recycling through the stages occur quite frequently
as individuals attempt to modify or cease addictive
behaviors. Variations of the stage model are being
used increasingly by behavior change specialists to
investigate the dynamics of relapse (e.g., Brownell
et al., 1986; Donovan & Marlatt, 1988).
Because relapse is the rule rather than the exception with addictions, we found that we needed to
modify our original stage model. Initially we conceptualized change as a linear progression through
the stages; people were supposed to progress simply
and discretely through each step. Linear progression
is a possible but relatively rare phenomenon with
addictive behaviors.
Figure 1 presents a spiral pattern that illustrates
how most people actually move through the stages of
change. In this spiral pattern, people can progress
from contemplation to preparation to action to maintenance, but most individuals will relapse. During
relapse, individuals regress to an earlier stage. Some
5
a
TERYINATION
YAHTENANCE
PRECONTEYPLATIOW
CONTEYPLATKJN PREPARATKJ
FIG. 1. A spiral model of the stages of change.
relapsers feel like failures-embanassed, ashamed,
and guilty. These individuals become demoralized
and resist thinking about behavior change. As a result, they return to the precontemplation stage and
can remain there for various periods of time. Approximately 15% of smokers who relapsed in our
self-change research regressed back to the precontemplation stage (Prochaska & DiClemente, 1986).
Fortunately, this research indicates that the vast
majority of relapsers--85% of smokers, for example-recycle back to the contemplation or preparation stages (Prochaska & DiClemente, 1984). They
begin to consider plans for their next action attempt
while trying to learn from their recent efforts. To
take another example, fully 60% of unsuccessful
New Year’s resolvers make the same pledge the next
year (Norcross, Ratzin, & Payne, 1989; Norcross &
Vangarelli, 1989). The spiral model suggests that
most relapsers do not resolve endlessly in circles and
that they do not regress all the way back to where
they began. Instead, each time relapsers recycle
through the stages, they potentially learn from their
mistakes and can try something different the next
time around (DiClemente et al., 1991).
On any one trial, successful behavior change is
limited in the absolute numbers of individuals who
are able to achieve maintenance (Cohen et al., 1989;
Schachter, 1982). Nevertheless, in a cohort of individuals, the number of successes continues to increase gradually over time. However, a large number of individuals remain in contemplation and
precontemplation stages. Ordinarily, the more action
taken, the better the prognosis. Much more research
is needed to better distinguish those who benefit
from recycling from those who end up spinning their
wheels.
Additional investigations will also be required to
explain the idiosyncratic patterns of movement
through the stages of change. Although some transi-
6
tions, such as from contemplation to preparation, are
much more likely than others, some people may
move from one stage to any other stage at any time.
Each stage represents a period of time as well as a set
of tasks needed for movement to the next stage.
Although the time an individual spends in each stage
may vary, the tasks to be accomplished are assumed
to be invariant.
Treatment Impiicatlons. Professionals frequently design excellent action-oriented treatment
and self-help programs but then are disappointed
when only a small percentage of addicted people
register, or when large numbers drop out of the program after registering. To illustrate, in a major
health maintenance organization (HMO) on the West
Coast, over 70% of the eligible smokers said they
would take advantage of a professionally developed
self-help program if one was offered (Orleans et al.,
1988). A sophisticated action-oriented program was
developed and offered with great publicity. A total
of 4% of the smokers signed up. As another illustration, Schmid, Jeffrey, and Hellerstedt (1989) compared four different recruitment strategies for homebased intervention programs for smoking cessation
and weight control. The recruitment rates ranged
from 1%-5% of those eligible for smoking cessation
programs and from 3%-12%
for those eligible for
weight control programs.
The vast majority of addicted people are not in the
action stage. Aggregating across studies and populations (Abrams, Follick, & Biener, 1988; Gottlieb,
Galavotti, McCuan, 8c McAlister, 1990; Pallonen,
Fava, Salonen, & Prochaska, in press), 10%-15% of
smokers are prepared for action, approximately
30%-40% are in the contemplation stage, and 50%60% are in the precontemplation stage. If these data
hold for other populations and problems, then professionals approaching communities and worksites
with only action-oriented programs are likely to underserve, misserve, or not serve the majority of their
target population.
Moving from recruitment rates to treatment outcomes, we have found that the amount of progress
clients make following intervention tends to be a
function of their pretreatment stage of change (e.g.,
Prochaska & DiClemente, 1992; Prochaska, Norcross, Fowler, Follick, & Abrams, 1992). Figure 2
presents the percentage of 570 smokers who were
not smoking at four follow-ups over an 18-month
period as a function of the stage of change before
random assignment to four home-based self-help
programs, Figure 2 indicates that the amount of success smokers reported after treatment was directly
ADDICTIONS NURSING NETWORWOLUME 5, NUMBER 1,1993
/=:I
/
--c- P I A
PlQISt
1
6
12
ASSESSMENT PERIODS
18
FIG.2. Percentage abstinent over 18 months for smokers in
precontemplation (PC),contemplation (C),and preparation
(P/A) stages before treatment (n = 570).
related to the stage they were in before treatment
(Prochaska & DiClemente, 1992). To treat all of
these smokers as if they were the same would be
naive. And yet, that is what we traditionally have
done in many of our treatment programs.
If clients progress from one stage to the next during the first month of treatment, they can double
their chances of taking action during the initial six
months of the program. Of the precontemplators
who were still in precontemplation at one month
follow-up, only 3% took action by six months. For
the precontemplators who progressed to contemplation at one month, 7% took action by six months.
Similarly, of the contemplators who remained in
contemplation at one month, only 20% took action
by six months. At one month, 41% of the contemplators who progressed to the preparation stage attempted to quit by six months. These data demonstrate that treatment programs designed to help
people progress just one stage in a month can double
the chances of participants taking action on their own
in the near future (Prochaska & DiClemente, 1992).
Mismatching Stage and Treatment. A
person’s stage of change provides proscriptive as
well as prescriptive information on treatments of
choice. Action-oriented therapies may be quite effective with individuals who are in the preparation or
action stages. These same programs may be ineffec-
ADDICTIONS NURSING NETWORWOLUME 5, NUMBER 1,1993
tive or detrimental, however, with individuals in
precontemplation or contemplation stages.
An intensive action- and maintenance-oriented
smoking cessation program for cardiac patients was
highly successful for those patients in action and
ready for action. This same program failed, however, with smokers in the precontemplation and contemplation stages (Ockene, Ockene, & Kristellar,
1988). Patients in this special care program received
personal counseling in the hospital and monthly telephone counseling calls for six months following hospitalization. Of the patients who began the program
in action or preparation stages, an impressive 94%
were not smoking at six-month follow-up. This percentage is significantly higher than the 66% nonsmoking rate of the patients in similar stages who
received regular care for their smoking problem. The
special care program had no significant effects, however, with patients in the precontemplation and contemplation stages. For patients in these stages, regular care did as well or better.
Independent of the treatment received, there were
clear relationships between pretreatment stage and
outcome. Twenty-two percent of all precontemplators, 43%of the contemplators, and 76%of those in
action or prepared for action at the start of the study
were not smoking six months later.
