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Running head: CASE STUDY QUESTIONS
Case Study Questions
CASE STUDY QUESTIONS
Host country's cultural traditions
It is important to understand the culture of other people, especially when dealing with
multinational business. By understanding is a way of appreciating other people and by so doing
such people will always have high respect and dignity on the business; as a result, there will
experience a smooth coordination and proper running and operation of the business. Therefore,
there are a number of occasions when one will have to comply with the culture of the host nation
when carrying their business.
The first occasion is when manufacturing brands of goods that fit people from within.
Cultural is crucial elements when manufacturing goods, especially in a new community. Some
communities do not consumer certain form of products when made in a certain style. Some
communities to do not consumer some goods due to their strong traditional beliefs; while some
people will not consume certain goods due to the production process that was used in the
production of such goods. Some society might not consumer certain goods due to their strong
religious believes regarding such types of goods. Some communities will not be consumer of
goods due to wrong handling in the process of making such types of goods. Therefore, it is
important to comply with the culture of the host nation before making decisions on the
production processes. Since the company might incur a lot of losses when locals will refuse to
consume those products due to the reasons named above.
On the same note, one will have to comply with the culture of the host nation when
carrying their business at the time of marketing. Every nation has its own mode or the culture of
marketing their goods and services. Some communities will prefer traditional form of marketing
while other will prefer a modern way of marketing. Therefore, as a new entrant, will have to
CASE STUDY QUESTIONS
comply with the culture of the host nation when carrying out marketing programs to fit the
marketing culture of the host nation; this will be beneficial to the firm since might spend less
than expected or it might be costly ...