Description
MINITREX CASE STUDY
Read the CRM at Minitrex Case Study on pages 243-245 in the textbook. Answer the Discussion Questions at the end of the Case Study. Your responses must be complete, detailed and in APA format. See the sample assignment for expected format and length. The grading rubric is included below.
DATATRONICS CASE STUDY
Read the Customer Service at Datatronics Case Study on pages 246-250 in the textbook. Answer the Discussion Questions at the end of the Case Study. Your responses must be complete, detailed and in APA format. See the sample assignment for expected format and length. The grading rubric is included below.
text book:
Explanation & Answer
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Running head: CUSTOMER SERVICE AT DATATRONICS
Customer Service at Datatronics
Institution:
Name:
Professor:
Date:
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CUSTOMER SERVICE AT DATATRONICS
Abstract
Customer service refers to a collection of activities performed by the organization to
provide after sale services and product support to fully meet the customer needs. Customer care is
a crucial department in any organization that should be handled with great expertise. The
Datatronics case discusses some of the essential factors to consider when improving the customer
support systems and other suitable recommendations.
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CUSTOMER SERVICE AT DATATRONICS
Introduction
Datatronics expressed the need for developing and improving their customer care services
after the change in their business model. The appointment of a new customer care manager would
allow him to solve the already existing problems and make proper recommendations in the
department.
Question one - Essentials for improving Datatronics’ customer service
The company should analyze the business models that were used by the individual products
and departments before the merger. This includes a close analysis of how Delphi-plus, Web-spider
and E-Z RP performed its activities to identify partic...
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