A mismatched stage effect occurred with another
smoking program. An HMO-based self-help smoking cessation program for pregnant women was successful with patients prepared for action but had negligible impact on those in the precontemplation
stage. Of the women in the preparation stage who
received a series of seven self-help booklets through
the mail, 38% were not smoking at the end of pregnancy (which was approximately 6 months posttreatment). This was triple the 12% success rate obtained for those who received regular care of advice
and fact sheets. For precontemplators, however, 6%
of those receiving special care and 6% receiving
regular care were not smoking at the end of pregnancy (Ershoff, Mullen, & Quinn, 1987). These two
illustrative studies portend the potential importance
of matching treatments to the client’s stage of change
(DiClemente, 1991; Prochaska, 1991).
Stage Movements
During Treatment.
What progress do patients in formal treatment evidence on the stages of change? In a cross-sectional
study we compared the stages of change scores of
365 individuals presenting for psychotherapy with
166 clients currently engaged in therapy (Prochaska
& Costa, 1989). Patients entering therapy could usually be characterized as prepared for action because
7
their highest score was on the contemplation scale
and second highest was on the action scale. The
contemplation and action scores crossed over for
patients in the midst of treatment. Patients in the
middle of therapy could be characterized as being in
the action stage because their highest score was on
the action scale. Compared with patients beginning
treatment, those in the middle of therapy were significantly higher on the action scale and significantly
lower on the contemplation and precontemplation
scales.
We interpreted these cross-sectional data as indicating that, over time, patients who remained in
treatment progressed from being prepared for action
into taking action. That is, they shifted from thinking
about their problems to doing things to overcome
them. Lowered precontemplation scores also indicated that, as engagement in therapy increased, patients reduced their defensiveness and resistance.
The vast majority of the 166 patients who were in the
action stage were participating in more traditional
insight-oriented psychotherapies. The progression
from Contemplation to action is postulated to be essential for beneficial outcome, regardless of whether
the treatment is action oriented or insight oriented
(also see Wachtel, 1977, 1987).
This crossover pattern from contemplation to action was also found in a longitudinal study of a
behavior therapy program for weight control
(Prochaska, Norcross, et al., 1992). Figure 3 presents the stages of change scores at pre- and
midtreatment. As a group, these subjects entering
treatment could be characterized as prepared for action. During the first half of treatment, members of
this contingent progressed into the action stage, with
their contemplation scores decreasing significantly
and their action scores increasing significantly.
The more clients progressed into action early in
therapy, the more successful they were in losing
weight by the end of treatment. The stages of change
scores were the second best predictors of outcome;
they were better predictors than age, socioeconomic
status, problem severity and duration, goals and expectations, self-efficacy , and social support. The
only variables that outperformed the stages of
change as outcome predictors were the processes of
change the clients used early in therapy.
Processes of Change
The stages of change represent a temporal dimension that allows us to understand when particular
shifts in attitudes, intentions, and behaviors occur.
ADDICTIONS NURSING NETWORWVOLUME 5, NUMBER 1,1993
8
STAGES OF CHANGE-WEIGHT
r
35
CONTEMPLATION
/
/
ACTION
31
29
27
Ft
_.-.-.-.
-.-.-.-.
MAINTENANCE
k
N=53
~
5
I
WEEKS
FIG. 3. A longitudinal comparison of stages of change
scores for clients before (week 1) and midway through (week 5)
a behavioral program for weight reduction.
The processes of change are a second major dimension of the transtheoretical model that enable us to
understand how these shifts occur. Change processes
are covert and overt activities and experiences that
individuals engage in when they attempt to modify
problem behaviors. Each process is a broad category
encompassing multiple techniques, methods, and interventions traditionally associated with disparate
theoretical orientations. These change processes can
be used within therapy sessions, between therapy
sessions, or without therapy sessions.
The change processes were first identified theoretically in a comparative analysis of the leading systems of psychotherapy (Prochaska, 1979). The processes were selected by examining recommended
change techniques across different theories, which
explains the term transtheoretical. At least 10 subsequent principal component analyses on the processes
of change items, conducted on various response formats and diverse samples, have yielded similar patterns (Norcross & Prochaska, 1986; Prochaska &
DiClemente, 1983; Prochaska & Norcross, 1983;
Prochaska, Velicer, DiClemente, & Fava, 1988).
Extensive validity and reliability data on the processes have been reported elsewhere (Prochaska et
al., 1988). The processes are typically assessed by
means of a self-report instrument but have also been
reliably identified in transcriptions of psychotherapy
sessions (O’Connell, 1989).
Our research discovered that naive self-changers
used the same change processes that have been at the
core of psychotherapy systems (DiClemente &
Prochaska, 1982, 1985; Prochaska & DiClemente,
1984). Although disparate theories will emphasize
certain change processes, the breadth of processes
we have identified appear to capture basic change
activities used by self-changers, psychotherapy clients, and mental health professionals.
The processes of change represent an intermediate
level of abstraction between metatheoretical assumptions and specific techniques spawned by those theories. Goldfried (1980, 1982), in his influential call
for a rapprochement among the therapies, independently recommended change principles or processes
as the most fruitful level for psychotherapy integration. Subsequent research on proposed therapeutic
commonalities (Grencavage & Norcross, 1990) and
agreement on treatment recommendations (Giunta,
Saltzman, & Norcross, 1991) has supported Goldfried’s view of change processes as the content area
or level of abstraction most amenable to theoretical
convergence. Although there are 250-400 different
psychological therapies (Herink, 1980; Karasu,
1986), based on divergent theoretical assumptions,
we have been able to identify only 12 different processes of change based on principal component analysis. Similarly, although self-changers use over 130
techniques to quit smoking, these techniques can be
summarized by a much smaller set of change processes (Prochaska et al., 1988).
Table 1 presents the 10 processes receiving the
most theoretical and empirical support in our work,
along with their definitions and representative examples of specific interventions. A common and finite
set of change processes has been repeatedly identified across such diverse problem areas as smoking,
psychological distress, and obesity (Prochaska & DiClemente, 1985). There are striking similarities in
the frequency with which the change processes were
used across these problems. When processes were
ranked in terms of how frequently they were used for
each of these three problem behaviors, the rankings
were nearly identical. Helping relationships, consciousness-raising, and self-liberation, for example,
were the top three ranked processes across problems,
whereas contingency management and stimulus control were the lowest ranked processes.
