When it comes to treatment of diseases and conditions there are standards and best practices. However, it is important to evaluate treatment options that best meet the needs of the patient and adapt to better meet those needs. Marcus was recently diagnosed with Chrohn's Disease (confirmed with intestinal tissue biopsy) that causes difficulties in his every day activities. There is no cure for this condition but there are treatment options that utilize both the Western Medical Model (medication and surgery) and the Holistic Health Model (diet, nutrition and exercise). For this written assignment, include the following: Outcomes Identify the relief of symptoms and likelihood of reoccurrence ("flare-ups") Medical costs Identify both medication and surgery costs Consider the incurred costs of diet changes and nutritional counseling Quality of life Analyze which model will yield the best results quickly Analyze which model will yield the best long term results After you have analyzed both models, make a recommendation on which model aligns best with Marcus's needs based upon outcomes, medical cost, and quality of life.

Week 8 - Signature Assignment: Develop a Marketing Plan/Strategy (Uploaded previous course assignments for help). Instructions In this assignment, utilize the information from the previous weeks in the course. Develop a marketing strategy and plan based on the opportunity you identified earlier. As you develop the plan, keep in mind that in addition to innovation in ideas, processes and products innovation are needed in communication with the market. You should review the trends that are now referred as Web 4.0. To complete this assignment review the outline of a marketing plan found @ http://www.quickmba.com/marketing/plan/. The outline explains what is included in each of the sections of a marketing plan. Support your paper with a minimum of four (4) peer reviewed articles published in the last five years. In addition to these specified resources, other appropriate scholarly resources, including older articles, may be included. Length: 10-12 pages not including title page and references Your response should demonstrate thoughtful consideration of the ideas and concepts presented in the course and provide new thoughts and insights relating directly to this topic. Your response should reflect scholarly writing and current APA standards. Upload your document and click the Submit to Dropbox button. Signature Assignment Rubric The following is the criteria that will be used to grade your signature assignment. Criteria Content (15 points) Points 1 Develop a marketing strategy and plan using appropriate template including summary and conclusion. 5 2 Included all required analysis (e.g. situation, customer, competitor, SWOT) 5 3 Included market segmentation and marketing strategies. 5 Organization (5 points) 1 Paper is 10-12 pages (organized and presented in a clear manner) with correct spelling, grammar, and sentence structure. Included a minimum of four scholarly references published in the last five years, with appropriate APA formatting applied to paper and to citations and paraphrasing. 5 Total 20 Please Visit website: http://www.quickmba.com/marketing/plan/ for additional helpBottom of Form

1. Achebe and Senghor both share what the textbook calls on page 1563 a “dual inheritance”; both were raised with and seek to unite two cultural communities. How does Achebe’s short story and ONE of Senghor’s poems seek to create what Achebe calls “a sense of shared national identity”? Use specific passages from each text in your response.2. Head’s story "The Deep River" ends with the importance of names: “And the name Talaote was all they were to retain of their identity.” Achebe’s story also indicates the importance of naming: the main character has three names. How do names relate to identity in the literature of this topic? Where do we see similar themes in one of Senghor’s poems? Give examples from the texts to support your point.3 In regards to Senghor's poem "To New York," it seems that Part I is about Manhattan, and Part II is about Harlem. What is the speaker's opinion about Manhattan in Part I, and about Harlem in Part II? Do you think he reaches a verdict about the two areas and delivers it to the city of New York in Part III?