As part of the final project for the course, you will select a topic that you would like to study in the field of public administration and complete a proposal paper for the research project to be submitted at the end of the course. Each week, starting with Week 1 and concluding with Week 5, you will complete one section of your final research project, starting with a general statement and background of the problem, introduction, research model and design of the study, research methodology, analysis of the data, and presentation of the results.Following is the week-wise distribution of the tasks for the final project:Week 1: Selection of a Research ProjectSelect a topic that you would like to study in the field of public administration and note how you might address each of the components in the design of a proposed study about your selected topic. Compose the preliminary introduction that includes the research question and proposed hypotheses.Week 2: General-Purpose Statement, Background of the Problem, and Ethical IssuesFinalize the introduction section of your research proposal by defining the research topic by stating the general-purpose statement. Continue reviewing the relevant literature about your selected topic to find out what is known about the topic. You will consider the ethical issues that you will need to anticipate for this study and how you might address them.Week 3: Finalize the Introduction and Literature Review SectionsThis week, a formal statement of your specific research questions or hypothesis and theory associated with your study objectives are made. The final literature review should be completed.Week 4: Research Methodology and Data Collection ProceduresThis week, you will complete the section of your research paper on how you plan to conduct the study. It is the central methods section where you will explain your data collection methods (what you will do to get the data) and your sample (from whom you will get the data).Week 5: Presenting the ResultsYou will indicate how you will present the results of your research project to organizational decision makers or policy makers.Getting Ready: Introduction, Statement of the Research Problem and HypothesesThis week, you will start the first phase of your final project by performing the following tasks:Collect, organize, analyze, and critique five published research articles related to an area of interest to you within public administration.Write an introduction to your topic and the overall problem you are addressing.State the research problem along with the research and null hypotheses.Submission Details:Complete this section of your paper in a Microsoft Word document. It should be approximately 6 to 8 pages not including the cover and reference pages.Cite sources in the correct APA format.

Complete a 4 page (1200 word minimum) essayIt is essential for every organization to communicate with their employees, customers, and other stakeholders. How can communication from an organization may change based on the audience and communication method used? Be sure to include some of the employee communication options and contrast how the message may be similar or different to what is publically released. Share any examples you may have to demonstrate this difference.

MKT571 - QUESTIONSAnswer the 8 questions below, each question must be a minimum of 200 words. Must be in APA format, please identify the questions on paper. Cannot accept more than 5% plagiarism, it will be submitted to TurnItIn.Must be answered in your own words, NO cut and pasted phrases or paragraphs -- you can include the URL address so we can click and go to the site, but do not copy and paste (even with references and citations). This way we can avoid plagiarism as well as copyright issues.BOOK: Kotler, P., & Keller, K. L. (2016). Marketing Management. Boston: Pearson.Ch. 16: Developing Pricing Strategies and Programs1. What are the various responses to a competitor's price change?2. How do consumers process and evaluate prices?Ch. 17: Designing and Managing Integrated Marketing Channels3. What is a marketing channel system and value network?4. What are the various channels to market and how are they interrelated and how are they different?Ch. 18: Managing Retailing, Wholesaling, and Logistics5. What are intermediaries and why are they important?6. What major changes are occurring in the modern retail marketing environment with respect to competitive market structure and technology?DQ2: Marketing Channels7. Why are marketing channels and intermediaries necessary? What is the most important function carried out by intermediaries and why is this function needed? How do intermediaries impact the price a customer pays for a product or service?DQ1: Basis for Prices8. Think about the various approaches to pricing described in the readings for this week: markup pricing, target-return pricing, perceived value pricing, value pricing, going rate pricing, and auction-type pricing. Now consider $2 bottles of water, $150 running shoes, and $500 concert tickets. Do you think prices should reflect the premium that consumers are willing to pay for perceived value, or should prices just reflect the cost of the product or service? State your opinion and supporting reasons.