Significant differences occurred, however, in the
absolute frequency of the use of change processes
ADDICTIONS NURSING NFMlORWOLUME 5, NUMBER 1,1993
9
Table 1. Titles, Definitions, and Representative Interventions of the Processes of Change
Process
Consciousness-raising
Self-reevaluation
Self-liberation
Counter-conditioning
Stimulus control
Reinforcement management
Helping relationships
Dramatic relief
Environmental reevaluation
Social liberation
Definitions: Interventions
Increasing infomation about self and problem: observations, confrontations, interpretations,
bibliotherapy
Assessing how one feels and thinks about oneself with respect to a problem: value clarification,
imagery, corrective emotional experience
Choosing and commitment to act or belief in ability to change: decision-making therapy, New
Year’s resolutions, logotherapy techniques, commitment-enhancing techniques
Substituting alternatives for problem behaviors: relaxation, desensitization, assertion, positive
self-statements
Avoiding or countering stimuli that elicit problem behaviors: restructuring one’s environment
(e.g., removing alcohol or fattening foods), avoiding high risk cues, fading techniques
Rewarding one’s self or being rewarded by others for making changes: contingency contracts,
overt and convert reinforcement, self-reward
Being open and trusting about problems with someone who cares: therapeutic alliance, social
support, self-help groups
Experiencing and expressing feelings about one’s problems and solutions: psychodrama, grieving
losses, role playing
Assessing how one’s problem affects physical environment: empathy training, documentaries
Increasing alternatives for nonproblem behaviors available in society: advocating for rights of
repressed, empowering, policy interventions
across problems. Individuals relied more on helping
relationships and consciousness-raising for overcoming psychological distress than they did for
weight control and smoking cessation. Overweight
individuals relied more on self-liberation and stimulus control than did distressed individuals (Prochaska & DiClemente, 1985).
Processes as Predictors of Change. The
processes have been potent predictors of change for
both therapy changers and self-changers. As indicated earlier, in a behavioral weight control program, the processes used early in treatment were the
single best predictors of outcome (Prochaska, Norcross, et al., 1992). For self-changers with smoking,
the change processes were better predictors of
progress across the stages of change than were a set
of 17 predictor variables, including demographics,
problem history and severity, health history, withdrawal symptoms, and reasons for smoking
(Prochaska, DiClemente, Velicer, Ginpil, & Norcross, 1985; Wilcox, Prochaska, Velicer, & DiClemente, 1985).
The stages and processes of change combined
with a decisional balance measure were able to predict with 93% accuracy which patients would drop
out prematurely from psychotherapy. At the beginning of therapy, premature terminators were much
more likely to be in the precontemplation stage.
They rated the cons of therapy as higher than the
pros, and they relied more on willpower and stimulus control than did clients who continued in therapy
or terminated appropriately (Medieros & Prochaska,
1992).
Integrating the Processes and Stages
of Change
The prevailing zeitgeist in psychotherapy is the
integration of leading systems of psychotherapy
(Norcross & Goldfried, 1992; Norcross, Alford, &
DeMichele, 1992). Psychotherapy could be enhanced by the integration of the profound insights of
psychoanalysis, the powerful techniques of behaviorism, the experiential methods of cognitive therapies, and the liberating philosophy of existentialism.
Although some psychotherapists insist that such theoretical integration is philosophically impossible, ordinary people in the natural environment can be remarkably effective in finding practical means of
synthesizing powerful change processes.
The same is true in addiction treatment and research. There are multiple interventions but little
integration across theories (Miller & Hester, 1980).
One promising approach to integration is to begin to
match particular interventions to key client characteristics. The Institute of Medicine’s (1989) report
on prevention and treatment of alcohol problems
identifies the stages of change as a key matching
ADDICTIONS NURSING NETWORKNOLUME 5, NUMBER 1,1993
10
variable. A National Cancer Institute report of selfhelp interventions for smokers also used the stages as
a framework for integrating a variety of interventions (Glynn, Boyd, & Gruman, 1990). The transtheoretical model offers a promising approach to integration by combining the stages and processes of
change.
A Cross=Sectional Perspective. One of
the most important findings to emerge from our selfchange research is an integration between the processes and stages of change (DiClemente et d . ,
1991; Norcross, Prochaska, & DiClemente, 1991;
Prochaska & DiClemente, 1983, 1984). Table 2
demonstrates this integration from cross-sectional
research involving thousands of self-changers representing each of the stages of change for smoking
cessation and weight loss. Using the data as a point
of departure, we have interpreted how particular processes can be applied or avoided at each stage of
change. During the precontemplation stage, individuals used eight of the change processes significantly
less than people in any of the other stages. Precontemplators processed less information about their
problems, devoted less time and energy to reevaluating themselves, and experienced fewer emotional
reactions to the negative aspects of their problems.
Furthermore, they were less open with significant
others about their problems, and they did little to
shift their attention or their environment in the direction of overcoming problems. In therapy, these
would be the most resistant or the least active clients.
Individuals in the contemplation stage were most
open to consciousness-raising techniques, such as
observations, confrontations, and interpretations,
and they were much more likely to use bibliotherapy
and other educational techniques (Prochaska & DiClemente, 1984). Contemplators were also open to
dramatic relief experiences, which raise emotions
and lead to a lowering of negative affect if the person
changes. As individuals became more conscious of
themselves and the nature of their problems, they
were more likely to reevaluate their values, problems, and themselves both affectively and cognitively. The more central their problems were to their
self-identity, the more their reevaluation involved
altering their sense of self. Contemplators also reevaluated the effects their addictive behaviors had on
their environments, especially the people with whom
they were closest. They struggled with questions
such as “How do I think and feel about living in a
deteriorating environment that places my family or
friends at increasing risk for disease, poverty, or
imprisonment?’
Movement from precontemplation to contemplation and movement through the contemplation stage
entailed increased use of cognitive, affective, and
evaluative processes of change. Some of these
changes continued during the preparation stage. In
addition, individuals in preparation began to take
small steps toward action. They used counter-conditioning and stimulus control to begin reducing their
use of addictive substances or to control the situations in which they relied on such substances (DiClemente et al., 1991).
During the action stage, people endorsed higher
levels of self-liberation or willpower. They increasingly believed that they had the autonomy to change
their lives in key ways. Successful action also entailed effective use of behavioral processes, such as
counter-conditioning and stimulus control, in order
to modify the conditional stimuli that frequently
prompt relapse. Insofar as action was a particularly
stressful stage, individuals relied increasingly on
support and understanding from helping relationships.
Just as preparation for action was essential for
success, so too was preparation for maintenance.
Successful maintenance builds on each of the pro-
Table 2. Stages of Change in Which Particular Processes of Change Are Emphasized
Precontemplation
Contemplation
Preparation
Consciousness-raising
Dramatic relief
Environmental reevaluation
Self-reevaluation
Action
Maintenance
Self-liberation
Reinforcement management
Helping relationships
Counter-conditioning
Stimulus control
ADDICTIONS NURSING NETWORKNOLUME 5, NUMBER 1,1993
cesses that came before. Specific preparation for
maintenance entailed an assessment of the conditions under which a person was likely to relapse and
development of alternative responses for coping with
such conditions without resorting to self-defeating
defenses and pathological responses. Perhaps most
important was the sense that one was becoming the
kind of person one wanted to be. Continuing to apply
counter-conditioning and stimulus control was most
effective when it was based on the conviction that
maintaining change supports a sense of self that was
highly valued by oneself and at least one significant
other.
A Longitudinal Perspective. Cross-sectional studies have inherent limitations for assessing
behavior change, and we, therefore, undertook research on longitudinal patterns of change. Four major patterns of behavior change were identified in a
two-year longitudinal study of smokers (Prochaska,
DiClemente, Velicer, Rossi, & Guadagnoli, 1992):
(a) Stable patterns involved subjects who remained
in the same stage for the entire two years; (b) progressive patterns involved linear movement from
one stage to the next; (c) regressive patterns involved
movement to an earlier stage of change; and (d)
recycling patterns involved two or more revolutions
through the stages of change over the two-year period.
