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SWOT analysis of walmart, please help.

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School: Cornell University


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SWOT analysis of Walmart
This SWOT analysis examines global retail giant Walmart, a U.S.-based multinational company with
locations all over the world. The company specializes in food and non-food items offered at significantly
lower prices than the competition with an extreme variety of goods located in large stores and through
its online store. This company has many admirers and critics as well as has faced competition on all
sides, so it must consider its strengths and weaknesses as well as look to the available opportunities and
threats to reshape its strategy for the future. The SWOT analysis provided here can serve as a
framework to making changes for a sustainable strategy.

Walmart has an established brand name that is recognized throughout the world as it is
considered to be the largest retailer with the most stores and revenue.

The scale of operations afforded by Walmart means that it can achieve better economies of
scale, especially in terms of the volume of products it sells. This can then be passed onto the
customer in the form of a lower pr...

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