Discussion Exercise1. Based upon the current state of the art of robotics applications, which industries are most likely to embrace robotics? Why?2. Watch the following two videos: https://www.youtube.com/watch?v=GHc63Xgc0-8 and https:// www.youtube.com/watch?v=ggN8wCWSIx4 for a different view on impact of AI on future jobs. What are your takeaways from these videos? What is the more likely scenario in your view? How can you prepare for the day when humans indeed may not need to apply for many jobs?Exercise 1 and 71. Identify applications other than those discussed in this chapter where Pepper is being used for commercial and personal purposes.7. Conduct research to identify the most recent developments in self-driving cars.PS: The main textbook isANALYTICS, DATA SCIENCE, & ARTIFICIAL INTELLIGENCE SYSTEMS FOR DECISION SUPPORT E L E V E N T HE D I T I O N. Ramesh Sharda, Oklahoma State University, Dursun Delen, Ephraim Turban

Overview Managing and optimizing brand equity is one of the long-term goals of any organization and thus it is a joint responsibility of all the functional departments. Brand equity is the set of assets linked to the brand. These assets include brand awareness, brand loyalty, and brand associations. Appropriate alignment of key departments with marketing is a key element in the brand management and optimization process. As the regional marketing director leading a phased marketing strategy to reopen parks after a safety incident, you must ensure key functional departments in the organization coordinate for a smooth reopening of the parks. There is a need for clear, concise, and frequent communication for helping departments understand their responsibilities and their interdependencies with other departments. As a part of your initial analysis about the brand implications, create a presentation to help the departmental heads understand the alignment needs and the roles and responsibilities of the cross-functional departments. Prompt In this assignment, you will identify the responsibilities of three functional departments of the organization in the course scenario: sales, operations, and marketing. You will also share the need for alignment between these functional departments to ensure the smooth reopening of the park and to improve brand equity. Specifically, you must address the following rubric criteria: Describe the need for alignment among the sales, operations, and marketing departments to ensure the successful reopening of the park. Consider the following key elements (1–2 slides): Interdepartmental communication Knowledge and feedback sharing Identify and describe the roles of these cross-functional departments and how they can contribute to improve brand equity. Consider the following points for your description (3–5 slides): Sales If the sales department's primary role is to create individual and group sales for the company, what strategy can they undertake to grow sales considering the current situation? Ground your response in research and rich detail. Operations If the operations department’s primary role is the safety of the guests and employees, what strategy can they undertake to ensure a safe and fun experience for both guests and employees? Ground your response in research and rich detail. Marketing If the marketing department’s primary role is to attract, retain, and grow revenues from the park’s target audience, what strategy can they undertake considering the current situation? Ground your response in research and rich detail.