Public relations

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Question Description

Complete a 4 page (1200 word minimum) essay

Explain the importance of maintaining ethical standards in the area of public relations. Select a recent event from the media (other that what has been used in prior assignments) and discuss if your feel that ethical standards were maintained. How did the approach taken impact public opinion?

Tutor Answer

prof.suki2004
School: UIUC

Attached.

Running head: IMPORTANCE OF MAINTAINING ETHCAL STANDARDS IN PUBLIC
RELATIONS

Importance of Maintaining Ethical Standards in Public Relations
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IMPORTANCE OF MAINTAINING ETHICAL STANDARDS IN PUBLIC RELATIONS

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Introduction
According to Parsons (2016), ethics is a major concern and a major discourse in all areas
of the society. Maintaining ethical standards in public relations plays a fundamental role in
human communication. It brings credibility to firms and facilitates the creation of faithful
associations between the public and firms (Parsons, 2016). In this regard, superiority in public
relations has been gained by maintaining ethical standards. Whenever ethical standards are
maintained in public relations, they provide vital communication to firms, nations as well as the
world. Additionally, maintaining ethical standards in the area of public relation guarantees the
welfare of every stakeholder. In light of this practitioner in the area of public relations maintain
mutual understanding as well as peaceful coexistence among organizations and individuals.
Bivins (2017) also holds that ethical standards refer to a system which tells what is wrong
or right just or unjust, fair or unfair. It can also be defined as the process of making right
decisions based on valid motives. There are two parts of ethics: the first one comprises of the
ability to distinguish good from evil or right from wrong. The other phase comprises the
commitment to do what is good, proper or right.
Importance of Maintaining Ethical Standards in Public Relations
Upholding Moral Values in Public Relations Helps Develop Public Trust
By maintaining ethical standards in the area of public relations, the practitioners can
develop the public trust of a firm (Gregory, 2015). Maintain robus...

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Review

Anonymous
Tutor went the extra mile to help me with this essay. Citations were a bit shaky but I appreciated how well he handled APA styles and how ok he was to change them even though I didnt specify. Got a B+ which is believable and acceptable.

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