J Bus Ethics (2012) 110:33–44
DOI 10.1007/s10551-011-1145-x
Spirituality and national culture as antecedents to ethical decisionmaking: a comparison between the United States and Norway
Rafik I. Beekun • James W. Westerman
Received: 2 September 2011 / Accepted: 5 December 2011 / Published online: 23 December 2011
Springer Science+Business Media B.V. 2011
Abstract We investigate the cross-cultural relationships
between spirituality and ethical decision-making in Norway and the U.S. Data were collected from business students (n = 149) at state universities in Norway and the
U.S. Results indicate that intention to behave ethically was
significantly related to spirituality, national culture, and the
influence of peers. Americans were significantly less ethical than Norwegians based on the three dimensions of
ethics, yet more spiritual overall. Interestingly, the more
spiritual were Norwegians, the more ethical was their
decision-making. By contrast, the more spiritual were
Americans, the less ethical was their decision-making. The
research also found that peer influences were more
important to Norwegians than to Americans in making
ethical decisions. Finally, spiritual people from the U.S.
were more likely to use a universalistic form of justice
ethics, as opposed to a more particularistic form of justice
ethics used by Norwegians.
Keywords Ethics Spirituality National culture
Religion Peers
This study has been approved by the appropriate ethics committee and
has therefore been performed in accordance with the ethical standards
laid down in the 1964 declaration of Helsinki. All persons gave their
informed consent prior to their inclusion in this study.
R. I. Beekun
Managerial Sciences Department/28, University of Nevada,
Reno, NV 89557-0206, USA
e-mail: rafikb@unr.edu
J. W. Westerman (&)
Appalachian State University, ASU Box 32089, Boone,
NC 28608-2089, USA
e-mail: westermanjw@appstate.edu
Introduction
In light of the recent rise in unethical business conduct, the
need to understand the antecedents to ethical decisionmaking has become more critical. Although many have
recognized the impact of the social context or the environment within which an individual makes ethical decisions (Hunt and Vitell 1992; Jones 1991; Robertson and
Crittenden 2003; Trevino 1986), the influence of internal
factors on ethical decision-making needs further study. In
this article, data from Norway and the U.S. are utilized to
examine three sources of influence on ethical decisionmaking, personal spirituality, and peer pressure (which
represent two micro-level influences) as well as national
culture (a macro-level influence). Taking into account the
bombing and mass shooting which occurred on July 24,
2011 in Norway—with the Norwegian suspect claiming
both religious and nationalistic motivations for his egregious behavior—an improved understanding of relationships between spirituality and ethical decision-making in
Norway may have taken on an increased importance.
Examining cross-cultural differences with the U.S. in
regards to any relationships may be illuminating in determining the consistency, pervasiveness, and potential relevance of spirituality to business ethics.
Social Identity Theory and Ethical Behavior
To examine the relationship between ethical decisionmaking and behavioral norms, we use social identity theory
(Tajfel 1982; Westerman et al. 2007). According to Stets
and Burke (2000), this theory suggests a social identity is
‘‘a person’s knowledge that he or she belongs to a social
category or group’’ (p. 225). A social group is a group of
individuals who perceive themselves as part of the same
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R. I. Beekun, J. W. Westerman
social category. Part of the process of social identity formation involves individuals striving to highlight the perceive commonalities between the self and other in-group
members. These commonalities include their religion, their
families, communities, professions, and nations (Dworkin
1986; Gewirth 1988; Scheffler 2001; Stets and Burke 2000).
If an individual were to say, ‘‘My faith would not allow me
to that,’’ or ‘‘In my country, we wouldn’t do that,’’ he or she
is asserting that behaving in a way contrary to spiritual or
country norms and values would weaken one’s social coupling (Charney 2003). As a result, people abstain from tasks
seen as incompatible with their identity (Steele et al. 2002).
The Importance of National Culture to Social Identity
Kymlicka asserts that national identity is particularly suited
to serving as a primary focus of identification, and it ‘‘prioritizes nationalist identity over and above all of the other
‘identities’ that an individual might have and the nation over
and above all other possible cites of identity formation’’
(Charney 2003, p. 301). National identifications have been
argued to possess a transcendent quality in that, through
national membership, our individual accomplishments take
on an additional meaning by becoming part of a continuous
creative effort (Tamir 1993). Identifying with one’s country
also suggests that our daily activities have meaning in that
they fit into a pattern of norms and behaviors which are
culturally recognized as appropriate ways of leading one’s
life. Thus, national culture plays a major role in determining
identity and social referents. Kymlicka (1995) claims that
individuals identify so closely with their cultural-national
communities that assimilation into other cultures is very
difficult: ‘‘Cultural membership affects our very sense of
personal identity and capacity. The connection between
personal identity and cultural membership is suggested by a
number of considerations….Why cannot members of a
decaying culture simply integrate into another culture?…
[B]ecause of the role of cultural membership in people’s selfidentity….[N]ational identity…provides a secure foundation of individual autonomy and self-identity’’ (p. 105).
Thus, national membership represents a bond that individuals cannot decouple from and they ‘‘regard it as unthinkable
to view themselves without’’ (Rawls 1980, pp. 544–545).
Hofstede’s (1980) cultural dimensions are designed to
describe cross-cultural differences in behavior. This study
examines the influence of national culture on ethical
decision-making by examining two countries (Norway and
the U.S.) with significant differences on two cultural
dimensions with the potential to have a significant impact
on ethical decision-making: masculinity/femininity and
individualism/collectivism (see Fig. 1).
The individualism/collectivism cultural dimension varies from individualism on one end to collectivism at the
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Fig. 1 Cultural differences between the U.S. and Norway
other. Individualism describes the inclination of people to
place their own interests and those of their immediate
family ahead of the interests of any other stakeholder. By
contrast, collectivism describes a culture where people form
part of strong, cohesive groups, and care for each other.
‘‘We’’ is important in collectivist cultures (such as Norway)
where members tend to safeguard each other’s interests in
return for their loyalty. In a highly collectivistic country,
decision-makers are looking out for the good of the maximum number of people and are more likely to adhere to
macro-level norms (Hofstede 2001); hence, their ethical
behavior is likely to more closely reflect their national
culture. In an individualistic country like the U.S., it can be
expected that decision-makers will be less concerned with
achieving outcomes that result in the greatest benefit for the
largest number of people, and therefore be more likely to
use ethical criteria adopted on a more individual basis.
The second Hofstede (1980) dimension on which the U.S.
and Norway are reported to possess significant differences,
masculinity/femininity, examines the degree to which a
country embraces achievement or nurturing. In a masculine
culture, ‘‘social gender roles are clearly distinct. Men are
supposed to be assertive, tough, and this type of society
values material success and achievements, women are supposed to more modest, tender and concerned with the quality
of life’’ Hofstede (2001, p. 297). Thus, masculine cultures
(like the U.S.) tend to place importance on ambition, ego,
higher pay, and the pursuit of ‘‘things.’’ Femininity ‘‘pertains
to societies in which social gender roles overlap (i.e., both
men and women are supposed to be modest, tender and
concerned with the quality of life)’’. As indicated by
Spirituality and ethicsin Norway and the United States
Arrindell et al. (2003), feminine cultures (such as Norway)
tend to place importance on people and warm relationships,
and the dominant values in society are caring for others and
preservation. In a masculine country, it can be expected that
decision-makers will be less concerned with achieving outcomes that take into account the needs of others, will
therefore be less likely to use ethical criteria adopted from
those closest to them, namely their peers, and will emphasize
using more self-serving ethical criteria when making decisions. Feminine cultures, with their emphasis on relationships, can be expected to be the exact opposite and more
strongly include peers in decision-making (Beekun et al.
2010). It is anticipated that these Hofstede (1980) cultural
differences between Norway and the U.S. will have significant effects on ethical decision-making.
Spirituality and Ethics
Another major source of individual values that is increasingly linked to ethical thinking and behavior is spirituality.
Giacalone and Jurkiewicz (2003) define spirituality as ‘‘the
individual’s drive to experience transcendence, or a deeper
meaning to life, through the way in which they live and
work.’’ Ashmos and Duchon (2000, p. 137) define spirituality at work as ‘‘the recognition that employees have an
inner life that nourishes and is nourished by meaningful
work that takes place in the context of community.’’ They
stress that ‘‘spirituality at work is not about religion,
although people may sometimes express their religious
beliefs at work.’’ Mitroff and Denton (1999) summarize
some key elements of spirituality as follows:
•
•
•
•
Spirituality is ‘‘highly individual and intensely personal.’’
Spirituality revolves around the conviction that ‘‘there
is a supreme power, a being, a force […] that governs
the entire universe.’’
Our purpose on earth is ‘‘to do good.’’
Spirituality is non-denominational.
Research has explored this theoretical connection
between ethics and spirituality at work (Velasquez 1996;
Giacalone and Jurkiewicz 2003), although the empirical
research on this relationship is limited to the relationship of
work values which have been correlated with spirituality
(benevolence (Adams et al. 2006); and integrity (Kouzes
and Posner 1995; George et al. 2002)). We focus on three
specific ethics dimensions in relating spirituality to ethics:
justice, utilitarianism, and relativism.
