Annual Report related to its international operations

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lnatry27

Business Finance

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Harley-Davidson has chosen to compete in various country markets in Europe and Asia using an export strategy. Go to the Investor Relations section at www.harley-davidson.com and read the sections of its latest annual report related to its international operations. Why does it seem that the company has avoided developing production facilities outside the United States?

Which strategic option from your reading for entering foreign markets has HD adopted?

Why do you think they have adopted this strategy?


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Running head: ANNUAL REPORT RELATED TO ITS INTERNATIONAL OPERATIONS

Annual Report related to its international operations
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ANNUAL REPORT RELATED TO ITS INTERNATIONAL OPERATIONS

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The recent annual reports by the company allude to the fact that the company is more
focused on increasing domestic production. For example, in the 2009 annual report Kieth E.
Wandell, President, and CEO commented that the company will be focused f...


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