Description
Purpose of Assignment
Weeks 3, 4 and 5 Individual Assignments are integrated to generate a Strategic Management Plan. This is part three of the three part Strategic Management Plan addressing strategy implementation, evaluation and control. The purpose of the Week 5 individual assignment is to allow the student to discuss and explain how the strategies discussed in prior weeks are converted into implementation activities both domestically and internationally, in alignment with legal, social and ethical considerations. Furthermore, the student has an opportunity to explain and discuss how the strategic plan and implementation activities will be monitored.
Weeks 3, 4, and 5 Individual Assignments are integrated to generate a Strategic Management Plan. This is Part 3 of the three part Strategic Management Plan.
Assignment Steps
Write a 1,050-word report on the company you selected in Week 3, following up on the Individual Assignment of Week 3 (Environmental Scanning), and address the following:
- Strategy Implementation
- Discuss International Strategy.
- Discuss Strategic Implementation.
- Explain the influence of Governance and Ethics.
- Discuss the Company Social Value.
- Discuss Innovation and Diversification.
- Discuss Legal limitations.
- Evaluation and Control
- Explain Strategic Metrics.
- Discuss Key Financial Ratios.
Cite at least 3 scholarly references.
Format your paper consistent with APA guidelines.
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Explanation & Answer
Attached.
OUTLINE
1. INTRODUCTION
2. BODY
3. CONCLUSION
4. REFERENCES
Running Head: STRATEGY IMPLEMENTATION, EVALUATION AND CONTROL
Strategy Implementation, Evaluation and Control
Student Name:
Institutional Affiliation:
Instructor:
Date:
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STRATEGY IMPLEMENTATION, EVALUATION AND CONTROL
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Strategy Implementation, Evaluation and Control
International Strategy
Amazon international strategy is concerned with the company’s expansion regarding its
operations to different countries and states within the world. The company strategy has kept its
aim on the countries having larger economies, through knocking of a specific big economy to the
other. The company operates within the top ten global economies. Amazon’s current international
expansion strategy supports the company’s growth as it moves into the markets of high GDP such
as the Singapore and United Arab Emirates, (Ailawadi & Farris, 2017).
Strategic Implementation
Amazon international strategy implementation involves the methods that the organization
takes in promoting its business worldwide. Different steps involved in relations to global
marketing are carried out by the company for the strategy success, (Verweire, 2014). The company
comprises several actions such as the installation of the running ads, launching its online website
as well as sending direct mails to its customers to get involved in purchasing an individual product.
The company performs its strategic implementation with success to ensure the marketing activities
are carried out within the specified period and sequence. Internationally, the company also delivers
its operations closer to the customers to provide more competitive product features. With this in
practice, many customers from different regions are attracted to the firm’s products which t...