Justice, Spirituality, and Culture
The justice perspective is oriented to ensure fairness—fair
treatment according to ethical or legal standards. It suggests that society imposes rules to protect all individuals
35
from the basic selfish desires of others resulting in tension
between the needs of society as a whole and the freedom of
the individual. However, as Faver (2004) points out, people
of faith perceive justice, especially social justice, as being
an integral part of their spirituality, and often use the
resources of their religious institutions to provide services
and to strive for social change.
While more spiritual people may emphasize justice in
their actions at work and elsewhere, the application of justice may not be uniform across national borders. Inhabitants
from countries that are high in individualism may be more
likely to use a different approach to justice when compared
to those from countries that are high in collectivism.
Trompenaars and Hampden-Turner (1998) have proposed
two views of justice: particularistic and universalistic. Particularism suggests that moral standards may be idiosyncratic and may vary among groups within a single culture,
among cultures, and over time. Thus, an action’s ethicality is
gaged solely on rules, but rather from the personal experiences of individuals and groups. Ascertaining ‘‘right’’ from
‘‘wrong’’ is done in terms of one’s in-group or kinship
network (Ting-Tomey 1998). In collectivistic cultures,
individuals view themselves as fundamentally and interdependently connected to others, where the self is defined in
terms of its relationships with others (Markus and Kitayama
1991). Members of collectivist countries become members
of cohesive in-groups from birth onward that protect and
support them throughout their lifetimes. As a result, they are
more sensitized to their social context, rely on their ingroups to reduce uncertainty, and are more likely to adopt a
particularistic form of justice ethics.
Universalism is the reverse of particularism, using
objective rules and regulations to separate right from
wrong; it tends to be oblivious to idiosyncrasies that
obviate rules (Trompenaars and Hampden-Turner 1998). In
individualistic and masculine cultures such as the U.S.,
there is a strong emphasis on individual competitive success, and a reliance on a fair playing field of systemsoriented justice norms that provide rules and procedures for
guidance. Thus, when confronted with the same ethical
dilemmas, one would expect the Norwegian feminine/collectivists to adopt a particularistic approach, whereas the
U.S. masculine/individualists may prefer a universalistic
approach.
Utilitarianism, Spirituality, and Culture
As suggested by Velasquez (1996) and Hartman and Desjardins (2008), utilitarianism is a consequentialist approach
to ethics. An action is deemed ethical if it is achieves the
greatest benefit or ‘‘good’’ for the largest number of people.
Given that spiritually oriented people tend to want to help
others, one would expect collectivist cultures to accentuate
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this utilitarian aim even more than individualistic cultures
due to their emphasis on caring for others.
Relativism, Spirituality, and Culture
Ethical relativism suggests that ‘‘ethical values are relative
to particular people, cultures, or times’’ (Hartman and
Desjardins 2008, p. 67). Velasquez (1996, p. 15) defines
ethical relativism as ‘‘the view that the only standards
determining the ethical quality of a particular act or type of
act, are the moral norms present in the society within which
the act takes place.’’ Sjöberg (1991, pp. 24–27) suggests
that a universal code of ethics may not be practical since
because day-to-day ethical decisions are dependent on our
cultural background, local customs, and context. Ethical
relativism is frequently contrasted with moral absolutism.
Moral absolutism contends that moral standards are not
relative but absolute and universal whether these involve
general moral principles or codes of behavior (El-Astal
2005). As indicated by Husted et al. (1996), a strong case
can be made for convergence of managerial values in the
face of dubious international business practices. Unlike
organized religion’s orthodoxy which is generally founded
on absolute and universal principles, one would expect
ethical relativism to be positively correlated with spirituality since it is, by definition, nurtured through each person’s personal life and work experiences.
Peers and Ethical Decision-Making
It has been asserted that organizational peers provide the
normative structure and serve as the guides for employee
decision-making (Schein 1984), and that they set the
standards and serve as the referents for behavior within
organizations (Jones and Kavanagh 1996). Prior research
has demonstrated this important influence of peers in
determining an employee’s intention to behave ethically
(Westerman et al. 2007). Overall, peers have a greater
influence on employees’ ethical behavior than managers
(Keith et al. 2003; Zey-Ferrell et al. 1979). Physical
proximity and frequency of direct physical contact have
been shown to be primary predictors of comparative referents (Gartrell 1982) which are used for ethical decisions.
The enhanced reliance on in-groups and personal relationships for ethical decision-making in collectivistic and
feminine cultures leads us to believe that Norwegians will
rely more on their peers for ethical judgments. In contrast,
masculine and individualistic U.S. decision-makers, with
an emphasis on objectivistic system-oriented justice norms
are less likely to be influenced by peers in ethical decisionmaking. Thus, in addition to our focus on national culture
and spirituality as sources of influence on ethical decisionmaking, our research examines the influence of one’s peers
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R. I. Beekun, J. W. Westerman
to determine their relative impact on an employee’s ethical
decision-making, and whether national culture plays a role
in this relationship.
Based on the above discussion, we suggest the following
hypotheses:
H1 There is a relationship between intention to behave
ethically and spirituality, national culture and peer
pressure.
H2 Choice of ethical criteria will be a function of the
degree of spirituality and national culture:
H2.a Spiritual people from a masculine and individualistic culture will use universalistic justice when faced
with an ethical dilemma.
H2.b Spiritual people from a feminine and collective culture will use particularistic justice when faced with
an ethical dilemma.
H3 Acceptance of peer pressure will be a function of the
degree of spirituality and national culture:
H3.a Spiritual people from a masculine and/or
individualistic culture will be less likely to yield to peer
pressure when faced with an ethical dilemma.
H3.b Spiritual people from a feminine and/or collective culture will be more likely to yield to peer pressure
when faced with an ethical dilemma.
To test these hypotheses, we have chosen two countries
(The U.S. and Norway) representing different quadrants of
the individualism/collectivism and masculinity graphic plot
(Hofstede 1980) (see Fig. 1). As indicated in Fig. 1, Norway represents a collectivistic, feminine culture. Respondents from this culture would be expected to rely on
(a) criteria based on a particularistic approach to justice
(Hypothesis 2b), utilitarianism and relativism (Hypothesis
1), and (b) to use peers as their primary referents for ethical
decision-making behavior (Hypothesis 3b). The U.S. represents the opposite quadrant, an individualistic, masculine
culture in which we would expect respondents to rely on
(a) criteria based on a universalistic approach (Hypothesis
2a) to justice, utilitarianism, and relativism (Hypothesis 1),
and (b) to use peers relatively less as their primary referents
for ethical decision-making behavior (Hypothesis 3a).
Methodology
Sample
Data were collected from a convenience sample of respondents (116 from Norway, 33 from the U.S.) who were
invited to participate as a result of enrollment in selected
Spirituality and ethicsin Norway and the United States
37
Table 1 Sample statistics
Gender
Nationality
U.S.
Norway
19
36
6
61
10
19
20–24
9
89
25–29
10
8
30–34
35–39
4
1
2
10–12
1
13
13–15
1
64
16–18
23
20
Unskilled or semi-skilled manual worker
1
71
Generally trained office worker or secretary
4
11
Vocationally trained
2
8
Academically trained professional
7
1
Manager of non-managers
6
4
Manager of managers
5
2
Male
Female
Unreported gender
Age
Years of education
Job type
classes. The participants included graduate business students
at universities located in the two countries. Graduate business students were included because they are a commonly
used proxy for business people and have been found in prior
research to share a high degree of congruence with business
professionals (Dubinsky and Rudelius 1980). Table 1 shows
the descriptive statistics for the complete data set.
Measurement of Countries along Hofstede’s Cultural
Dimensions
We utilized the two subdimensions of Hofstede’s (1980)
measure of cultural differences that were the most divergent between Norway and the U.S. and relevant to the
hypotheses in our study (individualism/collectivism and
masculinity/femininity). In his seminal study involving
116,000 respondents, Hofstede (1980) classified over 70
countries along the key cultural dimensions utilized in our
study. In addition, questionnaires to gather data to measure
these cultural dimensions can be obtained from Hofstede in
many languages.
respondent with a set of three scenarios each involving an
ethical dilemma, and asks a number of questions to
determine whether the respondent or his/her peers will
behave in the same manner as the character in the scenario.
The scale used to assess intention to behave ranges from 1
to 7, but is reverse coded. Thus, a higher score means that
the respondent believes that he or his/her peers would be
less likely to behave in the same manner as the character in
each scenario; in other words, a higher score would indicate more ethical behavior on behalf of the respondent or
his/her peers. Table 2 shows the three scenarios used to
assess intention to behave.
The instrument was translated into Norwegian and backtranslated back into English to verify for content and
understanding. The Norwegian respondents were proficient
in English as they were taking their graduate business
classes in English and completed the English version of the
questionnaire.
Second, using the above scenarios, the questionnaire
allowed for the measuring of three ethical perspectives or
areas of moral philosophy: justice, utilitarianism, and relativism. The seven-point bipolar scales for measuring these
three dimensions are described in Table 3.
