The copycat theory explains on something that is publicized in the media
that creates a lot of attention, resulting in other people to imitate to gain the same level of attention. The well
known example of this is copycat murders, suicides and other violent
acts that come with no other motive other than attention, caused by
seeing the same acts in the media, be it film, television or books.
Copycat theory started back then in the times after publications of various media materials such as novels and articles , imitation mimic and attention started among the readers of those particular novels and books
Suicide arose from Goethe's novels soon after its publication in 1974 and various other media materials that were linked to death and bad behavior.