Internal Analysis

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All assignments are linked together from assessment 1 to assessment 6

objective review of the internal strengths and weaknesses of your selected firm that the firm's leaders can use to plan for the future direction of the organization.

As a business professional, you may need to create executive briefing reports. Such reports are likely to focus on such topics as: how a firm leverages its resources and capabilities to execute the business strategy; the effectiveness of the organizational structure and management system; or ethical dilemmas and governance issues. This assessment allows you to practice creating an executive briefing report on these topics in relation to a specific firm.

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Internal Analysis All assignments are linked together from assessment 1 to assessment 6 objective review of the internal strengths and weaknesses of your selected firm that the firm's leaders can use to plan for the future direction of the organization. As a business professional, you may need to create executive briefing reports. Such reports are likely to focus on such topics as: how a firm leverages its resources and capabilities to execute the business strategy; the effectiveness of the organizational structure and management system; or ethical dilemmas and governance issues. This assessment allows you to practice creating an executive briefing report on these topics in relation to a specific firm. Overview The vice president of strategy for your selected firm (Ford, Proctor and Gamble, Virgin Group, or another firm you have selected) has asked you to prepare an objective review of the internal strengths and weaknesses of the firm. Your leaders are hoping to use this understanding to plan for the future direction of the organization. Preparation Use the Capella University Library, the Internet, or resources provided in the Firm Research Information document (in the Suggested Resources) to find at least four current, scholarly, or professional resources that provide the information you need for this assessment. Requirements Prepare a 4–6-page executive briefing report identifying not only internal strengths and weaknesses, but also a rationale that addresses why your analysis pointed to a particular strength or a weakness. Also be sure to focus on strategic elements (capabilities) of the firm and on how the strategic elements fit into the strategic position of the company. Use the Executive Briefing Report template available in the Required Resources. Use headings and subheadings to help organize the key points of your 4–6-page executive briefing report and include the following: • Evaluate how the selected firm leverages its resources and capabilities to execute the business strategy. Are the firm's capabilities found in its functions or the value chain, or both? Does the strategy give coherence to decisions about allocation of resources? • Evaluate the effectiveness of the organizational structure and management system design. Include the firm's ability to support the key resources and capabilities that execute the business strategy. Is the organizational structure suited for the particular tasks and particular business environment of the firm? • Explain possible ethical dilemmas and governance issues. These issues may include shareholders and stakeholders, distribution of excess profits, and top management's pay. Use clear headings and subheadings to organize the key points of your report. Your report should be clearly written and communicate effectively to organizational leadership; use correct grammar, spelling and mechanics as expected of a business professional. Cite and reference all sources using current APA style. Additional Requirements • References: Support your executive briefing report with at least four academic resources from the Capella University Library. • APA Style: Use proper APA style for all citations and references. • Length: The body of the report must be 4–6 double-spaced, typed pages, not including the references list. • Written communication: Demonstrate graduate-level writing skills through accurate communication of thoughts that convey the overall goals of the analysis and do not detract from the message. • Font: Times New Roman, 12 point. • All papers must have abstract, introduction, conclusion Internal Analysis Scoring Guide Criteria Evaluate how the selected firm leverages its resources and capabilities to execute the business strategy. Evaluate the effectiveness of the organizational structure and management system design. Proficient Distinguished Evaluates how the selected firm leverages Evaluates how the selected firm its resources and leverages its resources and capabilities to execute capabilities to execute the the business strategy business strategy. and summarizes findings. Evaluates the effectiveness of the organizational structure and management system design. Evaluates the effectiveness of the organizational structure and management system design and summarizes findings. Explains possible ethical Explain possible ethical dilemmas dilemmas and governance and governance issues. issues. Analyzes possible ethical dilemmas and governance issues. Write coherently to support a central idea (in appropriate APA format) with correct grammar, usage, and mechanics as expected Writing is coherent, using evidence to support a central idea in a consistently Writing coherently supports a central idea in appropriate APA format, with few errors of grammar, usage, and mechanics. Criteria of a business professional. Proficient Distinguished appropriate APA format with correct grammar, usage, and mechanics as expected of a business professional. Executive Briefing Report (Create a Title Here) Summary/Introduction Clearly explain your analysis using understandable terms for your selected firm; focus on strategic elements (capabilities) of the firm and on how the strategic elements fit into the strategic position of the company. Internal Strengths and Weaknesses Analysis Present your analysis so that it effectively addresses the problem; Write clearly; you may use graphics, bullets and headings to deliver the analysis in an organized easily read format; you may have several sub-headings to address the assessment’s scoring criteria: • Evaluate how the selected firm leverages its resources and capabilities to execute the business strategy. • Evaluate the effectiveness of the organizational structure and management system design. • Explain possible ethical dilemmas and governance issues. Provide supporting evidence Use at least four current, scholarly, or professional resources to support your analysis. Conclusion Succinctly summarize the key findings of your internal analysis for your selected firm. 1 Research Information Review the following resources to further your understanding of a selected firm to use in your coursework. Use additional resources from the Capella University Library, Internet, your text case studies, or your own research, as needed, for completing the course assessments. Ford Ford is a complex multinational organization that has recently focused on strategic initiatives to address production capacity, supply chain reliability, sustainability, and technological innovation in order to remain competitive in the rapidly changing automotive industry. Grant, R. M., and Jordan, J. (2012). Ford and the world automobile industry in 2012. Hoboken, NJ: Wiley and Sons. Currie, A., Larsen, P. T. (2011, Jun 7). Ambitious goals for Ford. The New York Times. Retrieved from http://www.nytimes.com/2011/06/08/business/08views.html?