The stable pattern can be illustrated by the 27
smokers who remained in the precontemplation
stage at all five rounds of data collection. Figure 4
presents these precontemplators’ standardized scores
(M = 50, SD = 10) for the 10 change processes being used at six-month intervals over the two-year
period. All 10 processes remained remarkably stable
over the two-year period, demonstrating little increase or decrease over time.
This figure graphically illustrates what individuals
resistant to change were likely to be experiencing
and doing. Eight of 10 change processes, like selfreevaluation and self-liberation, were between 0.4
and 1.4 standard deviations below the mean (i.e.,
50). In brief, these subjects were doing very little to
control or modify themselves or their problem behavior.
This static pattern was in marked contrast to the
pattern representing people who progressed from
contemplation to maintenance over the two-year
study. Significantly, many of the change processes
did not simply increase linearly as individuals progressed from contemplation to maintenance. Selfreevaluation, consciousness-raising, and dramatic
11
relief-processes most associated with the contemplation stage4emonstrated significant decreases as
self-changers moved through the action stage into
maintenance. Conversely, self-liberation, stimulus
control, contingency control, and counter-conditioning-processes most associated with the action
stageevidenced dramatic increases as self-changers moved from contemplation to action. These
change processes then leveled off or decreased when
maintenance was reached (Prochaska, DiClemente,
et al., 1992).
Progressive self-changers demonstrated an almost
ideal pattern of how change processes can be used
most effectively over time. They seemed to increase
the particular cognitive processes most important for
the Contemplation stage and then to increase more
behavioral processes in the action and maintenance
stages. Before over-idealizing the wisdom of selfchangers, note that only 9 of 180 contemplators
found their way through this progressive pattern
without relapsing at least once.
The longitudinal results of the 53 clients completing a behavior therapy program for weight control
provide additional support for an integration of the
processes and stages of change (Prochaska, Norcross, et al., 1992). As mentioned earlier, this group
progressed from contemplation to action during the
10-week therapy program. Figure 5 presents the six
change processes that evidenced significant differences over the course of treatment. As predicted by
the transtheoretical model, clients reported significantly greater use of four action-related change processes; counter-conditioning, stimulus control, interpersonal control, and contingency management.
They also increased their reliance on social liberation and decreased their reliance on medications,
wishful thinking, and minimizing threats. In other
words, these clients were substituting alternative responses for overeating; they were restructuring their
environments to include more stimuli that evoked
moderate eating; they reduced stimuli that prompted
overeating; they modified relationships to encourage
healthful eating; and they paid more attention to social alternatives that allow greater freedom to keep
from overeating.
Integrative Conclusions
Our search for how people intentionally modify
addictive behaviors encompassed thousands of research participants attempting to alter, with and
without psychotherapy, a myriad of addictive behav-
ADDICTIONS NURSING NETWORKNOLUME 5, NUMBER 1,1993
12
64
PRECONTEMPLATORS
62
60
58
56
*
Process
54
52
50
48
46
44
42
40
38
36
34
I
1
I
I
1
1
2
3
4
5
ROUND
FIG.4. Use of change processes (T scores) for 23 smokers who remained in the precontemplation stage at each of five assessment
points over two years.
iors, including cigarette smoking, alcohol abuse,
and obesity. From this and related research, we have
discovered robust commonalities in how people
modify their behavior. From our perspective the underlying structure of change is neither techniqueoriented nor problem-specific. The evidence supports a transtheoretical model entailing (a) a cyclical
pattern of movement through specific stages of
change, (b) a common set of processes of change,
and (c) a systematic integration of the stages and
processes of change.
Probably the most obvious and direct implication
of our research is the need to assess the stage of a
client's readiness for change and to tailor interventions accordingly. Although this step may be intuitively taken by many experienced clinicians, we
have found few references to such tailoring before
our research (Beutler & Clarkin, 1990, Norcross,
1991). A more explicit model would enhance efficient, integrative, and prescriptive treatment plans.
Furthermore, this step of assessing stage and tailoring processes is rarely taken in a conscious and
ADDICTIONS NURSING NETWORKNOLUME 5, NUMBER 1,1993
I
’1
z
...
3
a
w
- ................/-.0
CONDITIONING
SELF-LIBEXTION C .
Y
oc
LL
2
- sTlMuLuscoNTRoL
MERPERSONAL
CONTROL
MEDICATKNS
1 -
L
meaningful manner by self-changers in the natural
environment. Vague notions of willpower, mysticism, and biotechnological revolutions dominate
their perspectives on self-change (Mahoney &
Thoreson, 1972).
We have determined that efficient self-change depends on doing the right things (processes) at the
right time (stages). We have observed two frequent
mismatches. First, some self-changers appear to rely
primarily on change processes most indicated for the
selfcontemplation stage+onsciousness-raising,
reevaluation-while they are moving into the action
stage. They try to modify behaviors by becoming
more aware, a common criticism of classical psychoanalysis: Insight alone does not necessarily bring
about behavior change. Second, other self-changers
rely primarily on change processes most indicated
for the action stage-reinforcement management,
stimulus control, counter-conditioning-without the
requisite awareness, decision-making, and readiness
provided in the contemplation and preparation
stages. They try to modify behavior without awareness, a common criticism of radical behaviorism:
Overt action without insight is likely to lead to temporary change.
We have generated a number of tentative conclusions from our research that require empirical confirmation. Successful change of the addictions involves
a progression through a series of stages. Most selfchangers and psychotherapy patients will recycle
13
several times through the stages before achieving
long-term maintenance. Accordingly, intervention
programs and personnel expecting people to
progress linearly through the stages are likely to
gather disappointing and discouraging results.
With regard to the processes of change, we have
tentatively concluded that they are distinct and measurable both for self- and therapy changers. Similar
processes appear to be used to modify diverse problems, and similar processes are used within, between, and without psychotherapy sessions. Dynamic measures of the processes and stages of
change outperform static variables, like demographics and problem history, in predicting outcome.
Competing systems of psychotherapy have promulgated apparently rival processes of change.
However, ostensibly contradictory processes can become complementary when embedded in the stages
of change. Specifically, change processes traditionally associated with the experiential, cognitive,and
psychoanalytic persuasions are most useful during
the precontemplation and contemplation stages.
Change processes traditionally associated with the
existential and behavioral traditions, by contrast, are
most useful during action and maintenance. People
changing addictive behaviors with and without therapy can be remarkably resourceful in finding practical means of integrating the change processes, even
if psychotherapy theorists have been historically unwilling or unable to do so. Attending to effective
self-changers in the natural environment and integrating effective change processes in the consulting
room may be two keys to unlocking the elusive
structure of how people change..
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Counseling Session 1
Counseling Session 1
Program Transcript
Welcome to the first day of counseling for Marge, an alcoholic who has just been
admitted to the addictions facility. Please carefully read the paperwork
developed by a support staff member during Marge’s intake process earlier
today. Marge’s husband, Ken, was also briefly interviewed during this time.
