Re: Strategic Plan and Self-Reflection Summary

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Tgyorne

Business Finance

Description

Review the initial scenario and the Strategic Business Plan presented in Module 1 to make sure that the requirements of the Board and the Part II Strategic Plan are met. In order to meet the requirements of the Board, you will prepare the final Strategic Business Plan—Part II—Strategic Plan to the Executive Board. Ensure your strategic plan is thorough, succinct, and complete. Challenge yourself to link the targets to specific initiatives you have identified in the Strategic Plan you are developing for H-D.

Your written report should include a title page, table of contents, executive summary, and each of the following sections in an 8- to 12-page report:

Part I: Global Economy & Factors Affecting H-D

  1. Identify H-D’s Motivations & Risks
  • Motivations for Expansion
  • Risks in Expansion
  1. Explain H-D’s competitive advantage in Global Markets
  2. Determine and explain entry strategies for global expansion
  3. Recommend an Internet approach/strategy for H-D
  • How the Internet adds value
  • Internet Business Models
  • Competitive Strategies
  • Leverage E-Business Capabilities

Part II: Corporate Leadership

Develop the following: Current Direction Setting

  1. Organizational Culture: In addition, evaluate the culture at Harley-Davidson (H-D) and define what attributes you think team members should possess in reaching the business goals set forth by the organization. If you were part of the management team at H-D, what motivational techniques would you implement to make these teams successful?
  2. Organizational Design: As you have been completing the Strategic Business
    Plan, the management at Harley-Davidson has decided to take a team-oriented approach in various departments rather than the traditional, functional structure. Based on your knowledge of different types of teams and their focus, suggest what kinds of team strategies should be applied to each department. Be sure to explain your recommendations in detail.
  3. Leadership Traits
  4. Ethical Organization Characteristics
    • Identify elements
    • Identify missing elements
  5. Learning Organization Characteristics
    • Identify elements
    • Identify missing elements

Part III: Strategic Plan Summary

  • Conclusions
  • Recommendations
  • Implementation
    • Discuss how you will implement your strategic plans, including how teams should be implemented in each department
    • Develop a brief roadmap for implementation
    • Identify the primary benchmarks to assess success or failure
  • Risks

Part IV: Self-Reflection Summary

Self-reflection is the key to good leadership and good management. Reflect on what you have learned in this class and on what you gained from your Bachelor of Science program. Based on your reflections, discuss the following:

  • Five or six key “lessons” learned from the textbook and the content that will help you in your career.
  • Consider what you have learned throughout this program. Discuss career opportunities that interest you in business.
  • Include what you have learned about yourself.

Evaluate how your personal biases and assumptions have affected your work in the past and how you plan to manage them in the future. Your final product will be in an MS Word document approximately 8–12 pages in length and utilizing approximately 4–6 scholarly/professional sources. Your document should be written in a clear, concise, and organized manner; demonstrate ethical scholarship in accurate representation and attribution of sources; and display accurate spelling, grammar, and punctuation.

I uploaded Module 1 instructions and my 1st Powerpoint for Module 1.

Unformatted Attachment Preview

BUS 499 Assignment 3: Harley-Davidson: Business Overview Harley-Davidson: Business Overview for New Planning Team Members As a member of Harley-Davidson's strategic planning team, you have been asked to create a five- to sixslide Microsoft PowerPoint presentation titled "Harley-Davidson Today: A Brief Overview of the Business" to orient members who have been newly added to the strategic planning team. The PowerPoint presentation should include at a minimum the following: • The CEO's vision and overview of 2009 performance • The organizational structure and management team • A brief description of each of the brands/business units and the products and services offered • Key corporate goals and objectives such as new products, new markets, and new customers • Total Revenues in 2009 and Net Profit in 2009 BUS 499 Assignment 3: Harley-Davidson: Business Overview Harley-Davidson: Business Overview for New Planning Team Members As a member of Harley-Davidson's strategic planning team, you have been asked to create a five- to sixslide Microsoft PowerPoint presentation titled "Harley-Davidson Today: A Brief Overview of the Business" to orient members who have been newly added to the strategic planning team. The PowerPoint presentation should include at a minimum the following: • The CEO's vision and overview of 2009 performance • The organizational structure and management team • A brief description of each of the brands/business units and the products and services offered • Key corporate goals and objectives such as new products, new markets, and new customers • Total Revenues in 2009 and Net Profit in 2009
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Explanation & Answer

See the attached paper below. In case of anything else, or editing, you can get back to me ASAP.

HARLEY DAVIDSON STRATEGIC PLAN

Strategic Plan-Harley-Davidson

Student Name
Institution

1

HARLEY DAVIDSON STRATEGIC PLAN

2

Contents
Executive summary......................................................................................................................... 3
Part I: Global economy and factors affecting Harley-Davidson ..................................................... 3
Motivation for expansion ............................................................................................................ 3
New market demand ................................................................................................................ 3
Market saturation ..................................................................................................................... 4
Globalization ........................................................................................................................... 4
Risk in expansion ........................................................................................................................ 5
Environmental sustainability ................................................................................................... 5
Free market competition .......................................................................................................... 5
Harley Davidson’s competitive advantage .................................................................................. 6
Entry strategies for global expansion .......................................................................................... 6
Harley Davidson’s Internet Strategy ........................................................................................... 7
Part II: Corporate leadership ........................................................................................................... 7
Organizational culture ................................................................................................................. 7
Organizational Design ................................................................................................................. 8
Leadership traits .......................................................................................................................... 9
Collaborating with the employees ........................................................................................... 9
Encouragement ........................................................................................................................ 9
Role modelling ........................................................................................................................ 9
Ethical characteristics .................................................................................................................. 9
Learning organization characteristics........................................................................................ 10
Part III: Strategic plan summary ................................................................................................... 10
Conclusion................................................................................................................................. 10
Recommendations ..................................................................................................................... 11
Part IV: Self-reflection Summary ................................................................................................. 12
References ..................................................................................................................................... 13

HARLEY DAVIDSON STRATEGIC PLAN

3

Executive summary
Harley Davidson have over more than 100 years specialized in manufacturing
heavyweight motorcycles in the American and the European markets (Das, & Ara, 2014).
However, their experience in the markets have not seen it rise to be world giant riders producer
with Japanese and the BMW machines posing great threat in the free markets. Even though, the
firm have embraced focus and differentiation strategies which have seen the firm survive the
competition by providing unique and customized products.
To address this, this paper focuses but not limited to the strategies Harley Davidson as a
model firm can use to expand in the international market. More...


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