Measurement of Spirituality
The Human Spirituality Scale (HSS) (Wheat 1991) was
used to gage the degree of individual spirituality, and has
been validated previously by Belaire and Young (2000).
The Cronbach Alpha coefficient for the HSS is 0.89 (Wheat
1991), and was calculated as 0.83 in our study. This
instrument contains 20 Likert-scaled items with the scale
ranging from 1 (constantly) to 5 (never) for each item.
Respondent scores are calculated by adding the ratings
across all 20 items, and can range from 20 to 100. The
respondent scores were rescaled so that the higher the
respondent’s score on the HSS, the more personally spiritually he/she is.
Model
The model in our study was comprised of the following:
1)
2)
Measurement of Peer Pressure and of Ethics
Dimensions
The instrument used is Reidenbach and Robin’s (1988,
1990) and Cohen et al.’s (1996) multi-scenario, multi-item
survey. This multi-criteria instrument presents the
3)
Three dependent variables representing the three/
ethical dimensions of justice, utilitarianism, and
relativism.
Four independent variables representing the expected
behavior of peers (PEER), the degree to which the
respondent conformed to Hofstede’s two dimensions
of national culture (INDIVIDUALISM and MASCULINITY), and the level of spirituality of the individual.
A control variable for the type of scenario used in the
survey instrument. As shown in Table 2, three types of
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R. I. Beekun, J. W. Westerman
Table 2 Scenarios used in ethics survey
Scenario 1: Retail—automobile
A person bought a new car from a franchised automobile dealership in the local area. Eight months after the car was purchased,
he began having problems with the transmission. He took the car back to the dealer, and some minor adjustments were made.
During the next few months, he continually had a similar problem with the transmission slipping. Each time the dealer
made only minor adjustments on the car. Again, during the 13th month after the car had been bought the man returned
to the dealer because the transmission still was not functioning properly. At this time, the transmission was completely overhauled.
Action: Since the warranty was for only 1 year (12 months from the date of purchase), the dealer charged
the full price for parts and labor.
Scenario 2: Retail—neighborhood store
A retail grocery chain operates several stores throughout the local area including one in the city’s ghetto area. Independent
studies have shown that the prices do tend to be higher and there is less of a selection of products in this particular
store than in the other locations.
Action: On the day welfare checks are received in this area of the city, the retailer increases prices on all of his merchandise.
Scenario 3: Retail—Salesman
A young man, recently hired as a salesman for a local retail store, has been working very hard to favorably impress
his boss with his selling ability. At times, this young man, anxious for an order, has been a little over-eager.
To get the order, he exaggerates the value of the item or withholds relevant information concerning the product he is trying to sell.
No fraud or deceit is intended by his actions, he is simply over-eager.
Action: His boss, the owner of the retail store, is aware of the salesman’s actions but has done nothing to stop such practice.
Table 3 Ethical perspectives
instrument scales (Reidenbach
and Robin 1988)
Ethical perspective
Items (seven-point likert scale: 1–7)*
Justice
Fair/Unfair
Utilitarianism
Produces greatest utility/produces the least utility
Just/Unjust
Maximizes benefits while minimizes harm/minimizes benefits
while maximizes harm
* Generally speaking, in the
above bipolar scales, 1 fair or
just or efficient (unethical)
whereas 7 unfair, unjust, or
inefficient (ethical)
Leads to the greatest good for the greatest number/leads to the
least good for the greatest number
Relativism
scenarios are used in this study. Prior research
(Reidenbach and Robin 1988) also indicates that
judgments may depend on the setting in which they
occur.
Results
Table 4 summarizes of the descriptive statistics. In general,
Americans were less ethical than Norwegians based on the
three dimensions of ethics, they were less likely to be
susceptible to peer pressure, and they were more masculine, and more spiritual.
Table 5 summarize the correlations across all three
scenarios for each country. In general, the more feminine
Norwegians were, the more spiritual they were (r = -.27,
p \ .001). Surprisingly, the more individualistic Norwegians were, the more spiritual they were (r = .21, p \ .01).
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Culturally acceptable/Unacceptable
Individually acceptable/Unacceptable
Acceptable/Unacceptable to my family
Table 4 Descriptive statistics
U.S.
Norway
N
Mean
Std. Dev.
N
Mean
Std. Dev.
Utilitarianism
33
2.49
1.25
107
4.96
1.45
Justice
33
2.33
1.28
114
5.92
1.12
Relativism
33
2.63
1.38
111
5.48
1.26
Peer
33
3.39
1.62
116
4.85
1.73
Masculinity
33
29.39
92.25
113
-28.94
83.14
Individualism
33
93.64
42.34
113
91.50
39.33
Spirituality
31
71.19
6.43
103
67.16
8.82
The more spiritual Norwegians were, the more they found
the decisions in the three ethical scenarios to be less ethical
based on utilitarianism (r = .29, p \ .001), justice
(r = .18, p \ .01), and relativism (r = .19, p \ .001), and
the more susceptible they were to peer pressure (r = .29,
p \ .001).
Spirituality and ethicsin Norway and the United States
39
Table 5 Correlations between ethical perspectives and independent variables across all three scenarios for (a) U.S. sample and (b) Norway
sample
Utilitarianism
Relativism
Peer
Masculinity
Individualism
Spirituality
(a) U.S. sample
Justice
.64***
Utilitarianism
.64***
.10
.72***
.33***
Relativism
.27**
Peer
.11
-.08
-.29**
-.03
-.13
-.27**
.03
-.15
-.29**
.13
-.16
-.20
-.02
-.25*
Masculinity
Individualism
(b) Norway sample
Justice
.17
.46***
Utilitarianism
.68***
.19***
-.17**
.20***
.29***
.45***
.20***
-.03
.11*
.18**
.32***
-.07
.20***
.19***
Relativism
Peer
Masculinity
Individualism
-.04
.18**
-.07
.29***
-.27***
.21**
*** p \ .001, ** p \ .01, * p \ .05
Similarly, the more feminine were Americans, the more
they were spiritual (r = -.25, p \ .05). However, spirituality and individualism were not significantly correlated
for them. In contrast to the Norwegians, the less spiritual
were Americans, the less ethical they found the decisions
in the three ethical scenarios based on utilitarianism
(r = -.29, p \ .01), justice (r = -.27, p \ .01), and relativism (r = -.29, p \ .01), and the less susceptible they
were to peer pressure. As we will see in the ‘‘Discussion’’
section, this may be due to the fact spirituality may hold a
different meaning for Norwegians as compared to
Americans.
Hypothesis 1 was largely supported through repeated
measures MANOVA analysis: respondents’ decision to
behave ethically was a function of spirituality, national
culture (masculinity/femininity), and peer pressure. Consistent significant results were reported for justice, utilitarianism, and relativism for spirituality, national culture,
and peer pressure (Table 6).
The choice of ethical criteria (justice) was a function of
multiple variables (p6,367 = 17.92, p \ .0001, r2 = 0.23)
with several independent variables being significant: spirituality (F1,367 = 12.05, p \ .001), peer pressure (F1,367 =
64.06, p \ .0001), and masculinity (F1, 367 = 27.37,
p \ .001). Utilitarianism was also a function of multiple
variables (p6,367 = 14.19, p \ .0001, r2 = .191) with several independent variables being significant: spirituality
(F1,367 = 4.95, p \ .05), peer pressure (F1,367 = 63.96,
p \ .0001), and masculinity (F1,367 = 10.69, p \ .01).
Finally, relativism is a function of multiple variables
(F6,367 = 24.06, p \ .0001, r2 = .29) with several independent
variables
being
significant:
spirituality
(F1,367 = 13.79, p \ .001), peer pressure (F1,367 = 100.77,
p \ .0001), and masculinity (F1,367 = 15.29, p \ .001).
Hypothesis 2 was supported through the separate MANOVAs conducted for the U.S. and for Norway—as
summarized in Tables 7 and 8. As can be seen in Table 7,
justice in the U.S. is a function of spirituality without the
influence of peers or of national culture (individualism and
masculinity) (F6, 91 = 4.61, p \ .001). This result provides
support for Hypothesis 2.a. By contrast, Table 8 indicates
that justice in Norway is a function of spirituality and is
subject to the influence of peers and both national culture
dimensions (individualism/collectivism and masculinity/
femininity) (F6,275 = 15.18, p \ .0001). This supports
Hypothesis 2.b.
Hypothesis 3 also received partial support. Hypothesis 3.a
was not supported whereas Hypothesis 3.b was supported.
As seen in Table 7, it would seem that respondents from an
individualistic and masculine culture such as the U.S. are
influenced by peers when engaged in ethical decision-making (except with respect to justice). By contrast, respondents
from a collective and feminine culture such as Norway are
very much influenced by peers with respect to all three
ethical dimensions when dealing with ethical dilemmas (as
indicated in Table 8). That Norwegians are overall more
susceptible to peer influence than Americans is also confirmed in Table 9 where a t test indicates that Norwegians
are more influenced by peers than Americans (t = -7.5,
p \ .0001). Finally, Table 9 indicates that Americans may
be more spiritual (t = 4.1, p \ .0001) and more masculine
than Norwegians (t = 5.99, p \ .0001). Interestingly,
Americans and Norwegians in our sample did not differ
significantly in the individualism/collectivism dimension.
