Business Finance
ITC4010 Columbia Southern SWOT Analysis Decision Process Scenario Essay


Columbia Southern University

Question Description

The primary object of a SWOT analysis is to help an organization develop a full awareness of all the elements involved in a decision process.

Scenario: You own a car dealership within a large city. You have many clients; however, you have noticed a slowing growth in car sales. You decide to conduct a SWOT analysis of your car dealership to help with your strategic planning within the changing, competitive market. To conduct your SWOT analysis, you must write an essay that is a minimum of two pages and fulfills the following requirements.

Articulates the four elements of the SWOT analysis.

Summarizes the importance of SWOT analysis in strategic planning.

Provides at least two strengths, two weakness, two opportunities, and two threats that your car dealership faces.

Since this is a hypothetical situation, you can make up your strengths, weaknesses, opportunities, and threats.

Explains how you could utilize a Gantt chart within your strategic planning.

Utilizes APA style formatting and guidelines.

Final Answer



Running head: SWOT ANALYSIS

SWOT Analysis
Institution Affiliation


The Elements of SWOT Analysis

To determine the position of my car dealer business enterprise in the market, it is essential
to conduct a SWOT analysis. A SWOT analysis will entail surveying identity the internal and
external factors that impact the operations of the enterprise either directly or indirectly (Grant,
2016). Strengths and weakness are classified as internal factors of the enterprise while
opportunities and threats are the external factors that the business is subjected to in its operations.
Analysis of Strengths illustrates the business competency and its ability to succeed in the market.
It will also describe them. It will also describe areas where the business may have a competitive
edge over other similar enterprises operating in the same market. Weakness refugees to external
factors that make the business less productive. Opportunities are external factors that lead to
increased profits, productivity and performance....

agneta (48531)
Carnegie Mellon University

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