operational supply chain mangment, kelloggs

Anonymous
timer Asked: Nov 7th, 2017
account_balance_wallet $20

Question description

Describe the challenges faced by the kelloggs from a global perspective in producing its products or services, including scheduling. What are the options? Which is the best option? Make recommendations to resolve the challenges.


submission should be a minimum of 4 pages and contain enough detail to show that you understand factors about the company that will permit you to specify high-level recommendations to develop and/or improve the company’s operations. Think of yourself as a newly hired employee charged with improving operations, or a consultant being retained to make recommendations to the President and his/her senior level staff. Your recommendations should show a level of professional expertise that will impress the management team.

Tutor Answer

UT Austin

Attached.

Challenges Faced by Kellogg Company – Outline
Thesis statement: While the business has overcome many challenges in the past and made
numerous success, it is, for the last few years, facing challenges that have seen its sales reduce
and profits decreased tremendously.
I.
II.

Introduction
Main Challenges.
a) Climatic Changes
b) Political instability
c) Healthy and clean label vs diet friendly label
d) e-commerce
e) Slow product innovation cycles

III.

The Best Options

IV.

My Recommendation


Running head: CHALLENGES FACED BY KELLOGG COMPANY

Challenges Faced by Kellogg Company
Name
Institution

1

CHALLENGES FACED BY KELOGG COMPANY

2

Challenges Faced by Kellogg Company
Introduction
Kellogg Company is a manufacturer, a marketer and a seller of ready-to-eat convenience
and cereal foods since December 1922 (Blanshard, & Mitchell, 2016). It has reaped profits and
expanded greatly for the many years it has been in business until recently when it began to
encounter certain challenges. Kellogg has branches all over America and in many other parts of
the world. It sells its products through direct sales forces, to grocery trade for resale to their
consumers. It also uses brokers as well as distributor arrangements for some products. Its
products are marketed under its trademarks. Kellogg is dependent on agricultural farms for some
of its raw materials (Martinet al., 2017) Most of its beverages and snacks are sweetened using
artificial sugar. The ready-to-eat cereals and convenience foods have preservatives; therefore
they can go for a long time before expiry. While the business has overcome many challenges in
the past and made numerous ...

flag Report DMCA
Review

Anonymous
Wow this is really good.... didn't expect it. Sweet!!!!

Similar Questions
Hot Questions
Related Tags

Brown University





1271 Tutors

California Institute of Technology




2131 Tutors

Carnegie Mellon University




982 Tutors

Columbia University





1256 Tutors

Dartmouth University





2113 Tutors

Emory University





2279 Tutors

Harvard University





599 Tutors

Massachusetts Institute of Technology



2319 Tutors

New York University





1645 Tutors

Notre Dam University





1911 Tutors

Oklahoma University





2122 Tutors

Pennsylvania State University





932 Tutors

Princeton University





1211 Tutors

Stanford University





983 Tutors

University of California





1282 Tutors

Oxford University





123 Tutors

Yale University





2325 Tutors