Identifying Needs Through Marketing Research

Anonymous
timer Asked: Nov 8th, 2017
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Question Description

Surveys

One of the most difficult parts of doing marketing research is creating good questionnaires. Review the information on questionnaire design.

There are many free online survey software and questionnaire tools that are very easy to use. The most popular tool is SurveyMonkey®. Using this free tool, create a market research survey for Tony’s Pizza. Tony would like to serve his customers better. He would like to get a better idea of who his customers are, what they like or do not like about Tony’s Pizzeria.

Keep the survey short, no more than ten questions. Then, develop your response by discussing your experience using these tools. Paste the link to your survey in your Discussion response.

Put reference:

Tutor Answer

CristinaP
School: Duke University

Attached.

Surname 1
Student’s name
Institution Affiliation
Tutor
Date
Surveys
I found creating a questionnaire on the SurveyMonkey® platform such a seamless task. The
platform gives one a guide on how to go about with the process as well as giving the option of
using some of the already frequently asked questions. Other than creating the questions, the
SurveyMonkey® platform enables one to create mu...

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Review

Anonymous
Tutor went the extra mile to help me with this essay. Citations were a bit shaky but I appreciated how well he handled APA styles and how ok he was to change them even though I didnt specify. Got a B+ which is believable and acceptable.

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