Company Introduction, Market Segmentation, and Product Positioning

Question Description

I need an explanation for this question to help me study.

Write a five to seven (5-7) page paper in which you: A. Write about your company.

1. Write a detailed company background. Address the following items at a minimum for full credit:

2. Create a strategic mission statement.

3. Determine and decide upon at least one (1) foreign market for the product and service. Provide your rationale for this market.

B. Write about your marketing plan.

4. Discuss the potential audiences for a marketing plan and the needs of those potential audiences.

5. Identify the marketing segment for the product and provide a rationale for this segment.

6. Discuss the target market and provide a rationale for this target market.

7. Perform a SWOT analysis (strengths, weakness, opportunities, and threats) for the company.

8. Create the market position for your product and service. Explain your rationale.

9. Support your

Student has agreed that all tutoring, explanations, and answers provided by the tutor will be used to help in the learning process and in accordance with Studypool's honor code & terms of service.

Final Answer

OmSaiRam (115)
Boston College

Thanks for the help.

Outstanding. Studypool always delivers quality work.

Tutor was very helpful and took the time to explain concepts to me. Very responsive, managed to get replies within the hour.