123
40
Table 6 Repeated measures
ANOVA by ethical perspective
R. I. Beekun, J. W. Westerman
Source
DF
Sum of squares
Mean square
F value
p Value
17.92
\.0001
(a) Repeated measures ANOVA with justice as dependent variable
6
320.33
53.39
Error
Overall model
361
1075.21
2.99
Corrected total
367
1395.54
2
13.81
Scenario type
6.91
2.32
n.s.
Spirituality
1
35.9
35.9
12.05
\.001
Peer
1
190.8
190.8
64.06
\.0001
Individualism
1
0.87
0.87
0.29
Masculinity
1
81.53
81.53
27.37
\.0001
n.s.
14.19
\.0001
R2 = 0.23
(b) Repeated measures ANOVA with utilitarianism as dependent variable
6
224.1
37.35
Error
Overall model
361
950.1
2.63
Corrected total
367
1174.2
Scenario type
Spirituality
2
1
10.72
13.02
5.36
13.02
2.04
4.95
168.33
168.33
63.96
Peer
1
Individualism
1
Masculinity
1
0.044
28.14
0.044
28.14
n.s.
\.05
\.0001
0.00
n.s.
10.69
\.01
24.06
\.0001
R2 = .191
(c) Repeated measures ANOVA with relativism as dependent variable
Overall model
6
327.6
Error
361
819.31
Corrected total
367
1146.92
54.6
2.27
Scenario type
2
34.22
17.11
7.54
\.001
Spirituality
1
31.29
31.29
13.79
\.001
228.71
228.71
100.77
\.0001
Peer
1
Individualism
1
Masculinity
1
.677
34.71
.677
34.71
0.30
15.29
n.s.
\.001
R2 = .29
Discussion
Our goal in this study was to shed some light on the
relationships between three fundamental variables in
human existence: ethics, spirituality, and national culture.
Our hypotheses were generally supported by the data,
indicating a complexity between these influences. Results
indicated that intention to behave ethically was significantly related to spirituality, national culture, and the
influence of peers. Thus, spirituality alone does not determine ethical behavior—the results of this research indicate
that we must take into account the simultaneous impact of
peer pressure and national culture. We also found that
spiritual people from the U.S. were more likely to use a
universalistic form of justice ethics, as opposed to the more
particularistic form of justice ethics used by Norwegians.
Further, peer influences were more significant to Norwegians than to Americans in making ethical decisions.
Finally, our results indicated that Americans were
123
significantly less ethical than Norwegians based on the
three dimensions of ethics, yet more spiritual overall.
Perhaps one of the most intriguing results was that the
relationship between spirituality and business ethics was
opposite for Norwegians and Americans. The data from
this study indicated that the more spiritual were Norwegians, the more ethical was their decision-making. In
contrast, the more spiritual were Americans, the less ethical
was their decision-making. The contradictory results may
be due to the fact that spirituality may mean different
things for Norwegians as compared to Americans. We can
only speculate as to the reasons. Milliman et al. (2003)
noted that spirituality emphasizes connectedness and the
needs of the many before the needs of the one. It is possible
that more spiritual Americans do not share this understanding or definition of spirituality. In the U.S., spirituality
has become increasingly intertwined with national politics,
which may be altering how spirituality is perceived by
Americans. In a recent study of religion and politics, the
Spirituality and ethicsin Norway and the United States
Table 7 Repeated measures
ANOVA for U.S. by ethical
perspective
Source
41
DF
Sum of squares
Mean square
F value
p Value
(a) U.S.: Repeated measures ANOVA with justice as dependent variable
Overall model
6
37.45
Error
85
115.0
Corrected total
91
152.46
Scenario type
2
23.45
4.61
\.001
11.72
8.66
\.001
6.24
1.25
Spirituality
1
8.57
8.57
6.34
\.05
Peer
1
.38
.38
.28
n.s.
Individualism
1
.37
.32
.24
n.s.
Masculinity
1
.49
.49
.37
n.s.
R2 = .25
(b) U.S.: Repeated measures ANOVA with utilitarianism as dependent variable
Overall model
8.60
\.0001
13.56
6.15
13.45
6.10
\.0001
\.05
\.001
6
52.07
8.68
Error
85
85.76
1.00
Corrected total
91
137.83
Scenario type
Spirituality
2
1
27.133
6.15
Peer
1
12.22
12.22
12.11
Individualism
1
.36
.36
.36
n.s.
Masculinity
1
1.61
1.61
1.59
n.s.
8.19
\.0001
R2 = .38
(c) U.S.: Repeated measures ANOVA with relativism as dependent variable
Overall model
6
64.26
10.71
Error
85
111.1
1.31
Corrected total
91
175.37
Scenario type
2
36.52
18.26
13.97
Spirituality
1
7.87
7.87
6.02
\.05
\.0001
Peer
1
9.32
9.32
7.13
\.01
Individualism
1
2.1
2.1
1.61
n.s.
Masculinity
1
0.10
0.10
0.07
n.s.
R2 = .366
Pew Research Center (2011) concluded that for the 2008
U.S. Presidential election ‘‘Religion remained a very strong
predictor of voters’ choices,’’ and a logistic regression
analysis confirmed that ‘‘church attendance was a very
strong predictor of how people voted in 2008, even after
taking into account other demographic factors, such as
race, age, gender, education, income, urban/rural status,
region and union membership. Holding these other factors
constant, the probability that a voter who attends religious
services at least weekly cast his ballot for Obama was 37
out of 100 (.37).’’ Further evidence of this enhanced relationship is indicated by the fact that George W. Bush was
the first U.S. President to host events for a National Day of
Prayer every year when he was in office.
Mirriam-Webster (2011) notes two definitions of the
word ‘‘politics’’ of relevance to this conjecture: (1):
‘‘competition between competing interest groups or individuals for power and leadership (as in a government)’’;
and (2) ‘‘political activities characterized by artful and
often dishonest practices.’’ If there exists an increasing
conflation between politics and religion in the U.S., it is
possible that the sense of community that is critical to
enhancing spirituality and the needs of the many over the
needs of the few may be weakened, replaced by a more
political definition as a means of expressing competitive
and potentially divisive political thoughts, attitudes, and
behaviors. Further, the results of this study indicated
opposite results in terms of the relationship between peer
pressure and business ethics. More ethical Norwegians
were influenced by peer pressure, whereas more ethical
Americans resisted peer influence. As spirituality in practice has social and community-building aspects with an
intrinsic reliance on peer influence, it may provide further
support for the concerns regarding potential interrelationships between religion, politics, and reduced business
ethics in the U.S.
123
42
R. I. Beekun, J. W. Westerman
Table 8 Repeated measures
ANOVA for Norway by ethical
perspective
Source
DF
Sum of squares
Mean square
F value
p Value
15.18
\.0001
22.6
\.0001
(a) Norway: Repeated measures ANOVA with justice as dependent variable
Overall Model
6
89.42
Error
269
264.1
Corrected Total
275
353.51
2
44.37
Scenario Type
14.9
0.98
22.19
Spirituality
1
9.67
9.67
9.85
\.01
Peer
1
4.69
4.69
4.78
\.05
Individualism
1
6.29
6.29
6.40
\.05
Masculinity
1
5.2
5.2
5.31
\.05
R2 = .253
(b) Norway: Repeated measures ANOVA with utilitarianism as dependent variable
Overall model
6
83.5
Error
269
505.6
Corrected total
13.9
7.41
\.0001
1.88
275
589.11
Scenario type
Spirituality
2
1
43.9
9.88
21.97
9.88
11.69
5.26
\.0001
\.05
Peer
1
11.49
11.49
6.12
\.05
Individualism
1
2.64
2.64
1.41
n.s.
Masculinity
1
0.15
0.15
n.s.
n.s.
24.29
\.0001
R2 = .14
(c) Norway: Repeated measures ANOVA with relativism as dependent variable
Overall model
6
154.0
Error
269
284.3
Corrected total
25.67
1.057
275
438.33
Scenario type
2
97.71
48.86
46.23
\.0001
Spirituality
1
1.43
1.43
1.35
n.s.
Peer
1
29.15
29.15
27.58
\.0001
Individualism
1
7.31
7.31
6.92
\.01
Masculinity
1
0.36
0.36
0.35
n.s.
R2 = .35
Table 9 Summary of t test results across all three scenarios
U.S.
Spirituality
Norway
N
Mean
93
71.2
S.D.
N
6.43
309
Mean
67.16
S.D.
T-score
8.33
4.1***
Peer
99
3.39
1.62
348
4.85
1.73
-7.5***
Masculinity
99
29.39
92.24
339
-28.93
83.14
5.99***
*** Significant at p \ .0001
We want to again emphasize that this is speculative. As
religious values and beliefs can exert a profound influence
on human behavior and codes of ethics, an enhanced
understanding of the social or intrapersonal mechanisms
underlying the relationship between enhanced spirituality
and reduced American business ethics represents fertile
ground for future research. For example, it is not uncommon in the U.S. for an individual to reference God as a
123
primary role model for their behavior. Future research
could focus on developing a better understanding of why
spiritual people seem more willing to commit ethical violations in a business setting in the U.S., while others can be
persuaded in the appropriate direction by peers, norms, or
organizational culture. The recognition of the important
cross-cultural differences in these relationships may present opportunities for enhanced personal and interpersonal
Spirituality and ethicsin Norway and the United States
awareness, behavioral interventions, or training and
development on appropriate business ethical norms.
