Country Study Assignment
Target Corporation is among the top retailing companies located in the U.S. The firm will
engage in the sale of products in India and follow similar management of supply chain that is in
the United States. At the moment, Target Corporation operates in over 1800 stores situated in the
United States. Additionally, the firm has subsidiaries in Australia and Canada. My
recommendation would be for Target Corporation to venture into the Indian market since the
country is second in the world in terms of population. Furthermore, India is currently among the
leading growing economies. The competing firms also have the intentions of entering the market
but in vain due to the government tie-ups. Target Corporation can capitalize on their delay and
set itself up to gain a competitive edge. The large size of the market is capable of providing a
profitable business environment for Target Corporation and Wal-Mart. However, Target
Corporation ought to venture into the market before Wal-Mart since its brand is less popular.
India's GDP is $1.8 ...
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