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It should be typed and single-spaced with 1inch margins on four sides of the paper. It should be no less than 5 pages except a cover page, references, any appendix.

Sources to name a few: Wall Street Journal, Business Week, Economist, Fortune, New York Times Business Section, Lexis-Nexis (Library online database)


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Assignment a. Find a real business case of a firm’s strategic decision making regarding business or corporate strategic issues (such as diversification, new business venture, strategic alliance, joint venture, M&A, etc.) which is occurred in 2015 ~ 2017, from any source of business media (i.e. newspaper (Wall Street Journal, Bloomberg), business journal, article, etc.). b. Attach a hard copy of an article from newspapers, business journals, or magazines. c. Your analysis should include: i. A summary of the case: a brief description ii. Identification of key strategic issues (problems) the firm confronts and tries to address iii. Analyze those issues: external and internal (firm itself) environmental analysis, competitors, suppliers, customers, government (regulation), and other stakeholders (Refer to Chapter 5, 6, and 7) a. For external analysis, use Porter’s 5-forces analysis b. For internal analysis, utilize a. Resource-based view: key resources and capabilities b. The firm’s business model, key business and corporate strategy, and its competitive advantages c. The firm’s performance (analysis for at least 5 years) d. Four functions (planning-organizing-leading-controlling) e. Organizational structure (attach the firm’s organizational chart) f. Organizational culture g. Human Resource Management system h. Leadership and top management team i. Reward & control system iv. Summarize or integrate your analysis with SWOT or other analytic tools v. Develop alternatives (options): at least three a. should provide SWOT matrix (refer to lecture slides for Chapter 6) b. Each alternative should be exhaustive and mutually exclusive vi. Evaluate each alternative: may use cost/benefit analysis or pros/cons vii. Provide your final recommendation viii. Suggest next course of actions (implementation plan) ix. App. References It should be typed and single-spaced with 1inch margins on four sides of the paper. It should be no less than 5 pages except a cover page, references, any appendix. Sources to name a few: Wall Street Journal, Business Week, Economist, Fortune, New York Times Business Section, Lexis-Nexis (Library online database)
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Volkswagen Strategic Business Venture and Analysis

According to the Wall Street Journal published on November 16th, 2017, the
Volkswagen firm is currently deliberating on implementing a long-term strategic plan that will
see the company introduce forty locally made electric vehicle by the year 2025 in China market.
The company intends to invest 12 billion euros in partnership to make the cars. This essay
examines in depth
With the production of electric vehicles in the future, the Volkswagen Company will be
addressing several key strategic issues. For example, the achievement of zero and low emissions
into the atmosphere. Currently, countries are grappling with the problem of air pollution with
ozone layer on the verge of depletion. Additionally, the firm is focused on the production of
efficient, self-sustainable and reliable vehicles. Because oil is a non-renewable energy source,
Volkswagen firm is venturing into producing new energy cars to attain full control of energy
problem.
An external analysis of the Volkswagen Company according to Porter’s five forces of the
study reveals that the company has a low power of suppliers (Dobbs, Michael, 2014 pg.35). Such
is brought about by the fact that, the suppliers produce parts for only one or two automakers at
once. Thus, the company finds itself relying on the same supplier with another automaker, and
this makes this force low. Additionally, the firm’s power of consumer ranges from low to
medium. This is brought about by its large number of substitutes, and also the consumers don’t
buy cars in bulk. However, government’s institutions and large organizations have the capacity
and capability to buy the company’s vehicles in large quantities. Furthermore, the fact that the
firm has medium substitutes is another force. Such is because gas prices are higher thus people
opt to take public transport, walk or even cycle. The government initiative to promote an
environmentally friendly environment has adversely contributed to such a level of substitutes.
Also, competition by the United States au...


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Excellent resource! Really helped me get the gist of things.

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