The decision-making process is important at every level of an
organization. Regardless of position, workers are faced with making
daily decisions. Apply the six-step rational decision-making model,
within Chapter 8 of your course text, to one of the following
a. You are a product officer for a high-tech company.
You have two new products to market, but only have funding for one.
How will you determine which product to introduce?
b. A large advertising agency is working with a client who wants
to gain market shares from its competitors by marketing to young
professionals. The agency needs to decide whether to spend all of the
marketing funds on a single form of media (internet, television, or
radio) or to spread it across all three. What decision would you make?
c. You are the corporate acquisition officer for a large oil
company that has an interest in acquiring an additional small to
medium-sized renewable energy company (solar, wind, etc.) in order to
diversify your capabilities. What type of company should your
organization acquire? Why?
Your initial post should be a minimum of 250-300 words. Your must
use at least one scholarly, peer-reviewed source that was published
within the last five years and is cited according to APA guidelines as
outlined in the Ashford Writing Center