After reviewing this information, click the “continue” button to begin Marge’s first
counseling session. Using your cursor, rollover buttons A and B to review your
question options. Click what you think is the best question to ask Marge out of
the two options offered. If you ask an effective counseling question, you will
receive more information from Marge. If you ask an ineffective question, you will
receive an equally unhelpful response. Choose wisely, because the better you
counsel Marge, the better her treatment experience.
*Please keep in mind that the video has been made in a way that gives you a
realistic vantage point from where you would sit and counsel your client in real
life. A close up view of the individual has not been added because you, as a
counselor, will not have varying angles of your client to work with.
Paperwork:
•
•
•
•
•
•
•
•
•
Marge C.
41-year-old female
Married
Husband, Ken, works two jobs to make ends meet, so he is not home
much. Husband noted that he didn’t know what else to do about his wife’s
drinking, and that he had brought her to the facility out of desperation.
Patient has three children, ages 10, 12, and 16
Patient was a teacher, but she lost job for alcohol-related reasons
Patient had a one-car, alcohol-related accident three days earlier. She
received minor injuries and was issued a ticket for DUI. Husband, family
members, and friends determined that they needed to intervene to prevent
Marge from harming herself and/or others.
An intervention occurred earlier today, culminating in her being brought for
treatment.
Patient will go through a week of detoxification during her first week in
treatment to address the physical withdrawal from alcohol
[Opening scene: Marge’s admission into residential treatment. Her counselor is
meeting with her for the first time and is conducting Marge’s initial assessment.
Marge is disheveled, wears no makeup, and her eyes are red from crying. An
adhesive bandage is on her forehead, and she has a black eye and abrasions
from a one-car accident she had several days ago She was charged with driving
while under the influence, her first such charge.
© 2014 Laureate Education, Inc.
1
Counseling Session 1
Her posture is closed—arms crossed, turned away from counselor, and avoiding
eye contact initially. She is tremulous throughout the interview due to impending
physical withdrawal from alcohol. She tries to control her shakes but is not
successful. Her mood is labile (up and down, unstable). She presents herself at
the first part of the session as if she is the victim of an injustice and blames her
husband. She’s initially defensive. This shell begins to melt quickly as the
session moves forward and ends with a receptive, open Marge who seems to
have surrendered to the fact that she may need help. Her body posture, facial
expressions, and tone of voice reflect this change as it occurs through the
session.]
Question #1:
Option A:
Counselor: Marge, I will be your counselor. I want you to know I’m glad you’re
here. I imagine this has been a hard day for you. Right now, I just want us to
begin get to know each other better. I also want to know more about your
drinking so we can begin to plan your treatment. It’s natural to be anxious and
upset right now. You look like you feel like that now. Are you?
Marge: Yes, of course I am! And furthermore, I don’t want to be here; I don’t
need help.
Option B:
Counselor: Hello, Marge. I will be your counselor. I want you to know I’m glad
you’re here, and I want to help you in any way I can. I imagine this has been a
hard day for you, and I know that you and your husband have already answered
many questions during your admission process. Right now, I just want us to
begin get to know each other better. I also want to know more about your
drinking so we can begin to plan your treatment. It’s natural to be anxious and
upset right now. Tell me your thoughts and feelings right now.
Marge: You’re right, I am anxious, and I’m more than that right now! I’m hurt, I’m
scared, and I’m furious at my husband Ken for dragging me to this place. I want
you to know right now I am not here on my own; I am here only because he and
my so-called friends threatened to have me committed involuntarily for “my own
safety,” as they say, if I didn’t agree to do it myself.
I know I drink too much, but I can handle it myself. I don’t need to be put in this
rehab and hid away from the rest of the world to do it. I’m not like the other
people you have here; they might need help, but I can do it on my own. I don’t
need help.
© 2014 Laureate Education, Inc.
2
Counseling Session 1
Question #2
Option A:
Counselor: You “don’t need help”?
Marge: No. I am strong willed. I know I drink too much, but I have to because of
all the stress. Raising a family, and then when I was teaching…it was double
hard. I have diabetes on top of it all, and I’m unemployed and now this damn DUI
hangs over my head. Then, as if that’s not enough, there’s Roger, my 12-yearold son; he’s always getting in trouble at home and school. It’s never ending. I
could go on and on.
Yeah, I admit. I drink too much, but I do it to deal with all my problems and my
constant depression. You would too if you were me. No one understands that.
But I can go to AA and go back to that counselor at the community mental health
clinic and stop without all this ridiculous fuss of coming here. I’ve tried it before; I
just didn’t give it all I had.
Option B:
Counselor: I think you’re wrong; I think you do need help, and I want to help you
see that.
Marge: No, I don’t; you’re just like them. No one seems to want to listen to me;
they just jump to their own conclusions about my life. I’ve tried to stop on my own
before; I just didn’t give it all I had. I’ll tell you again for the umpteenth time, I
DON’T NEED HELP!
Question #3
Option A:
Counselor: You say you’ve tried to stop drinking before, Marge. Please tell me
more about that.
Marge: I could do it for a while. I went to AA and that counselor, like I said, and I
went a month or two once. But always things would start piling up, and I’d take a
drink just in the afternoon after 5 like I used to, and then before I knew it I’d be
drinking all day again.
I just didn’t try hard enough. I will now; I know I can do it. I feel guilty because I’ve
been too weak and just never tried hard enough. I know what alcoholism is,
believe me, my father was one, so was my uncle—they went to their graves
drinking. I just need to get strong and build up my willpower to make my mind up
© 2014 Laureate Education, Inc.
3
Counseling Session 1
to stop. I need to stop being such a weakling and an irresponsible mother and
wife. It’s almost immoral the way I’ve been doing, but I can do it now. I just need
a change. I need to go home.
Option B:
Counselor: You said earlier that you’ve tried to stop drinking before but were not
successful. That tells me you need to help. Don’t you agree?
Marge: No.
Question #4
Option A:
Counselor: Marge, let me share something with you that you may not know. We
look at alcoholism and other addictions as a disease. Some people have a
genetic predisposition for it. It’s not a moral issue, Marge, or a matter of lack of
will power. That puts a different light on your situation, doesn’t it, Marge?
Marge: No.
Option B:
Counselor: Marge, I think I hear what you’re saying. You admit you drink too
much, and you seem to think you can stop on your own without coming here for
30 days. You think you just haven’t tried hard enough, and you feel that you’re a
weak and immoral person for that.
Let me share something with you that you may not know. We look at alcoholism
and other addictions as a disease. Some people have a genetic predisposition
for it. People who are genetically predisposed to the disease when faced with the
right combination of conditions can’t handle alcohol. They may start just drinking
socially in a controlled way and then drink to deal with stress or other problems.
Because of their genes, they need more and more and eventually need to drink
just to keep from going into withdrawal. It’s not a moral issue, Marge, or a matter
of lack of willpower. What are your thoughts about what I just said?
Marge: (Marge’s whole demeanor has changed during this last exchange from
the counselor—she begins to make eye contact with the camera/counselor and
relax her defensive, closed posture. She begins to convey a sense of surrender
combined with a touch of desperation).
(After a moment’s silence, reflecting on what the counselor said, then tearfully
begins to talk after a moment of silence) I…………..I never thought of it that way.
Well, I guess I have, but (stammers)…..well…, I…, uh……I can see how that
© 2014 Laureate Education, Inc.
