The ABC Resort is considering hosting a prestigious corporate awards convention next year that will require 55% of the total rooms in the resort for 8 days and 7 nights during the resort’s peak season. The convention group, comprised of professionals in their early 30s and 40s, will have all breakfasts, all lunches, and three dinners in the resorts banquet area. For the remaining four nights of the convention, the professionals will be on their own.
Resources: Cost Analysis Primer and ABC Resort Information sheet located on the student website
Use the Cost Analysis Primer and the ABC Resort Information sheet located on the student website to perform a cost analysis of the convention and determine whether the resort should accept this piece of business.
Prepare a 10- to 15-minute oral presentation accompanied by 8-10 Microsoft® PowerPoint® slides in which you discuss the affect of the convention on the budget and environment of the ABC Hotel. In your presentation be sure to address the following:
· Tourism segment value and continuing good will
· The resort’s image in the corporate market
· Compatibility of market segments
· Overall financial yield for each segment of the resort.
Ensure that your paper conforms with details as per grading sheet posting in in-class Materials section at beginning of week.
Format your paper consistent with APA guidelines.
Submit and present Accepting or Rejecting Business Presentation.