Perhaps leadership in organizations may play an
important role in linking ethics and spirituality in a consistently more constructive direction. For example,
‘‘transformational leadership’’ is rooted in the ability of
leaders to inspire followers to transcend their own selfinterests for the good of the organization, and such transformational leaders are described as being capable of
having a profound and extraordinary effect on their followers (Bass et al. 2003). Servant leadership (Greenleaf
1977) is inspired partly by the story of Jesus washing the
feet of his Apostles, and combines the idea of service with
leadership. The leader is to serve the needs of his/her followers before taking care of his/her own needs, and is to
help them become ‘‘better servants’’ themselves. Socialized
charismatic leadership (Brown and Trevino 2006) conveys
values that are other-centered (as opposed to self-centered)
and is represented by leaders who model ethical conduct.
These leadership theories focus on inspiring followers and
transcendence, possess foundations built on ethical leadership, and seem to share commonalities with spirituality.
As such, they represent an additional area for future study.
A significant limitation of this study is that the sample
population consisted of students. A specific focus on surveying employees may result in a stronger analysis of the relationships. However, since today’s students are tomorrow’s
employees, using a student population is beneficial in determining forthcoming workplace issues. One further caveat in
interpreting the results of this study has to do with the difference in the sample sizes of Norwegian and U.S. students.
However, care was taken to control for this potential problem
statistically by using Type III SS in our analyses.
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® Academy of Management Journal
2002, Vol. 45, No. 5. 905-914.
PARTICIPATIVE DECISION MAKING AND EMPLOYEE PERFORMANCE
IN DIFFERENT CULTURES: THE MODERATING EFFECTS OF
ALLOCENTRISM/IDIOCENTRISM AND EFFICACY
SIMON S. K. LAM
University of Hong Kong
XIAO-PING CHEN
University of Washington
JOHN SCHAUBROECK
Drexel University
The relationship between perceived participative decision making and employee performance was examined in matched samples of employees from the Hong Kong and
U.S. branches of one organization. Self-efficacy in regard to participating in decisions
and idiocentrism moderated the relationship between perceived participative decision-making opportunity and individual performance. Perceptions of the participation
efficacy of a work unit and allocentrism moderated the relationship between participative decision-making opportunity cind group performance. Idiocentrism and allocentrism appeared to explain regional differences in how participative decision making and efficacy perceptions interacted to predict performance.
Participative decision making, defined as joint
decision making (Locke & Schweiger, 1979) or influence sharing between hierarchical superiors and
their subordinates (Mitchell, 1973), has been a focus of organizational research for nearly 50 years.
Whereas many researchers have examined relationships between participative decision making and
employee outcomes such as task performance, job
satisfaction, and turnover, only equivocal conclusions can be drawn from existing research on the
relationship between participative decision making
and job performance. Some quantitative reviews
bave reported moderately positive relationships between these variables (e.g.. Cotton, VoUrath, Froggatt, Lengnick-Hall, & Jennings, 1988; Miller &
Monge, 1986). Other quantitative reviews have not
found these positive effects (e.g., Wagner, 1994;
Wagner & Gooding, 1987a, 1987b). Wagner and
Gooding (1987a) inspected the studies cited by
Miller and Monge (1986) and found that 90 percent
involved percept-percept data collection techniques (that is, data collected from the same respondents using the same questionnaire at the
same time). Wagner (1994) reanalyzed Cotton and
his coauthors' (1988) data using meta-analysis and
found that the overall effect of employee participative decision making on job performance (and job
satisfaction) was positive but small, especially
when the unisource studies were omitted. Wagner
and his colleagues (1994; Wagner & Gooding,
1987a, 1987b) thus argued that the significant performance-related findings publisbed in participative decision making research were mainly the
product of percept-percept artifacts. Although
these inferences about the main effects of participative decision making appear sound, the inconsistent findings concerning the participation-performance relationship might also be explained by tbe
absence (or presence) of other moderating variables. Indeed, Wagner and Gooding (1987b) noted
that the moderating effects of other variables could
hide a few noteworthy multisource relationships.
The moderating effects of situational variables
(work group size, task complexity, and others) have
been well documented (Wagner & Gooding, 1987b).
Therefore, the present study focused on testing the
moderating effects of societal culture and psychological variables on group and individual performance. In particular, we focus here on individual
difference variables associated with locus of identity and efficacy beliefs about participating as moderators of the effects of participative decision making on individual and group performance. Below,
we discuss how these factors interact with participative decision making in influencing individual
and group performance.
The authors thank Thomas Lee, Terence Mitchell, and
Marilyn Cist for their constructive and thoughtful comments on a draft. Part of the results of this study was
presented at the Asia Academy of Management Meeting
in Singapore, 2000.
905
Academy of Management Journal
906
THEORETICAL BACKGROUND
Allocentrism, Collective Efficacy, and
Group Performance
In the present study, we distinguished between
two types of beliefs a person may have about his or
her efficacy in participating in work decisions: participation efficacy (self) and participation efficacy
(collective). Drawing on previous definitions of
self-efficacy (Bandura, 1997) and collective efficacy
(Gist, 1987; Earley, 1994; Mischel & Northcraft,
1997; Riggs, Warka, Babasa, Betancourt, & Hooker,
1994), we define participation efficacy (self) as the
extent to which an individual believes that he or
she has the ability and skills to successfully participate in decision-making processes. Participation
efficacy (collective) is the extent to which group
members believe that their group has the ability
and skills to successfully participate in decision
making. In theory, participative decision making's
effects on performance may stem from how people
use it instrumentally to create situations that are
more favorable to their effectiveness (Mitchell,
1973). People who are high on self-efficacy will
utilize participative decision making opportunities
to achieve what they desire, whereas those who are
low on self-efficacy may tend to become distressed
when presented with such opportunities. Similarly, people who have high levels of collective
efficacy are likely to participate actively when they
have the opportunity because they are confident
that, together with their peers, they can effectively
increase group performance. On the other hand,
persons who have low levels of collective efficacy
may tend to view such opportunities as threatening
because they view their group as being unable to
make decisions effectively. An opportunity for
their group to participate in decision making may
be seen as surfacing group dysfunctions toward no
clear benefit. Thus, the degree to which employees
believe that they or their work units are able to
participate effectively (have participation efficacy)
is critical in determining how strongly participative decision making influences performance.
Whereas individualism and collectivism represent the general attributes of a given culture, the
terms "idiocentrism" and "allocentrism" have been
used to measure the individual-level orientations
that reflect these cultural values (Triandis, 1989).
Triandis suggested using idiocentrism and allocentrism to capture within-culture variation in personality attributes. Idiocentrics view the self as being
separate from others, are concerned with achievement, and give priority to personal goals over the
goals of collectives. Conversely, persons scoring
high on allocentrism view the self as inseparable
Octoher
from the others in an in-group. They are so concerned with interpersonal harmony that, when they
do distinguish between personal and collective
goals, they subordinate their personal goals to the
collective goals. From the individual perspective,
according to Triandis, idiocentrism and allocentrism are distinct constructs measurable along a
normal distribution. Common societal influences
tend to make one of these two dimensions higher
on the average in any particular societal culture;
however, individuals often differ from their
society's trends.
The developing literatures on shared mental
models (e.g., Mathieu, Heffner, Goodwin, Salas, &
Cannon-Bowers, 2000) and "transactive memory"
in groups (e.g., Liang, Moreland, & Argote, 1995)
suggest that group members develop shared images
of their groups. According to both these frameworks, shared experiences lead group members to
develop interrelated knowledge structures that facilitate (or hinder) group process. For example.
Cannon and Edmondson (2001) found that group
performance was associated with members' shared
beliefs about how to learn from failure. The identities of allocentric individuals tend to be grounded
in goals tbat they share with other members of tbeir
groups (Chen, Chen, & Meindl, 1998). When these
people have little confidence in a group's ability to
effectively confront challenges, they may see influence opportunities as debilitating rather than salutary for performance because they could create new
conditions for group failure. Moreover, because allocentric persons' perceptions of collective efficacy
have primacy over their perceptions of self-efficacy, personal influence opportunities may lead to
person-role conflicts if they do not see a group as
working together effectively. Thus, groups whose
members are predominantly highly allocentric can be
expected to respond effectively when they have opportunities to participate in decisions, but only when
they share high participation efficacy (collective).
There has been limited cross-cultural research on
self-efficacy and collective efficacy (see Earley,
1994; Gibson, 1999; Schaubroeck, Lam, & Xie,
2000). Schaubroeck and his coauthors (2000) did
not examine performance outcomes, but they found
that having more job-related discretion (job control)
enhanced stress-coping facility among allocentric
persons only when they also reported high collective efficacy. Job control and participative decision
making opportunity are similar in that both reflect
an employee's level of influence at work, and both
job performance and stress coping reflect how effectively a person is using influence opportunities.