4
Counseling Session 1
could be. ….A disease maybe? It could explain why even though I don’t really
want to be like this I am and that I though I’ve really tried to stop I just haven’t
known how…..(looks down staring at her hands now folded in her lap, the truth
has sunk in).
When we first got married and began to have our children, I would have glass of
wine several times a week with dinner, or maybe even with Ken when we both
got home after a long day at work and the children had gone to bed. Then it was
every day, then in the morning, and then I was hiding my drinking habits and
drinking just to feel normal.
I was teaching, and it got to where I would drink vodka before I went to school. I
thought no one would smell vodka, but it didn’t work. I was fired. My life has
spiraled since then, my children, my marriage, my health, everything. If I don’t
drink now I get horribly ill; you can’t imagine how ill. I start feeling things on my
skin or seeing things; it’s bad. I get crazy, just like my father and uncle used to
get.
I know Ken has tried to protect me all these years. He means well. He would call
the school when I was too drunk to go and tell them I was sick. That’s what he’s
always told the children, “Your mother’s ill, she can’t help it.” Oh help me,
please…
(Marge breaks down at this point, head in hands, sobbing out of control….LONG
SILENCE as Marge’s sobs become more controlled.)
Question #5
Option A:
Counselor: Marge, you just turned the corner, and I’m proud of you. You’ve just
made a giant step today, and you’ve just started on your road to recovery. What
are your thoughts and feelings now as we conclude our first session?
Marge: (Marge has softened; she’s beginning to feel relief that she’s finally
admitted she has a problem and that help is here. She is still hurt and maybe
embarrassed perhaps.)
I guess I just feel grateful that someone is listening to me and understands.
(Wipes her eyes, pauses, takes deep breath)
I feel so embarrassed….my husband has put up with so much, and I know the
kids have needed me and I haven’t been around. I just wanted to take care of it
by myself, do at least one thing without having to rely on someone else for help,
© 2014 Laureate Education, Inc.
5
Counseling Session 1
you know? I should at least do that, since I’ve messed up so much already.
(Deep breath)
I don’t want to leave the kids alone for 30 days, but….I guess I’ve left them alone
anyway. I’m scared, but I am willing to try. If you really think you can help me, I
promise I’ll do my best. I have to make it work…for my kids and for Ken.
Option B:
Counselor: Marge, I know this is hard, but until you admit you have a problem,
your drinking will only continue to get worse and cause you and your family more
problems. I want you to think about that before we meet again, OK?
Marge: Yes, I will. Listen, I know you mean well…..but uh… well…uh…I just don’t
think you or anyone else in my life hears me.
Final Text:
Congratulations. You have now completed your counseling session with Marge.
© 2014 Laureate Education, Inc.
6
History of Psychology
2012, Vol. 15, No. 3, 233–246
© 2011 American Psychological Association
1093-4510/11/$12.00 DOI: 10.1037/a0025649
TOUGH LOVE:
A Brief Cultural History of the Addiction Intervention
Claire D. Clark
This document is copyrighted by the American Psychological Association or one of its allied publishers.
This article is intended solely for the personal use of the individual user and is not to be disseminated broadly.
Emory University
Popular media depictions of intervention and associated confrontational therapies
often implicitly reference—and sometimes explicitly present— dated and discredited therapeutic practices. Furthermore, rather than reenacting these practices,
contemporary televised interventions revive them. Drawing on a range of literature
in family history, psychology, and media studies that covers the course of the last 3
decades, this paper argues that competing discourses about the nuclear family
enabled this revival. Historians such as Stephanie Coontz, Elaine Tyler May, and
Natasha Zaretsky have demonstrated that the ideal nuclear family in the post-WWII
United States was defined by strictly gendered roles for parents and appropriate
levels of parental engagement with children. These qualities were supposedly
strongly associated with middle-class decorum and material comfort. By the 1970s,
this familial ideal was subjected to a variety of criticisms, most notably from mental
health practitioners who studied— or attempted to remedy—the problematic family
dynamics that arose from, for example, anxious mothers or absent fathers. After
psychological professionals began to question the logic of treating maladjusted
individuals for the sake of preserving the nuclear family, a therapeutic process
for doing exactly that was popularized: the addiction intervention. The delayed
prevalence of therapeutic interventions arises from a tension between the psychological establishment that increasingly viewed the nuclear family as the primary
site and source of social and psychological ills, and the producers of popular
media, who relied on the redemptive myth of the nuclear family as a source of
drama.
Keywords: popular culture, addiction, intervention, confrontational therapy, nuclear
family
Senator Walter Mondale: I recall somebody said—
maybe it was you—the cocktail hour had replaced the
family hour.
Dr. Urie Bronfenbrenner: The children’s hour.
Senator Mondale: The children’s hour. Is there any
way to chart that? How do you know?
Dr. Bronfenbrenner: It is very hard to chart that partly
because of the very existence of the neglect of concern
for children and families. Nobody has even been looking. We do not know what the problems are. That is
how deeply they are buried from public consciousness
or even scientific consciousness. (American families:
Trends and pressures: Hearing before the Subcommittee on Children and Youth of the Committee on Labor
and Public Welfare, 1973)
This article was published Online First November 7, 2011.
Claire D. Clark, Department of Behavioral Sciences and
Culture, Science & History, Rollins School of Public Health
and Graduate Institute of Liberal Arts, Emory University.
Correspondence concerning this article should be addressed to Claire D. Clark, Graduate Institute of Liberal
Arts, 537 Kilgo Circle, S415-Callaway Center, Atlanta, GA
30322. E-mail: cdclar4@emory.edu
During the heyday of the idyllic postwar nuclear family, public visions of domestic problems were rare. According to historian Natasha
Zaretsky (2007), 1973 marked a moment in
which concerns previously contained within the
home had officially spilled out into the family
therapy session, the streets, and the U.S. Senate.
After an anomalous period of postwar prosperity and (according to Bronfenbrenner’s testimony) the unhealthy repression and denial of
the dangers of its indulgences, middle-class
dysfunction was going public. It has not gone
back.
Alongside these 1973 senate hearings, PBS
debuted the documentary miniseries An American Family, a vérité-style exposé that caused
controversy by jointly disproving Norman
Rockwell and Leo Tolstoy: Beneath every identically happy American family, the series suggested, is a similar mess of “laughs, tears,” and
233
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234
CLARK
“mistakes.”1 The show chronicled an uppermiddle-class nuclear family (the aptly named
“Louds”) in Santa Barbara, California, throughout the parents’ separation, and concluded with
their eventual divorce. With the entrance of the
Louds, the documented life of the “real” American family became the subject of public entertainment as well as professional inquiry. While
the American public has vacillated between the
desire to view depictions of happy and unhappy
families, the psychological profession has experimented with various approaches to treating
the problems that arise in real ones. What is the
relationship between popular and professional
visions of the development of the postwar
American family?
