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timer Asked: Dec 3rd, 2017
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Question description

I am in need of assistance with the following assignment to be completed. Thanks.

Due Week 10 and worth 400 points

Select a publicly traded corporation for which you would like to work or are currently working.

Research the corporation on its own Website, the public filings on the Securities and Exchange Commission EDGAR database (, in the University's online databases, and any other sources you can find. The annual report will often provide insights that can help address some of these questions.

Write an eight to ten (8-10) page paper in which you:

  1. Determine the impact of the company’s mission, vision, and primary stakeholders on its overall success.
  2. Analyze the five (5) forces of competition to determine how they impact the company.
  3. Create a SWOT analysis for the company to determine its major strengths, weaknesses, opportunities, and threats.
  4. Based on the SWOT analysis, outline a strategy for the company to capitalize on its strengths and opportunities, and minimize its weaknesses and threats.
  5. Discuss the various levels and types of strategies the firm may use to maximize its competitiveness and profitability.
  6. Outline a communications plan the company could use to make the strategies you recommend above known to all stakeholders.
  7. Select two (2) corporate governance mechanisms used by this corporation and evaluate how effective they are at controlling managerial actions.
  8. Evaluate the effectiveness of leadership within this corporation and make at least one (1) recommendation for improvement.
  9. Assess efforts by this corporation to be a responsible (ethical) corporate citizen and determine the impact these efforts (or lack thereof) have on the company’s bottom line. Provide specific examples to support your response.
  10. Use at least five (5) quality references. Note: Wikipedia and other Websites do not quality as academic resources.

Your assignment must follow these formatting requirements:

  • Be typed, double spaced, using Times New Roman font (size 12), with one-inch margins on all sides; references must follow APA or school-specific format. Check with your professor for any additional instructions.
  • Include a cover page containing the title of the assignment, the student’s name, the professor’s name, the course title, and the date. The cover page and the reference page are not included in the required page length.

The specific course learning outcomes associated with this assignment are:

  • Determine ways in which the vision, mission, and stakeholders of a firm impact that firm’s overall success.
  • Identify how the six segments of the general environment affect an industry and its firms.
  • Identify the five forces of competition.
  • Analyze the external environment for opportunities and threats that impact the firm.
  • Analyze the internal environment of a company for strengths and weaknesses that impact the firm’s competitiveness.
  • Identify various levels and types of strategy in a firm.
  • Predict ways in which corporate governance will affect strategic decisions.
  • Assess the relationship between strategy and organizational structure.
  • Use technology and information resources to research issues in business administration.
  • Write clearly and concisely about business administration using proper writing mechanics.

Tutor Answer

School: Boston College

Thank you for working with me


Starbucks Corporation
Student Name



Starbucks Corporation

Starbucks Corporation is a public traded company that began in 1971.

Under the

inspiration of Moby Dick's first mate, Starbucks chose the company name and the mermaid logo
because of the love for the sea from Seattle Washington. Apparently, the location was the
original location for the company in the heart of Pike Place Market. As a single shop, the
company began as a shop to specialize in coffee of high quality and brewing products to the
current level in the stock market (Schultz, 2011). As this article highlights, Starbucks Mission,
vision and primary stakeholders portray adverse effects on the company. In addition to that, the
article focuses on porters five forces and their influence on the public corporation. Additionally,
the study looks at the SWOT analysis among other significant areas of the company.
Impact of Starbuck’s Mission, Vision and Main Stakeholders on Company’s Success
Starbucks purpose is the roadmap for its future decision making from the junior to the
senior most employees. The statement of the company’s mission shows its standing point
regarding their culture and structure. Similarly, the mission statement affirms that Starbucks top
administrators ought to know the connection amid the importance of development and research.
The corporate mission sets the establishment of Starbucks Company as the chief source of the
world’s finest coffee as it retains its uncompromised principles while it continues to expand
(Schultz, 2011). On the other hand, the vision statement recognizes the milestones that company
ought to achieve. In addition to that, the mission and vision statement directs the tasks of the
employee. In the year two thousand, the corporation had envisioned to operate in two thousand



stores in the United States. Unfortunately, the goal was not realized due to the break undertook
but was later corrected (Schultz, 2011).
Nevertheless, the corporation recognizes the essence of responsibility to stakeholders
resulting in an improved lifestyle to the agrarians and their families. The mutual support from
both parties fosters a good environment for achieving organizational goals successfully (Schultz,
2011). The principal shareholders are expansive organizations such as suppliers, concerned
groups in sustainable coffee making and coffee trade associations. Likewise, counting the
nonprofit agencies' is key to human rights, environmental issues just as social justice is vital to
the research. Additionally, other stakeholders comprise of government agencies like U.S AID.
Not forgetting, significant investments in Starbucks by some coffee-growing countries like
Tanzania, Kenya, Guatemala, Costa Rica and Nicaragua also leading to diversification, which is
vital to the overall success of the company (Schultz, 2011).
Impact of Porters 5 forces of the Company
The Porters forces is an essential component of compe...

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