Thus, their study suggests that, at least at the individual level, "allocentrics"' confidence in their work
2002
Lam, Chen, and Schaubroeck
groups may determine how effectively they use influence opportunities in group contexts.
In vievk^ of the existing research and theory, we
predict that, among work unit members with high
allocentrism, collective efficacy cognitions concerning the use of influence will determine how
successfully their work units use opportunities to
participate in decision making to enhance group
performance.
Hypothesis la. Perceptions of an opportunity
for participative decision making will have a
positive effect on the performance of a group
when the group (a) is high on allocentrism and
(b) has high participation efficacy.
Hypothesis lh. Perceptions of an opportunity
for participative decision making will have a
negative effect on the performance of a group
when the group is (a) high on allocentrism and
(b) has low participation efficacy.
Idiocentrism, Self-Efficacy, and Individual
Performance
Idiocentric persons are less motivated to cooperate with other group members outside the context
of their individual roles, and thus, collective efficacy cognitions have little primacy. Because they
value individual achievement and autonomy, however, "idiocentrics" can be expected to use influence opportunities as a means of pursuing the
rewards associated with effective individual performance. In the study by Schaubroeck and his
colleagues cited above (Schaubroeck et al., 2000],
among more idiocentric persons with high job control, collective efficacy did not enhance coping as it
did among allocentrics; rather, self-efficacy on the
job played the crucial moderating role. Similarly,
whether idiocentric workers use influence opportunities effectively or ineffectively to achieve their
personal performance goals may depend on their
domain-specific self-efficacy. Specifically, when
idiocentric workers lack confidence in their own
ability to participate in decision making, they may
be less inclined to involve themselves in decisions
when opportunities to participate arise. They may
hold back because having more influence opportunities creates conditions in which they expect to
fail. Moreover, persons scoring high on idiocentrism place high credence in individual differences
in merit in various domains. Therefore, those who
lack confidence in their participative decisionmaking abilities may fear embarrassment or ridicule if they offer their views and opinions. In
addition, unlike people high on allocentrism, idiocentrics may be less inclined to view participative
907
decision making as a group responsibility in which
their own identity and limitations are submerged in
a collective effort. For these reasons, the individual
performance of idiocentrics who have low participation efficacy (self) is not likely to benefit from
participative decision making opportunities. On
the other hand, because of their emphasis on personal achievement, idiocentric people who have
high participation efficacy (self) may readily seek
to obtain the individual performance rewards that
participating can facilitate through such mechanisms as helping individuals clarify and negotiate
role expectations, enhancing their performance expectancies, and removing performance barriers
(Mitchell, 1973; Schuler, 1980).
Hypothesis 2a. Perceptions of an opportunity
for participative decision making will have a
positive effect on the performance of an individual when the individual is high on (a) idiocentrism and (b) participation efficacy (self).
Hypothesis 2b. Perceptions of an opportunity
for participative decision making will have a
negative effect on the performance of an individual when the individual (a) is high on idiocentrism and (b) has low participation efficacy
(self).
METHODS
Sample and Procedures
An important methodological issue in conducting cross-cultural research is the comparability
of different samples on dimensions that are not
central to the investigation (Brislin, Lonner, &
Thorndike, 1973). In the present study, our samples
were matched in terms of organization, job, and
numerous demographic characteristics. The respondents were junior workers in the Hong Kong
and U.S. branches of a large multinational bank. All
the branches were divided into either four- or fivemember units, each of which reported to a single
supervisor, who in turn reported to an operating
supervisor. These two national samples did not
differ significantly in age, gender, education, or
tenure. Age ranged from 20 to 38, with the mean
age being 25.4 years; 82 percent were women; 94
percent had at least high school educations; and 8
percent had undergraduate degrees. The respondents had been employed in their present positions
from 1 to 7 years, with the mean tenure being 2.7
years.
Questionnaires were sent to potential participants through the company's internal mail system.
Respondents were guaranteed anonymity and pro-
908
Academy of Management Journal
vided with stamped envelopes preaddressed to the
researchers. We asked respondents to provide their
employee numbers so that we could match responses with job performance data. They were assured that these numbers would be used strictly for
research purposes and would not be associated
with their names. To maintain confidentiality of
the responses, we processed tbe data off-site and
reported only aggregated data to the organization.
Questionnaires were sent to 338 junior workers
in Hong Kong, and 265 (78%) returned them. Five
workers did not provide their employee identification numbers, and supervisor performance ratings
were missing for seven workers. They were excluded from the analysis. Questionnaires were sent
to 358 junior workers in the United States, and 288
(80%) were returned. We excluded 6 U,S, workers
who did not provide their identification numbers
and 9 for whom supervisor performance ratings
were absent. To determine tbe representativeness
of the sample, we compared data from the respondents with company data measuring (1) the total
employee population of junior workers of the organization and (2) the employees who received the
mailing in each country. There were no significant
differences between the respondents and those
who did not respond in terms of age, gender, education, and tenure. Also, the respondents did not
differ significantly from tbe total junior worker
population of the organization on any demographic
variable in either sample. All Hong Kong participants were of Chinese ethnic origin. Tbe etbnic
beritage of the U,S, participants, obtained from archival records, is as follows: 72,8 percent Caucasian-American, 11.5 percent Asian-American, 9,7
percent Hispanic-American, 5,2 percent AfricanAmerican, and 0.8 percent Native American,
Measures
Tbe questionnaire distributed in Hong Kong was
written in Cbinese, Tbe conventional method of
back-translation (Brislin et al., 1973) was used to
translate the measures from English to Chinese.
The translators were professionals in this practice
with college education in translation. The translated version was pretested with several junior
workers in the organization who were asked to
comment on any item tbat they found ambiguous or
difficult to understand. These queries did not reveal any major changes that needed to be made to
any of the items.^
^ We conducted a confirmative factor analysis to ensure the equality of factor structure across the two na-
October
Participative decision making opportunity. Participative decision making opportunity was measured with the five-item scale adopted from Siegel
and Rub (1973). The items essentially ask individuals to indicate the degree of participation they
bave in decisions affecting their jobs (for example,
"In tbis organization, I have bigh degree of influence in company decisions," "In tbis organization,
I often participate in decisions regarding my job,"
"In tbis organization, I bave bigb degree of influence in tbe decisions affecting me," "In tbis organization, I can participate in setting new company
policies," and "In tbis organization, my views have
a real influence in company decisions"), Tbe response categories ranged from 1 ("strongly disagree") to 5 ("strongly agree"). The Cronbacb alpba
for tbis scale was ,95.
Participation efficacy. The participation efficacy (self) scale was adapted from tbe Personal
Efficacy Beliefs Scale developed by Riggs et al,
(1994) and contained five items (for example, "I
have confidence in my ability to participate effectively" and "I bave excellent participation skills").
Participation efficacy (collective) was adapted from
tbe Collective Efficacy Beliefs Scale (Riggs et al,,
1994). Tbe scale consists of five items (for example,
"Tbe unit I work witb bas above-average ability to
participate effectively" and "Tbe members of tbis
unit have excellent participation skills"). Botb scales
were based on a five-point scale ranging from 1 ("very
inaccinrate") to 5 ("very accurate"). The alphas for
tbese two scales were .90 and ,90, respectively.
Individual and group performance. The immediate unit supervisors were asked to provide a performance rating for each individual employee. We
adapted three items from an instrument developed
by Heilman, Block, and Lucas (1992): "This employee is very competent," "This employee gets bis
or ber work done very effectively," and "Tbis employee bas performed his/her job well," Tbe supervisors returned these ratings directly to us. Tbey
also provided performance ratings for eacb whole
unit they supervised, using three items, again
adapted from Heilman et al. (1992): "This unit is
very competent," "This unit gets the work done
very effectively," and "Tbis unit bas performed tbe
job well." Tbe alpbas for tbese two scales were .94
and .95, respectively.
tions, examining each instrument separately using
LISREL 8 (Joreskog & Sorhom, 1993). The results indicated that a factor structure specifying the unidimensionality of all constructs was consistent with the data for
hoth countries. Details concerning these analyses are
availahle from the first author.
2002
Lam, Chen, and Schaubroeck
Allocentrism and idiocentrism. Two separate
eight-item scales developed by Triandis and Gelfand (1998) were used to measure allocentrism (for
example, "I feel good when I cooperate witb others" and "If a co-worker gets a prize, I would feel
proud") and idiocentrism (for example, "My personal identity, independent of otbers, is important
to me" and "I would rather depend on myself than
otbers"). The reliabilities for allocentrism and idiocentrism were .92 and ,91, respectively.
Aggregation Tests
Testing for group-level effects requires opportunity for participative decision making, allocentrism, and participation efficacy (collective) to be
aggregated by taking tbe average of group members'
scores. To test tbe suitability of sucb aggregation,
both between-group differences and witbin-group
agreement on tbese measures bad to be examined
(Coodman, Ravlin, & Scbminke, 1990). We estimated witbin-group agreement (r^g) using a
metbod developed by James, Demaree, and Wolf
(1993), which assesses the consistency within a
group with respect to ratings of a common scale.