Family historians who concentrated on the
“inward turn” and “domestic containment” that
accompanied White class mobility in the 1950s
noted TV’s role in promoting consumerism
along with idealized insularity.2 Betty Freidan
(1963) famously observed that this consumerism also included psychiatric services, especially for discontented mothers and wives. In
contrast, media historians have documented
how scientific researchers and professional experts (including psychologists) used a variety of
media to “educate” the public over the course of
the twentieth century. These historians analyzed
how technological development, economic infrastructure, and government regulation have
influenced the content and form of psychologists’ messages.3 So far, stories that have
combined these two narratives have usually
concluded that as society became more mediasaturated, the information conveyed by media
became more spectacular, and that, in general,
this phenomenon had a negative effect on both
individual psychology and family life.
How did this argument work? Partly by suggesting that the cocktail hour and the TV set
worked in concert, dulling the senses and promoting interfamilial distraction rather than connection. In his testimony, Brofenbrenner noted
a study that recorded audio in middle-class
homes and found that children heard their fathers’ voices less than 40 times a week. In the
1950s and 1960s, family therapists increasingly
stepped in to address disequilibrium in families
rendered dysfunctional by, for example,
avoidant-dismissive mothers or absent dads. For
both left- and right-leaning historians, these
“helping” professionals only exacerbated the
problem by continuing to encourage a psychological outlook that was both self-centered and
overly reliant on the external validation promoted by hyperconsumerism—what Christopher Lasch (1979) later described as a “culture
of narcissism.”4 Screen-cultures scholar Lynn
Spigel (1988, 1992) describes how the physical
presence of the TV in the postwar American
household supported this psychological outlook. Promoted as a “window on the world,” the
TV allowed families to look “out” at places and
products that represented the good life, and encouraged viewers to imagine similar families
across the nation who might be sharing the
experience of TV-watching in their own living
rooms. At the same time, the window metaphor
also implied that the TV might be a way for
other people to see into the once-private space
of the family home.
In the 1950s, the people who wanted to get
into the family home via TV were not, on the
whole, interested in cold war spy tactics or even
Bronfenbrenner-style observational microphones. They sought to impart knowledge, not
to observe domestic behavior. TV historian
Anna McCarthy (2010) shifts the scholarly attention away from the “proverbial living room
to the boardrooms of the Waldorf Astoria,”
where elite businessmen and professionals
imagined the TV set as a legitimate way to
1
The TIME magazine cover story, from which these
quotes were drawn, was titled “Show business: A sample of
one?” (1973). The invocation of the language of social
science in reference to reality-based television, as well as
the relationship between this genre and sociology and anthropology, is explored in Simon (2005). The changing
definition of reality television in general is explored in the
collection in which Simon’s article is featured: G. Edgerton
and B. Rose (Eds.), 2005, Thinking outside the box: A
contemporary television genre reader, Lexington, KY: University of Kentucky Press.
2
See Elaine Tyler May (2008) for a discussion of “domestic containment” and Stephanie Coontz (2000) for a
discussion of how television promoted an unrealistic, inward-looking, and nostalgic vision of the nuclear family.
3
For a discussion of the co-optation of scientific expertise by the “superstitious” and sensationalistic twentiethcentury mass media, see Burnham (1987). For a discussion
of the details of the production of scientific programming on
radio and television, see LaFollette (2008).
4
On this point, Lasch agrees with Coontz and May,
though they are more concerned about the substitution of
consumerism for political action than its role weakening
individual psyches and wills (or the effect this weakening
has on the “haven” of the nuclear family).
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TOUGH LOVE: A BRIEF HISTORY OF THE ADDICTION INTERVENTION
educate, inspire, and shape democratic citizens
(p. 9). Whether sponsoring debates about desegregation or demonstrations of “better living
through chemistry,” TV, in its early years, could
be used by elites for the good of the hypothetical
public. Some of these goods were unabashedly
psychological; demonstrations of group therapy
techniques, for example, were broadcast as part of
the “public service” program The Johns Hopkins
Science Review. While dramatizations of the psychoanalytic “talking cure” had been a prominent
feature of Hollywood films such as The Snake Pit
(1948), the initial appearance of psychological
techniques on TV was distinguished from these
cinematic depictions by their didactic format, the
prominence given to actual scientific or psychological professionals, and the intimate positioning
of the screen inside the homes of the intended
audiences who were supposedly dutifully receptive of the programs’ messages.
Whether spectators were actually so dutiful is
debatable, but changes in government regulation and ownership of the airwaves brought
about the end of the “American viewing public,” which splintered into demographic “markets.” The “technocratic elites” of the postwar
period lost their monopoly (McCarthy, 2010, p.
7). As a result, station programming became
saturated with sitcoms (1970s), syndication
brought talk shows (1980s–1990s), and cable
networks introduced “reality” programming
(1990s–present). Although it has been credited
as the first “reality show,” An American Family
(1973) aired at a time when this process of
deregulation was underway, but well before the
less restrictive cable TV labor market began to
influence production. While produced and distributed under different conditions than the talk
shows and reality programs that would follow
it, the documentary series was received, both
then and now, as a prescient indicator of later
cultural and familial shifts.5 As Natasha Zaretsky (2007) noted, beginning in the 1970s,
“fears about the fate of the family shaped debates about American national decline, and
fears about the nation’s future were mediated
through the family” (p. 17). While Zaretsky
(2007) examines challenges to the trope of the
ideal nuclear family, I focus more clearly on the
conditions in which this “mediation” took place
and the roles played by the cooptation (or dramatization) of psychological practice in this
process. Changes in the production and distri-
235
bution of popular representations of psychological practices has meant that credentialed practitioners have less control about the ways in
which their methods are portrayed. Yet these
portrayals have presumably affected the professional landscape; for example, public interventions are often accompanied by exhortations to
seek private psychological assistance via help
lines, self-help books, or residential rehabilitation facilities. Surprisingly, a series of discussions
of these addiction interventions suggest that,
rather than contributing to the ideas challenging to
the nuclear family, TV’s distorted adoption of
psychological practices has worked to recuperate
the familial ideal of midcentury. The nuclear family ideal was defined by Elaine Tyler May (2008)
as the unrealistic belief that “family life in the
postwar era would be secure and liberated from
hardships past”; that “affluence, consumer goods,
satisfying sex and children would strengthen families, allowing them to steer clear of potential
disruptions”; and that “adhering to traditional gender roles and prizing material stability” was the
best path to the good life (p. 14).
The addiction intervention is a staged encounter that brings to the surface the tensions
that were both dulled and exacerbated by the
proverbial “cocktail hour.” Perhaps because
confrontational therapeutic techniques have
largely fallen out of favor in professional psychological practice, scholars have been reluctant to recognize the persistent prevalence of
depictions of the intervention as an appropriate,
if overly dramatic, therapeutic strategy. Taking
an approach that might be broadly termed “cultural studies,” this paper combines cultural history’s concern with the discursive tension between the public and private spheres with a
“history of ideas” approach that traces the appearance of a concept (the addiction intervention) through a series of historical moments
(Lovejoy, 1936). Rather than offering an exhaustive account of every representation of the
therapeutic “intervention”— or even every intervention technique—this paper identifies and
analyzes key “moments” in which variations of
5
Print and television advertisements for Cinema Verite,
HBO’s April 2011 docudrama based on the series, dubbed
it “the first reality show” and opened with a series of
intertitles contextualizing the appearance of Louds within a
series of significant historical events, including the Vietnam
War.
