Guerrilla Marketing : Please respond to the following:

label Business
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schedule 1 Day
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Discuss the key elements that made the guerrilla marketing so successful. explain your rationale.

Discuss possible best practices from the guerrilla marketing campaign that different types of small businesses could leverage. Provide specific examples.

May 9th, 2015

Elements

1.Cost advantages - they cost less money compared to other forms.

2.Stands out - can stand out through passing a message in a rather unque form.

3. Brand building - they can label companies as cool due to the art work.

4. Lasting impressions - they depend on eye to eye contact that can last long.

Practices

1. Creating billboard activities

2. Using the social and free media - eg twitter and facebook


May 9th, 2015

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May 9th, 2015
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May 9th, 2015
Aug 21st, 2017
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