Marketing Strategy

Jun 9th, 2013
Business & Finance
Price: $10 USD

Question description

"Marketing Strategy" Please respond to the following:

  • Imagine you have been promoted to a brand manager for a frozen pizza. The
    promotion is a challenge being that sales for the pizza have gone backward three
    years in a row. Assess what you will need to know or what questions need to be
    answered before you can size up what is not working about the current strategy.

  • Pick a new product category that has been introduced in the past six months.
    (Be sure to pick a new product category such as the tablet, instead of a newer
    version of an existing product, such as the iPad 2). Develop a strategy to
    assess how to measure the new product’s success or failure over a 12-month
    launch period.

Tutor Answer

(Top Tutor) Daniel C.
School: Purdue University

Studypool has helped 1,244,100 students

Review from our student for this Answer

Jun 9th, 2013
"The best tutor out there!!!!"
Ask your homework questions. Receive quality answers!

Type your question here (or upload an image)

1826 tutors are online

Brown University

1271 Tutors

California Institute of Technology

2131 Tutors

Carnegie Mellon University

982 Tutors

Columbia University

1256 Tutors

Dartmouth University

2113 Tutors

Emory University

2279 Tutors

Harvard University

599 Tutors

Massachusetts Institute of Technology

2319 Tutors

New York University

1645 Tutors

Notre Dam University

1911 Tutors

Oklahoma University

2122 Tutors

Pennsylvania State University

932 Tutors

Princeton University

1211 Tutors

Stanford University

983 Tutors

University of California

1282 Tutors

Oxford University

123 Tutors

Yale University

2325 Tutors