The average r^g coefficients for the Hong Kong and
U,S, samples respectively were ,90 and ,87, Every
group's coefficient was above ,85, demonstrating
witbin-group agreement. To verify between-groups
differences, we conducted a witbin and between
analysis (WABA; Dansereau, Alutto, and Yammarino, 1984), In tbis test, a statistic, eta, obtained
between groups is compared to tbat obtained
within a group in terms of a value called the E ratio,
a test of practical significance. The E ratio for the
Hong Kong sample was 1.5, and for U.S. sample it
was 1.3. That these ratios were greater than 1.0
indicated that tbe variation between groups was
significantly greater tban tbe variation witbin
groups. We computed corrected F-tests for eacb
measure, and all results were statistically significant. Togetber, these results indicate that it is
appropriate to infer group-level constructs for
each work unit's average individual scores on eacb
variable.
RESULTS
Table 1 sbows tbe means, standard deviations,
and correlations among tbe variables for the two
samples. The Hong Kong means were significantly
higher than the U,S, means on individual performance [t = 2.23, p < ,05), participation efficacy
(collective) (t = 4,18, p < .0001), and allocentrism
[t = 4.36, p < .0001), whereas tbe U.S, means were
bigher tban tbe Hong Kong means on participation
909
efficacy (self) [t = -3,62, p < ,001) and idiocentrism (f = -6.32, p < .0001).
Hypotbeses la and lb predict tbat allocentrism
and participation efficacy (collective) will moderate tbe relationsbip between participative decision
making opportunity perceptions and group performance. As Table 2 sbows, tbe tbree-way interaction
(participative decision making X participation efficacy [collective] X allocentrism) was significant
(Afl^ = ,12, Fi,io2 = 12,35, p < ,001), providing
support for tbe first set of bypotheses. Specifically,
we foimd tbat within the group of participants scoring high on allocentrism, strong positive relationships between an opportunity to participate in decisions and group performance were present, but
only among participants reporting high participation efficacy (Hypotbesis la). We also found that
witbin tbe subgroup witb low participation efficacy (collective), participative decision making opportunity was negatively related to group performance (Hypotbesis lb). Moreover, in tbe groups
scoring low on allocentrism, tbere was no relationsbip between participative decision making opportunity and group performance. We tben used tbe
bierarchical linear cross-level modeling procedure
recommended by Hofmann (1997) to test wbetber
tbe group-level effects still held when individual
effects were controlled. Results of these analyses
revealed tbat tbe group-level effects on group-level
performance were significant (p < .001) even after
we controlled for both the effects of individuallevel performance and tbe effects of idiocentrism
and individual efficacy (p < .001),
Hypotbeses 2a and 2b predict tbat idiocentrism
and participation efficacy (self) will moderate tbe
relationship between participative decision making
opportunity perceptions and individual performance. As sbown in Table 2, we found that tbe
tbree-way interaction between participative decision making opportunity, participation efficacy
(self), and idiocentrism was significant (Afl^ = ,13,
^1,515 = 13.44, p < .001), In particular, for tbose
wbo scored high on both idiocentrism and participation efficacy (self), there was a strong, positive
relationsbip between participative decision making
opportunity and individual performance (Hypotbesis 2 a). The same relationsbip was negative among
tbose wbo reported low participation efficacy and
bigb idiocentrism (Hypotbesis 2b). Furthermore,
among those who scored low on idiocentrism, regardless of participation efficacy (self) levels, there
was no relationship between participative decision
making opportunity and performance. These results support the second set of hypotbeses.
We performed further analyses to examine (1)
whether the U.S. and Hong Kong samples, which
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2002
Lam, Chen, and Schaubroeck
911
TABLE 2
Results of Regression Analyses"
Variable
Individual performance
Step 1
Age
Sex
Education
AF(3, 522)
Step 2
Participative decision making opportunity
^F(1,
Coefficient
-0.01
-0.20
0.20
.00
0.47
0.20*
.04
10.02*
521)
Step 3
Participation efficacy (self)
Idiocentrism
0.13*
-0.05
.02
2.33
AF(2, 519)
Step 4
Participative
Participative
Participation
Afl^
AF(1, 516)
Step 5
Participative
Afl2
AF(1, 515)
Test
decision making X participation efficacy (self)
decision making x idiocentrism
efficacy (self) X idiocentrism
-0.27**
.03
6.11*
decision making X participation efficacy (self) X idiocentrism
0.85*
.13
13.44**
Overall model
F(10, 515)
Group performance
Step 1
Age
Sex
Education
AF(3, 109)
Step 2
Participative decision making opportunity
AF(1, 108)
Step 3
Participation efficacy (collective)
Allocentrism
AF(2, 106)
Step 4
Participative
Participative
Participation
Afl^'
AF(1, 103)
Step 5
Participative
Afl^
AF(1, 102)
Overall model
R^
F(10, 102)
.23
12.27**
0.20
-0.20
0.20
.00
0.44
0.24*
.05
11.37*
0.14*
-0.03
.03
3.33*
decision making X participation efficacy (collective)
decision making X allocentrism
efficacy (collective) X allocentrism
-0.31*
.03
6.50*
decision making X participation efficacy (collective) X allocentrism
0.83*
.12
12.35*
.24
13.41*
° Coefficients are unstandardized. Intercepts are omitted. Participative decision making, participation efficacy (self and collective),
idiocentrism, and allocentrism were mean-centered.
* p < .05
** p < .01
*** p < .001
Academy of Management Journal
912
differed significantly on idiocentrism and allocentrism, also differed significantly regarding the effects of participative decision making opportunity
on individual and group performance and (2)
whether the effects of idiocentrism and allocentrism mediated the geographic differences. At the
group level of analysis, the three-way interaction
hetween participation efficacy (collective), participative decision making opportunity, and U.S.Hong Kong sample were no longer significant predictors of group performance after we controlled
for allocentrism and its two-way and three-way
interactions with participation efficacy (collective)
and participative decision making opportunity
(AR^ = .00, F^ gg = 1.37, n.s.). Similarly, the interaction hetween participation efficacy (self), participative decision making opportunity, and sample
was no longer significant in predicting individual
performance after we controlled these variables
[AR^ = .00, F-i 511 = 1.22, n.s.). These findings suggest
that allocentrism and idiocentrism mediate societal
differences in the effects of participative decision
making and efficacy heliefs on performance.
DISCUSSION
The results of the present study suggest that in
studying the participation-performance relationship, researchers should look heyond situational
and methodological moderators and examine psychological predispositions. We found that individual self-construal (as reflected hy allocentrism and
idiocentrism) and domain-specific efficacy perceptions significantly determined the magnitude of
participative decision making effects. We also
ohserved that allocentrism (aggregated to a workgroup level) and idiocentrism mediated the relationships between the societal difference represented in our two samples (from Hong Kong and
the United States) and group and individual performance, respectively. These findings suggest that
allocentrism and idiocentrism are powerful individual differences that, although cultivated differently in particular societies, also have meaningful
influences on behavior irrespective of societal
boundaries. That is to say, even in the United
States, where individualism is predominant, allocentric values may influence the effect of participative decision making opportunities on how
much employees contribute to their work groups'
performance. Similarly, for Hong Kong employees
who are more idiocentric, the effect of participative
decision making opportunities on individual performance will likely be influenced by their individual self-efficacy. Individual belief structures such
as allocentrism aid in identifying aggregate (group.
October
organization, and society) propensities, and they
also facilitate understanding why certain norms
and stereotypes imputed to a culture often do not
represent particular individuals within that culture. Moreover, when organizational or societal
cultures are in transition, conceptualizations of beliefs at the individual level and their corresponding
measures may better reflect the subtle nature of
changes in belief structures.
Limitations
Given the cross-sectional data used here, our interpretations of causality need to be based on (1)
theoretical grounds and (2) complex patterns of
interaction and covariation. Previous studies (e.g.,
Mitchell, 1973) support the notion that having the
opportunity to participate in decisions causes
higher performance. In addition, it seems unlikely
that the complex and yet interpretahle interactions
we captured represent response set artifacts. On the
other hand, longitudinal data may better allow for
testing these relationships because levels of participative decision making and efficacy may be somewhat unstable, and their influences on performance
may require time to materialize. We helieve that
common method variance had little influence on
the findings hecause the study had multisource
data (supervisory ratings of performance matched
with individuals' self-reports). However, future
studies could improve on the present one by incorporating some form of participative decision
making manipulation (with a corresponding control group) and bracketing changes in individual
and group performance over time. Using a single
occupation for this study ensured a strong match
hetween the samples across cultures, but it likely
led to less variation on some of the variahles than
would he observed in more occupationally heterogeneous data.
Conclusions
Compared to the Hong Kong participants, the
U.S. participants scored higher on idiocentrism
and reported higher participation efficacy (self),
whereas the Hong Kong participants scored higher
on allocentrism and reported higher participation
efficacy (collective) than their U.S. counterparts.
