Business News Summary Outline

timer Asked: Feb 5th, 2018
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Question description This the link of news

SBS220 – “CURRENT BUSINESS NEWS SUMMARY” OUTLINE In this document you will find: • • • • • Assignment Overview Structure and Guidelines Samples Grading Guidelines Approved Source List ASSIGNMENT OVERVIEW • “Current Business News Summary Outline” Assignment #1 DUE: Tuesday, February 6th One of the keys to being prepared for the complexities and pace of change in today’s business environment is to be up-to-date on relevant events, trends, and insights. Therefore, regular, in-class discussions about companies and current business issues will be a significant focus of this course. Keep in mind that the ‘events’ that affect us personally, businesses, and society are not limited to the events in the business pages. However, for this assignment, we will focus on events as reported in a few key sources. Note: You must gather your information from one of the sources provided on the handout (also posted in Blackboard) entitled “Approved Sources for Current Business News Outline Summary.” Like all communication make sure that you: • Plan o o o o Organization – begin to organize your outline Understand your audience – be clear and make sure your topic is relevant/interesting Provide facts – make sure that you have all the key facts from the article Source – make sure you provide the audience with specifics about which online source you have used • Write o Build out the information for your outline, adapting information to your audience • Review o Revise as needed o Edit/PROOFREAD ~1~ SBS220 – “CURRENT BUSINESS NEWS SUMMARY” OUTLINE STRUCTURE & GUIDELINES Outline: Article Title: Title from publication Source: Use APA standard citation. Link to Article: I. Main Idea - A succinct statement about the article’s content and purpose (1-3 sentences). II. Facts / Background - What do we know to be true or factual from the article? What is relevant as well as what provides the audience with sufficient background knowledge? 1. Fact/Background 1 a. Specific/example/evidence of “1” b. Specific/example/evidence of “1” c. Specific/example/evidence of “1” 2. Fact/Background 2 a. Specific/example/evidence of“2” b. Specific/example/evidence of “2” c. Specific/example/evidence of “2” 3. Fact/Background 3 a. Specific/example/evidence of“3” b. Specific/example/evidence of “3” c. Specific/example/evidence of “3” III. Reaction & Results - What is the outcome, potential change or warning? What do experts/analysts/executives say? IV. Closing Statement – What fact, lesson, or new knowledge do you want the audience to take away from your presentation of the article? No opinions. An example outline is included on the following page. Guidelines and Hints: • • • • • • Written outlines are to be no more than one page. Your chosen article must be less than two weeks old. Please select an article using the approved news resources posted on Blackboard and on page 5 of this document. Choose and article that is approximately 5-8 paragraphs in length in order to have enough to summarize. You should not do additional research to find out information about companies; simply outline the information in the article. Keep your audience in mind. How much detail is appropriate/necessary? Why is this article interesting? What do you want the audience to take away? Try to pick topics about markets, companies or industries that you are genuinely interested in. You will need to post your outline to Blackboard before class begins and bring a hard copy to class. ~2~ SBS220 – “CURRENT BUSINESS NEWS SUMMARY” OUTLINE *EXAMPLE* Article Title: Workers Win Supermarket President’s Job Back Source: Seelye, K. and de la Merced, M. (2014, August 27). Workers Win Supermarket President’s Job Back – Market Basket’s Board Announces Deal to Reinstate Ex-Chief. The New York Times. Retrieved from Link to article: I. Main Idea: Fired Market Basket CEO, Arthur T. Demoulas, will gain full control of the grocery chain after the board approved his bid to purchase the remaining portion of the business from his cousin Arthur S. Demoulas and his allies. This deal ends a 6-week employee protest, public rallies and customer boycott of the chain in response to the firing of Arthur T. II. Facts/Background 1. Privately held grocery chain with stores in New Hampshire, Maine and Massachusetts a. 2 million customers b. 49.5% owned by Arthur T. Demoulas c. 50.5% owned by Arthur S. Demoulas d. The CEO Arthur T. was fired in mid-July and was replaced by co-CEOs Felicia Thornton and James Gooch 2. Employees and customers protested firing of Arthur T. a. Employees from all ranks (clerk to management) stood together to resist the firing of beloved CEO b. Shoppers supported the employees and honored the boycott c. Company lost millions of dollars a week between mid-July and the end of August 3. Deal was negotiated and approved to meet the demands of workers a. Governors of Massachusetts and New Hampshire stepped in to mediate when there was a stalemate b. Arthur S. and his allies agreed to sell their 50.5% stake to Arthur T. c. Price was about $1.6 billion d. Valuation of the company is estimated to be $3.2 billion 4. Arthur T. will return to “day to day operational authority” a. Will assume official CEO role when deal is finalized b. Current co-CEOs, Felicia Thornton and James Gooch, remain in roles until deal is finalized c. Expected final transaction in February 2015 III. Reactions and Results 1. 2. 3. Professor of work and employment research from MIT Sloan School of Management, Thomas Kochan said, “Market Basket has done more to educate us on how to manage a business than any business case study that has been written to date.” Christopher Mackin, lecturer at Rutgers School of Management and Labor Relations remarked at the rarity of the outcome. He said, “This show of group solidarity achieved what employees and customers asked for…This is unheard of in corporate America.” $3.2 billion valuation may be high since the business plummeted for 6 weeks, but analysts are optimistic about a quick rebound with help from employees. IV. Closing statement: The protests and boycott that Market Basket employees staged (and customers followed) led to their demands being met with acceptance of a bid by Arthur T. Demoulas’ to purchase control over the company from his cousin Arthur S. and his allies. The outcome of this situation is unique in the united commitment by employees and customers, and because it emphasizes the power that employees have in a business. This situation brings forth many lessons in business management, leadership and employee relations. ~3~ SBS220 – “CURRENT BUSINESS NEWS SUMMARY” OUTLINE Grading Guidelines Written Outline Follow the guidelines below for full credit for your “Current Business News Summary” outline. Content (4 pts.) • • • • Writing is clear and succinct Outline is one page in length No grammatical or spelling errors No personal opinions included (e.g. do not use the phrases “I believe” or “I think”) – just include the facts of the article Organization (4 pts.) • • • • Main idea is clearly stated Summary points and background information are logically introduced Clear summary/closing statement Formatting matches example provided (see page 3) and enables high skim value Sourcing (2 pt.) • Article is from one of the approved online sources list (found in “Course Content” section on Blackboard) and is business-related Source is written in APA format • ~4~ SBS220 – “CURRENT BUSINESS NEWS SUMMARY” OUTLINE Approved Sources for Business News Description Bloomberg News The Boston Business Journal URL The Boston Globe (business section) The Boston Herald (business section) Business Week CNBC The Economist Fast company Financial Times Forbes magazine Fortune magazine Global Finance magazine Inc. magazine Industry Week Knowledge@Wharton MIT Sloan Management Review The New York Times (business section) Reuters Tech Crunch Time Magazine The Wall Street Journal ~5~

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Article Title: Google Bets a Billion Dollars More Brains Can Help Take On Apple
by Shelly Banjo and Mark Bergen
Source: Banjo, M., & Bergen, M. (2018). Google Bets a Billion Dollars More Brains Can Help
Take On Apple. Retrieved from
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