Mission Statement Analysis

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Business Finance

PSC410

Description

This assignment asks you to analyze various companies' mission or organizational vision statements to determine how such statements guide leadership practices within an organization.

Select a mission statement or organizational vision statement from one company that professes to practice servant leadership and one that practices a standard leadership model. Some well-known companies that practice servant leadership are Southwest Airlines, REI, and Aflac. Conduct additional research to locate others.

Once you have selected two companies, write a 1,000-1,250 word analysis that addresses the following:

  1. Compare and contrast the mission and/or organizational visions statements of the two companies. What are the similarities and differences? How do you think these statements impact the culture of each organization?
  2. What servant leadership principles or values are either explicitly or implicitly apparent in the mission/vision statement of the company that professes to be servant-led?
  3. Explain how you see the principles expressed in the statements manifested in each company’s public reputation, and how they treat their employees in the services they provide, their marketing, etc. Provide a few specific examples to demonstrate your points.
  4. Do you think each company is living out the values/principles expressed in their statements? Why or why not? If the more traditionally led company adopted a servant leadership model, what revisions to their mission/values statement would be warranted? Be sure to comment on your understanding of how such mission/vision statements can or should guide a company’s treatment of its employees and clients.

Include the mission or organizational vision statements of the companies you selected in your analysis.

You are required to locate four articles that support your selected organization's mission or vision statement. Two of the selected articles must be peer reviewed journal articles. Include information from the articles in your discussion.

Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center. An abstract is not required.

Refer to "Topic 6: Mission Statement Analysis," prior to beginning the assignment to become familiar with the expectations for successful completion.

You are required to submit this assignment to Turnitin. Please refer to the directions in the Student Success Center.

Unformatted Attachment Preview

Topic 6: Mission Statement Analysis REQUIREMENTS: Possible Comparison of mission/organizational vision statements of the selected mission statements addresses the following: • • 15 Similarities and differences The impact these statements have on the culture of the organization Explains how mission/organizational vision statement values are explicitly or implicitly apparent in both companies. 15 Provides examples of servant leadership principles or values the company publically represents through employee satisfaction, marketing, and other organizational services. 20 Discusses the role of the company’s mission or organizational vision statement in guiding organizational behavior including: 20 • • Includes revisions to the traditional company’s mission statement that would better represent servant leadership. Explains how the mission statement should guide the company’s treatment of employees and clients. Learner prepares all answers and comments according to the APA guidelines found in the located in the Student Success Center. 10 Mechanics of Writing • Learner is clearly in control of standard, written American English. • All work includes correct spelling, punctuation, and grammar. Language Use and Audience Awareness • Student used correct sentence construction, word choice, etc. • Student uses language in ways that are appropriate to the purpose, discipline, and scope. TOTAL 10 10 100 © 2014. Grand Canyon University. All Rights Reserved. Actual
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Explanation & Answer

Attached.

Running head: LEADERSHIP

1

Leadership
Student’s name
Institution’s name

LEADERSHIP

2
Servant Leadership and Standard Leadership Models

Introduction
Servant leadership involves placing the needs of others before your own as the manager of
an organization. A servant leader is focused on bettering the lives of the employees which helps
them in improving their performance. Servant leadership helps build a better organization and
creates a compassionate and fair and the world. Standard leadership model involves the
implementation of strategies to meet the standards set by an organization. Most of these standards
are implemented by the managers for the employees to follow. Some of the standards which
organizations set are responding to the society’s needs, ensuring safe and efficient management
and employing ethical management practices. Organizational standards help enhance performance
and effectiveness in an organization. The two companies which will be used for this study are
AFLAC, servant leadership model and Wal-Mart Company, traditional leadership model. The aim
of this study is to compare the mission statement analysis of the two companies which practice
servant leadership style and standard (traditional) leadership style.
Mission statement
The AFLAC Company specializes in providing accident and health insurance cover. Its
mission statement is, “To combine aggressive strategic marketing with quality products and
services at competitive prices to provide the best insurance value for customers.”
The Wal-Mart company is in the retailing industry and operates in the range of
hypermarkets and grocery stores. Its mission statement is, “saving people mo...


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