_r=0 Daniels Fund Ethics Initiative. (n.d). Ford Motor Company manages ethics and social responsibility [PDF]. Retrieved from: https://danielsethics.mgt.unm.edu/pdf/ford-motorcase.pdf Henry, J. (2015). One Ford, part two; Tweaking The master plan. Forbes. Retrieved from http://www.forbes.com/sites/jimhenry/2015/08/30/one-ford-part-two-tweaking-the-masterplan/#3d15b7147333 Miller, D. (2016, April 9). Dispelling 3 Ford Motor Company shareholder concerns. The Motley Fool. Retrieved from http://www.fool.com/investing/general/2016/04/09/dispelling-3-fordmotor-company-concerns.aspx Procter and Gamble This is a huge multinational firm with products you probably buy every day. This business is interesting because the company is focusing on science and technology to help it revise many of its business strategies and contribute to overall company goals for sustainability and corporate social responsibility. Search for the articles by following the instructions in the Library Guide: • Brown, B., & Anthony, S. D. (2011). How P&G tripled its innovation success rate. Harvard Business Review, 89(6), 64–72. • Dillon, K. (2011). I think of my failures as a gift. Harvard Business Review, 89(4), 86–89. • Lafley, A. G., Martin, R. L., Rivkin, J. W., & Siggelkow, N. (2012). Bringing science to the art of strategy. Harvard Business Review, 90(9), 56–66. • Lafley, A. G., & Tichy, N. M. (2011). The art and science of finding the right CEO. Harvard Business Review, 89(10), 66–74. Virgin Group A multinational conglomerate with more than two dozen Virgin-branded companies, Virgin operates in at least 13 regions around the globe, in seven industries (Virgin, n.d.). It becomes apparent that Virgin’s corporate strategies include diversification and globalization, and some argue there are opportunities for Virgin to vertically integrate companies within certain 1 market segments-travel and lifestyle markets, for example. Yet, however Virgin’s corporate strategies are labeled, the brand is the dominant resource that Richard Branson leverages to acquire and develop new business that differentiates Virgin from the competition (Ankeny, 2012). Branson’s philosophy toward management of Virgin companies includes keeping intact the entrepreneurial spirit of firms acquired or merged. He defends his approach to keeping a multitude of individual entrepreneurial companies with the Virgin brand as follows: “Often, owning a number of individual stand-alone companies run by different people can be more effective than having one giant company with lots of people working together” (Maxwell, 2014, And what about making the difficult decisions concerning people heading, para. 2). A strategic assessment of Virgin is an assessment of how well an individual Virgin company fits the Virgin business model. Prahalad and Bettis (1986) might define the business model of Virgin as the dominant logic that describes the rationale for Virgin’s diversification strategy. Choose one of the following Virgin companies to conduct a comprehensive organizational strategic assessment: • Virgin Atlantic. • Virgin Galactic. • Virgin Media. • Virgin Records. References Ankeny, J. (2012, June). Richard Branson on building and empire. Entrepreneur, 40(6), 30–38. Retrieved from https://www.entrepreneur.com/article/223639 Maxwell, C. (2014). Sir Richard Branson. Retrieved from http://www.director.co.uk/sir-richardbranson/ Prahalad, C. K., & Bettis, A. (1986). The dominant logic: A new linkage between diversity and performance. Strategic Management Journal, 7(6), 485–501. Virgin. (n.d.). Find a Virgin company. Retrieved from http://www.virgin.com/company Additional Resources Hunter, M. (2013). Typologies and sources of entrepreneurial opportunity (II). Economics, Management & Financial Markets, 8(4), 69–141. Altman, W. (2009). Branson: The global brand builder. Engineering & Technology, 4(2), 80–81. Rubin, E. N. (2013). Assessing your leadership style to achieve organizational objectives. Global Business & Organizational Excellence, 32(6), 55–66. 2
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Running Head: FORD INTERNAL ANALYSIS

Ford Internal Analysis
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FORD INTERNAL ANALYSIS

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Ford Internal Analysis
The business strategy adopted by different organizations play a significant role in
ensuring that competition and environmental assessment issues are dealt. Ford Company has had
a series of success following proper management of their environmental scanning outcomes.
When evaluating such, a significant segment to look at points to the business strategy adopted.
However, for the case of the company herein we take the global and the vertical approach in
trying to understand the value and supply chain frameworks in the whole study. Moreover, the
paper focuses on the ethical considerations by Ford such as product quality and maintain the
established code of conduct for a given period. The analysis seeks to find out the importance of
internal environmental business processes on the performance of Ford together with capabilities
and opportunities for growth that the entity exploits.
Evaluate how the firms leverage its resources and capabilities to attain its business strategy
Ford Company has a plethora of actions when performing and accessing global together
with other forms of policy. In the process of examining the strategy deployed herein, a closer
look into the comprehensive, vertical and corporate approach makes sense in ensuring the
institution maximizes its opportunities while maintaining the profitability trajectories. The
company's business strategy is simple- one Ford vision that consists of one goal one perceptions
and one plan. The above are attained through a collaborative approach led by the company CEO.
Ford's geographical strategies pu...


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