Just as societal and local culture teaches people
what ideals to hold and what beliefs to endorse, it
plays a role in how people construct efficacy expectations (Bandura, 1997). In societies that encourage individualistic values, people pay more
attention to themselves, know more about themselves than about others, and are more likely to
2002
913
Lam, Chen, and Schaubroeck
change situations to fit their own desires rather
than change themselves to fit situations. Consequently, Americans and other members of individualistic societies may tend to have more confidence
in their own abilities, and self-efficacy has more
primacy as an influence on behavior in these societies than does collective efficacy. In contrast, the
Chinese culture emphasizes collectivist values, so
people pay more attention to others and tend to
descrihe themselves in terms that reflect their collective self (for a review, see Triandis [1989,1994]).
As a result, Chinese people tend to have more confidence in their groups' capabilities, and this collective efficacy more readily guides their hehavior
within group contexts than does self-efficacy. Because judgments of efficacy have a significant influence on employee job performance, especially
when the type of efficacy (individual or collective)
corresponds to culture-driven personality traits (for
example, allocentrism and idiocentrism) and pertinent performance criteria, it is important to include
cultural variables in efficacy-performance studies.
As organizations increasingly introduce programs oriented toward participative decision making in order to facilitate reengineering, enrich johs,
and develop high-commitment workplaces, the
cultural values and efficacy heliefs held by employees may have unexpected effects. For example, participative goal setting between a supervisor and a
subordinate on a one-on-one basis with an emphasis on individual performance may be less successful if the subordinate has strong allocentric beliefs.
If it is done on a team basis and the emphasis is on
team performance, its effect may not be significant
if the subordinates hold individualistic values.
Civen the concern for and emphasis on diversity in
the U.S. workplace, managers must identify individual differences that may influence the desired
outcomes of participative decision making and target training programs accordingly, rather than exhort employees to conform to a desired vision of
participative decision making or select new employees on the basis of such conformity. Participative decision making interventions will he more
successful to the extent that program developers
match them to the values of target recipients and
train them in ways that increase their most relevant
efficacy cognitions (collective efficacy or selfefficacy).
From a research perspective, our findings show
that participative decision making can have significant positive or negative effects on employee performance that are not attributable to methodological artifacts. Whereas Wagner (1994), and others
have argued that employee participation likely has
at hest weak effects on individual and group per-
formance, the moderators identified in this study
suggest conditions under which higher participative decision making effects may be generally observed. To our knowledge none of the studies reviewed in the meta-analyses measured self or
collective participation efficacy, and very few if
any participative decision making studies have
measured individualism and collectivism. Thus, it
is plausible that very strong effects, like those we
ohserved in particular subgroups within our study,
might also have been present (but not measured) in
prior participative decision making studies. Organizations can act to increase or decrease the levels of
these moderator variables within their workforces
and potentially amplify the positive performance
effects of employee participation.
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^
Simon S. K. Lam (simonlam@business.hku.hk) received
his Ph.D, from Australian National University, He is an
associate professor of management at the School of Business, University of Hong Kong, His research focuses on
quality management, work-related commitments, and
cross-cultural human resource management.
Xiao-Ping Chen received her Ph.D, from the University of
Illinois at Urbana-Champaign, She is an associate professor in the Department of Management and Organization
at the University of Washington. Her current research interests include group dynamics, decision making, conflict
management, leadership, organizational citizenship behavior, employee turnover, and cross-cultural management.
John Schaubroeck is currently a professor of management and the head of the Department of Management,
LeBow College of Business, Drexel University, He received a Ph,D. in organizational behavior and human
resource management from Purdue University. His research interests include work stress and coping and
cross-cultural issues in organizational behavior,
AA
Int. Studies of Mgt. & Org., vol. 42, no. 4, Winter 2012–13, pp. 86–105.
© 2013 M.E. Sharpe, Inc. All rights reserved. Permissions: www.copyright.com
ISSN 0020–8825 (print)/ISSN 1558–0911 (online)
DOI: 10.2753/IMO0020-8825420404
René Olie, Ad van Iterson, and Zeki Simsek
When Do CEOs Versus Top
Management Teams Matter in
Explaining Strategic Decision-Making
Processes?
Toward an Institutional View of Strategic
Leadership Effects
Abstract: Theory on strategic leadership effects gives short shrift to the institutional context in establishing the impact of chief executive officers (CEOs) and top
management teams (TMTs) on strategic decision making processes. In this article
we develop the argument that the institutional context of the country in which
they are embedded centrally shape the extent to which CEO or TMT characteristics provide more accurate predictions of strategic decision-making processes.
We develop a set of exemplary propositions to substantiate this thesis and trace its
implications for theory and testing on strategic leadership effects on the firm.
Strategic leadership (SL) research focuses on top executives and their effects on
organizations. The basic premise is that strategies are developed by humans who
act on the basis of their idiosyncratic experiences, motives, and dispositions.
Hence, organizational outcomes and strategic actions, such as strategic change,
René Olie is an associate professor of strategic managment at the Rotterdam School of
Management, Erasmus University; e-mail: rolie@rsm.nl. Ad van Iterson is an associate
professor of organization studies at the School of Business and Economics, Maastricht
University; e-mail: a.vaniterson@maastrichtuniversity.nl. Zeki Simsek is an associate
professor of strategic management and entrepreneurship at the School of Business, University of Connecticut; e-mail: Zeki.Simsek@business.uconn.edu. The authors gratefully
acknowledge the insights and comments of Geert Hofstede, two anonymous reviewers, and
the guest editors on earlier versions.
86
CEOs Versus Top Management Teams in Strategic Decision-Making
87
innovation, and performance, as well as administrative choices, such as staffing,
structure, and rewards, are seen as a reflection of its top managers (Hambrick and
Mason 1984). A central question in SL research has been whose experiences, traits,
values, and cognitions matter (most) in strategic decision-making processes? The
chief executive officer’s (CEO’s) or the entire top management team’s (TMT’s)?1
Based on the assumption that the CEO is the most powerful person in the organizational hierarchy, SL research initially focused on the role of the CEO in shaping
strategic decisions (for a recent overview, see Finkelstein et al. 2009). However,
with the growing realization that leadership in large, complex organizations is a
shared activity that involves executive groups rather than individual executives,
researchers turned their attention to TMTs (Carpenter et al. 2004; Finkelstein and
Hambrick 1996). According to this “upper echelon” perspective (Hambrick and
Mason 1984), focusing on TMT characteristics will yield stronger explanations
of strategic decision making than focusing on the characteristics of CEOs alone
(Hambrick 2007). Even though this upper echelon view of the firm has garnered
significant support, both specifications have been contested in explaining strategic
decision-making processes.
The CEO model has been criticized as an “undersocialized” conception of SL
that ignores the role of other top-level executives in the strategic decision making
and implementation process. Conversely, other scholars have pointed to the “oversocialized” TMT view, particularly questioning the assumption of the “teamness”
underlying this line of inquiry (Arendt et al. 2005; Hambrick 1994). Few TMTs
display the strong interdependence among their members necessary to be characterized as “true teams” (Hambrick 1994; Katzenbach 1997). Additionally, the
assumption of collective decision making in the TMT literature does not recognize
that TMTs are essentially hierarchical bodies in which the CEO has disproportionate influence on decision making (Hollenbeck et al. 1995). Finally, TMTs are often
not very stable in form and composition (Carpenter et al. 2004; Roberto 2003).
In practice, a variety of SL configurations exist in which the CEO model and the
TMT model represent the two ends of the SL continuum (Arendt et al. 2005). Few
CEOs will act as sole decision makers who proceed without consultation of their
top managers or the help of external advisors. Few TMTs will act as collective
leadership groups (Denis et al. 2001) in which decision making is dependent on
the equal input from all top managers. In most cases organizational leadership will
be situated somewhere along this continuum representing different levels of interdependence among strategic leaders, leadership centrality, and group boundaries,
depending on the CEO characteristics, such as leadership style and dominance in
the team (Finkelstein et al. 2009; Ling et al. 2008; Peterson et al. 2003), environmental contingencies such as complexity and instability (Finkelstein et al. 2009),
and organizational factors such as strategy, size, and structure (Finkelstein and
Hambrick 1996; Henderson and Frederickson 2001).
Several efforts have been undertaken to better specify these oversocialized and
undersocialized views of SL effects. Arendt et al. (2005) propose the CEO advisor
88
Olie, van Iterson (Netherlands), & Simsek (USA)
model as a competing model. According to this model, top managers gather information, process and assimilate information, and recommend a decision, but the CEO
holds ultimate authority for the final decision. Other scholars focus on the CEO–TMT
interface (Ling et al. 2008; Peterson et al. 2003), conceptualizing the CEO and TMT
as distinct, but interrelated entities. For example, Ling et al. (2008) investigated how
transformational CEOs influence team characteristics, which, in turn, lead to organizational outcomes. Cao et al. (2010) investigated how CEOs’ influence on organizational
ambidexterity is enhanced or inhibited by the extent to which information is shared,
comprehensively processed, and jointly utilized by the other TMT members.
Although these efforts represent productive refinements to theory on SL effects,
they too fall short of recognizing that CEOs and TMTs operate within and a...
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