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236
CLARK
the psychological practice have been reenacted
in popular and televisual culture.6
Focusing on confrontational therapies and the
addiction intervention, this paper details three
instances in which the popular media’s adoption
of these techniques served to recuperate the
status of the fragmented nuclear family (both
specific and archetypal) in which the confrontations took place. I begin with Betty Ford’s
addiction intervention, which, 10 years after the
professional technique was generated, first
brought the concept of the intervention into
popular consciousness. I continue with an analysis of daytime talk shows of the 1990s, reading
these as a throwback to confrontational encounter therapies of the 1970s. I argue that, originally, these therapies provided a way to reformulate new visions of family or to cope with the
widespread loss of long-term committed relationships; when the confrontational therapeutic
tactics later reemerged in popular culture, however, they were instead used to police, rather
than challenge, the normalized nuclear family.
In these cases, the distinctions between the
private space of the nuclear family home and
the public sphere of popular media discourse are
complicated in significant ways. Throughout
my discussion, I demonstrate that popular media has used the rhetoric of space to dramatize
the dysfunctional power dynamics of the “private” families being represented and that this
visibility signaled the vulnerability of the ideal
nuclear family in general.7 This discussion of
space culminates in my final example, which
examines intervention-based reality shows,
such as A&E’s Intervention and TLC’s Addicted. Scenes in which families screen recordings of the bad behavior of the addict in crisis
literalize and affirm the trope of welcome, even
curative, surveillance introduced in the prior
popular iterations of the therapeutic confrontation. I reach the conclusion that, over the past 30
years, the ideal of the nuclear family was exploited as popular culture reversed the course of
psychology’s challenges to it.
Vernon Johnson, Betty Ford, and the
Double Bind in the Nuclear Family
On Saturday afternoon, April 1, 1978, former
First Lady Betty Ford was pacing across her
home in Rancho Mirage, California, contemplating phoning her son and daughter-in-law in
Pittsburgh, when suddenly they appeared at her
front doorstep. What seemed, at first, to be a
pleasant surprise, then, moments later, a humorless April Fool’s Day joke, became an entirely
solemn “intervention.” Additional family members assembled, along with a Navy doctor, and
seated themselves in a semicircle in front of
Ford. One by one, her husband, sons, daughter,
and daughter-in-law recounted Ford’s failures
as both mother and public figure, and connected
these lapses to her dependency on alcohol and
prescription pain medication: She slurred her
words at the ballet; she was unavailable to babysit her grandchildren; she refused to come to the
dinner table when called, preferring instead to
finish her cocktail by the TV. The accumulation
of sins, delivered with accusatory compassion
by those closest to her, caused Ford to “collapse
into tears,” admit that she needed help for
chemical dependency, and accept the aid offered by naval doctor Joe Pursch, head of the
Alcohol and Drug Rehabilitation Service at
Long Beach.
Later, after emerging from the facility at
Long Beach that would come to bear her name,
Ford would justify and contextualize the event
using the rationale of a particular branch of the
addiction treatment industry. Her description
became both popular archetype and the how-to
manual for the addiction intervention, a confrontational therapeutic technique first promoted by Episcopalian minister Vernon John6
The dramatic mode of the intervention has expanded
from Vernon Johnson’s (1990) model, which concentrated
on alcohol and drug users in nuclear families to include
confrontations by family, friends, coworkers, and others
about “strange” addictions, inappropriate clothing choices,
real estate listings, and school lunches.
7
Academic debates on the rhetoric of space are wideranging and multidisciplinary; indeed, they encompass entire fields (architecture and cartography, for example). For
our purpose here, a crude summary of literature in critical
theory views space as a construction, a concept that links
more concrete “places” (such as “living rooms” or “subway
stations”) by the process of categorical “spatialization.”
These representational linkages might come in predictable
forms, such as maps, but they can also be conveyed through
language, staging, or classical Hollywood editing. Who is
granted access to particular spaces, and how they move
through them, can be indicative of other categorical power
dynamics (between people of varying races, genders, or
abilities, for example). This paper follows Jürgen Habermas’s (1962) well-known distinction between public and
private “spheres,” and builds upon subsequent studies of
their gendered associations and dimensions.
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TOUGH LOVE: A BRIEF HISTORY OF THE ADDICTION INTERVENTION
son almost a decade earlier. In her autobiography, Ford (1978) wrote, “The thinking used to
be that a chemically addicted person—whether
on pills or alcohol— had to hit bottom, decide
he wanted to get well, before he could begin to
recover; but now it’s been demonstrated that a
sick person’s family, along with others significant and important to the patient, can intervene
to help him despite himself” (p. 281).
Although Ford’s name was already associated with one public health cause— cancer
awareness—following her hospitalization at
Long Beach, “Betty Ford” became synonymous
with addiction rehabilitation facilities. Ford’s
intervention did not occur on TV, but it was
recounted in her autobiography and later dramatized in a made-for-TV movie. Therefore, as
a public event, it provided a model for later
portrayals of the addiction intervention. Furthermore, the narrative’s conclusion in Ford’s
successful residential treatment, and her subsequent support of treatment centers, implicated
the psychological profession and suggested legitimacy for the intervention’s rhetoric. The
addiction intervention, and popular representations of confrontational therapies more generally, are as much about saving the ideal of the
nuclear family as they are about “helping the
addict despite himself.” Indeed, feminist
scholar and cultural theorist Helen Keane
(2002) has argued, “In spite of the concern with
the authentic inner self and its destruction by
addiction, this intervention [was] largely about
Mrs. Ford’s failure to keep up appearances and
meet her maternal and wifely duties. According
to this irrational but omnipresent fear of surveillance, Ford’s lapses at both the public ballet and
in the privacy of her living room were equally
damning. The Ford family seemed to be accusing her not so much of being an addict, but of
letting her addiction show and interfere with the
smooth running of their lives” (p. 83). The
smooth running of their lives takes place, meaningfully, within the home, which becomes both
the subject of inquiry and the setting in which
the drama of confrontation unfolds. The scene
of Ford’s domestic intervention references TV,
both explicitly and implicitly. Ford’s recollection that the semicircle formed by her concerned
family members during her intervention remains “burned in her brain” resonates with Spigel’s (1992) discussion of the postwar “family
circle,” featured in popular photography as a
237
family of TV viewers “grouped around the set
in semicircle patterns” (p. 16). TV watching
was thus framed as a “family activity” and the
“cement” that would solidify families previously separated by the war. As Keane (2002)
explains, these familial, gendered expectations
create the drama that the staged addiction intervention resolves.
Keane (2002) concentrates on the intervention as it appears in a kind of classical form and
deconstructs the paradox outlined in the script
presented in Johnson’s (1990) “complete guide
for families,” entitled Everything You Need to
Know About Chemical Dependence. Keane
(2002) notes that, according to Johnson’s script,
placing the addict in the center of the semicircle
encourages scrutiny that assumes wrongdoing.
The subject of the intervention is not allowed to
“to have her own equally true stories to tell
about the betrayals, disappointments and bad
behavior” (p. 81). But Keane’s observation that
the intervention removes the complicated factors of “contradictory and conflicting versions
of reality operating simultaneously, interwoven
with webs of power, resentment and love”—and
that th...
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