Description
This assessment comprises two parts:
• Part A: Portfolio of communication materials (1000 words) As the Communications Manager at the Commonwealth Bank you are coordinating an end of year dinner for clients, staff and special guests, such as politicians and celebrities. The dinner will be held on 15 December 2018 from 6pm to 11.00pm at the Westin Hotel at Martin Place, Sydney. There will be a range of entertainment and three course dinner served at the event As part of the communications of this project you are required to prepare:
- An email to staff inviting them to the event (200 words)
- A letter to an external special guest inviting them to the event (250 words)
- A progress report to the Chief Executive Officer on how preparations of the event are proceeding (350 words)
- A report structure (table of contents) suitable for a final event report (200 words). Hypothetical information, such as names, contact numbers and event details can be used to create the communication materials.
• Part B: Reflection on academic progress (1000 words) In this part of your assessment you are to reflect on your academic progress in this unit. Specifically you are to consider your Assessment 2 Turnitin Report, as well as all feedback from your lecturer and a Studiosity submission. Put forward suggestions on how you will improve your academic practice as a result of lessons learnt from this unit. Both Part A and Part B should be submitted as a single document. Read the attached rubric to see the specific marking criteria for this assessment.
Required :
- 2000 words
- Please do reference from all the website on Google not in the book.
And My feedback from the lecturer :
-I can see that you have tried to paraphrase and explain the concepts which is good. However, you haven't answered the second part of the question at all, nor do you have any academic references, which you most certainly need in an academic essay.
Explanation & Answer
Attached.
Running head: BUSINESS COMMUNICATION
Business Communication
Institution Affiliation
Date
1
2
BUSINESS COMMUNICATION
Part 1
Email
To: staff@cwbank.hcmc
From: comm.manager@cwbank.hcmc
Subject: Invitation for this Year's End of Year Dinner
Dear colleagues,
As you all know, it has become the norm for the company to hold an end of year dinner for all
our clients, staff, and guest every year. You are therefore invited to attend this year's end of year
dinner that will be held on Saturday of the 15th December 2018 from 6:00 PM to 11:00 PM at
Westin Hotel at Martin Place, Sydney.
The event will provide all of us with the opportunity to interact share and learn a lot from each
other and our esteemed special guest. We want to assure you that the event will be a lifechanging engagement and therefore you don't want to miss. A wide range of activities and a
three-course dinner will be served at the event.
I request you to respond to this email to confirm your availability and attendance lately by
Tuesday of the 2nd October 2018 so that we can confirm numbers.
Thank you. Looking forward have fun with you then.
Kind Regards
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3
BUSINESS COMMUNICATION
Communication Manager
Invitation Letter
Dear Sir/Madam
Re: Invitation to Grace our End of Year Dinner
Commonwealth Bank is an institution that highly values unity and togetherness of its staff and
all the stakeholders at large. We work as a team, reap as a team and enjoy as a team. Like
partners, we track and appreciate our overall progress as a team. It has become our norm to have
arranged events for our clients, staff and special guest.
We appreciate your efforts, sacrifice, and goodwill you have shown towards us in the past one
year. We also understand your view of the good business-customer relationship as expressed in
the majority of your publications. Through them, our team has gained considerable knowledge
and has been able to track progress from process to process and have developed great insight into
the spirit of togetherness. In this regard, it gives me great pleasure to write to you in my capacity
as the communication manager at Commonwealth bank and invite you to be our guest at our
annual end of year dinner. The dinner is scheduled for Saturday the 15th of December 2018,
from 6.00 PM to 11.00PM at the Westin Hotel at Martin Place, Sydney.
It is for sure that our members will be thrilled to have you in person on Tue said the date. Kindly
pur...
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